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World premiere of the Audi e-tron Sportback
Watch the World Premiere on 
this Wednesday November 20th, 2019, at 3:00 a.m. CET
The New Audi S8 – Exhilarating Performance in the Luxury Class
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Light is more than brightness



Markus Duesmann to be new Audi CEO

Markus Duesmann will become the new CEO of Audi on April 1, 2020. The 50-year-old mechanical engineer will succeed Bram Schot, who has held the position since June 2018. Duesmann has been active in the automotive industry for almost three decades, most recently as Board of Management Member for Purchasing at BMW. Bram Schot, 58, will leave the Group at the end of March by best mutual agreement.
Culture and Trends

Experiencing the history of the Salzburg Festival with Audi

For the 100th anniversary of the Salzburg Festival in 2020 – and for its 25th anniversary as main sponsor – Audi is inviting festival audiences to take an eventful trip through the story of the festival: on the back seat of an Audi e-tron (combined electrical consumption in kWh/100 km*: 26.4 -22.9 (WLTP); 24.6 -23.7 (NEDC), combined CO2 emissions in g/km: 0 (0 g/mi)), passengers drive to several places that have played a significant part in the history of the festival. The journey uses a technology developed by Audi to transport visitors into three-dimensional worlds by means of a virtual-reality headset and to integrate the motion of the vehicle into the experience in real time. During the festival, Audi will offer about 1,000 experience rides.

Audi wins two “Golden Steering Wheel” awards The A1 and the e-tron win their classes

Double win for Audi in the “Golden Steering Wheel 2019” contest: The A1 Sportback and the fully electric e-tron won in their respective categories “Small Cars” and “Large SUV.” Readers of the German automotive trade magazine Auto Bild, its European sister publications and the German newspaper Bild am Sonntag voted to determine the finalists. An international panel of experts crowned the winners from these nominations.

Audi increases deliveries in October by 26.8 percent to around 149,150 cars

AUDI AG delivered around 149,150 cars to customers worldwide in October. This represents a 26.8 percent increase on the prior-year period. All three core regions performed positively: In China, an increase of 6.0 percent represents a new record figure for deliveries. In North America, the Four Rings increased deliveries by 15.6 percent. In Europe, deliveries were up a formidable 68.6 percent, with extraordinary effects from 2018 contributing to the strong growth. Since the start of the year Audi has delivered around 1,506,250 cars worldwide, down just 1.2 percent year-on-year.

Ten years of the Audi Environmental Foundation: How do we shape a future worth living?

On the occasion of its tenth anniversary on November 13, the Audi Environmental Foundation is issuing invitations to a lecture and discussion evening with three environmentalists and sustainability experts. The speakers will provide an overview of the state of our planet and address the question of how commitment to climate protection could look in the future. The Foundation is presenting its projects under the motto “Ten years of Greenovation.”

Even sharper and more striking: The Audi R8 V10 RWD and the Audi R8 LMS GT4

From special series to standard range: The Audi R8 V10 with rear-wheel drive (combined fuel consumption in l/100 km: 13.1–12.9 (18.0–18.2 US mpg); combined CO2 emissions in g/km: 293–299 (471.5–481.2 g/mi)) is advancing to a permanent model. In this context, its exterior is being redesigned to make it even more striking: It will be fitted with the same new features as the R8 V10 quattro models**. The V10 mid-engine, which delivers 397 kW (540 PS) here, and the rear-wheel drive offer a puristic kind of driving pleasure. The near-production-level Audi R8 LMS GT4 racing car, which also features rear-wheel drive, is being released at the same time, with a new design and noticeable optimizations in terms of vehicle dynamics. The customer sport racing car for the international GT4 category will offer private drivers even more precise adjustment options in the future.

AUDI AG: Robust figures for the third quarter

In a challenging second half of the year, the Audi Group stabilized its deliveries and posted robust figures for the third quarter. Adjusted for the effects of deconsolidating the multi-brand importers, revenue was higher than in the prior-year period. Operating profit reflects the decrease in deliveries and ongoing high upfront expenditure for the future. Cash generation continues to be a strength of the Audi Group: A net cash flow of €3.3 billion confirms the company’s first-class solvency. With a view to the full year, the Audi Group now anticipates a slight increase in deliveries compared with 2018 and affirms its forecast for its key financial metrics.

Audi electrifies Munich: new, free charging, parking and shuttle service at airport

Audi is launching a free initiative for all electric and plug-in hybrid car owners at Munich Airport, under the name of “Charge & Fly”: Until the end of the year, interested drivers can recharge their electric car or plug-in hybrid vehicle with green power while they are away, and park for free.

With TFSI power: record year for Audi in the DTM

Since as far back as 2001, Audi has been combining turbocharging with gasoline direct injection (TFSI) in production cars. When this efficiency technology was rolled out in the DTM, the brand with the four rings leveraged its experience-based advantage and set numerous records in the 2019 season.

Electrifying full-size sedan: the Audi A6 55 TFSI e quattro

Audi is expanding its portfolio of electrified models consistently: Five powerful cars with plug-in hybrid drive are making their debut in the second half of 2019 alone. Presales of the A6 55 TFSI e quattro (combined fuel consumption in l/100 km*: 2.1–1.9 (112.0 – 123.8 US mpg); combined energy consumption in kWh/100 km*: 17.9 – 17.4; combined CO2 emissions in g/km*: 47 – 43 (75.6 – 69.2 g/mi) are starting in Germany. With its system output of 270 kW (367 PS), it delivers a confident performance.

Designers of a future worth living: Audi is sending young talents to the One Young World Summit

Achieving economic progress and social justice consistent with the ecological limits of our planet: The United Nations has set 17 goals for a sustainable future worth living. These Sustainable Development Goals (SDGs) are the focus of the tenth One Young World Summit. Audi and the Audi Environmental Foundation are enabling 26 employees and external scholarship holders to participate in the global forum, which is taking place in London from October 22 to 25.

Audi e-tron FE06 meets with rivals for the first time

At Valencia, the new Audi e-tron FE06 is meeting with its competitors for the first time this week: until Friday, all twelve teams will continue the joint test, before the new season kicks off in Diriyah (Saudi Arabia) on November 22 and 23.

Recent press folders

In 2019, Daniel Abt and Lucas di Grassi are jointly entering their sixth Formula E season. No other pairing in the fully electric racing series has contested so many races as team mates. And none has been as successful: with 40 podium finishes and more than 1,000 points, Audi Sport ABT Schaeffler is the most successful team in Formula E. The Audi factory team now intends to defend this top spot.
Rain, fireworks and all-out partying at Audi: in the final race of the 2019 DTM, the brand with the four rings again gave the competition no chance and crowned its most successful DTM season with a triple triumph in the finale at Hockenheim.
The second generation of the Audi RS 7 Sportback (combined fuel consumption in l/100 km: 11.6 – 11.4 (20.3 – 20.6 US mpg); combined CO2 emissions in g/km: 265 – 261 (426.5 – 420.0 g/mi)) has arrived, and it’s more unique than ever before. For the first time, Audi Sport is offering the high-performance Sportcoupé as a five seater, with much wider wheel arches and higher performance as well as improved efficiency. Information on fuel consumption and CO2 emissions as well as efficiency classes in ranges depending on the tires and alloy wheel rims used.
Culture and Trends
From the suspicious driver to the tech-savvy passenger: in the representative online study “The Pulse of Autonomous Driving”, Audi has produced a user typology of autonomous driving. In the context of the initiative “&Audi”, the mobility company Audi in cooperation with the market research institute Ipsos interviewed 21,000 people in nine countries on three continents. It shows that young, high-earning and well-educated “status-oriented trendsetters” and “tech-savvy passengers” most look forward to autonomous driving. Amongst “suspicious drivers”, who tend to be older with a lower level of income and education, skepticism is dominant. The “safety-oriented reluctant” would use autonomous driving only when others have gained experience with the technology. The largest user group are the “open-minded co-pilots”, who are fundamentally open to autonomous driving as long as they can take control at any time.

Audi MediaTV


Teaser: Audi e-tron Sportback to be unveiled in LA

The second member of the e-tron family will debut in Los Angeles. Follow the world premiere on November 19 at 6:00 p.m. local time (3:00 a.m. CET on November 20) here on Audi MediaTV.

Exhilarating performance in the luxury class: the new Audi S8 (Trailer)

The new Audi S8 uses specific design elements to express the sporty elegance of the sophisticated luxury sedan with pinpoint precision.

Update for the Audi RS 4 Avant (Trailer)

The Audi Sport GmbH has fine-tuned many details of the RS 4 Avant which was newly introduced in September 2017. The newly designed front section and the sporty interior with the new MMI touch operating system underline the athletic aspirations of the success model, which has a legendary line of ancestors.

Audi at Bits & Pretzels

Start-up spirit, inspiring speakers and tons of ideas together in one place. These are the impressions of Bits & Pretzels 2019.

The latest Audi-Videos in 4k, world premieres and Audi-events on livestream.

Now available on Apple TV, Smart TV, Tablet and Smartphone.

Audi Newsroom


Loïc Duval tests the new Audi S8 | Sporty elegance for driver and passenger

Drive or be driven – a difficult choice, not just for Loïc Duval. The Audi Sport #DTM driver tests the new Audi #S8. With its ceramic breaks, performance and sportiness it is an amazing car to drive, whilst at the same time it offers the maximum of comfort and smoothness to be driven in. What would your choice be – drive or be driven? Stay tuned for news from the Audi Universe: Audi MediaCenter:" Facebook: Twitter: LinkedIn: Instagram: Audi S8: Combined fuel consumption in l/100 km: 11.3–11.4 (20.8–20.6 US mpg); Combined CO2 emissions in g/km: 258–260 (415.2–418.4 g/mi). Information on fuel consumption and CO2 emissions as well as efficiency classes in ranges depending on the tires and alloy wheel rims used. //

Trailer 2019 Audi S8| Exhilarating performance in the luxury class

The new Audi S8 is honing its reputation as the benchmark for Vorsprung durch Technik. It combines progressive luxury with dynamic athleticism. Every detail of the new Audi #S8 reflects its character as a sporty luxury model. Stay tuned for news from the Audi Universe: Audi MediaCenter:" Facebook: Twitter: LinkedIn: Instagram: Audi S8: Combined fuel consumption in l/100 km: 11.3–11.4 (20.8–20.6 US mpg); Combined CO2 emissions in g/km: 258–260 (415.2–418.4 g/mi). Information on fuel consumption and CO2 emissions as well as efficiency classes in ranges depending on the tires and alloy wheel rims used. //

Audi e-tron on Tour. Stop 2: Oslo

The “European #Green Capital” – #Oslo – is the perfect place to tour with the #Audi #etron. Architect Christian Fredrik Morgenstierne shows you his favorite spots in the city to recharge the e-tron and his own personal batteries. Stay tuned for news from the Audi Universe: Audi MediaCenter:" Facebook: Twitter: LinkedIn: Instagram: Combined electric power consumption Audi e-tron in kWh/100 km (62.1 mi)*: 26.4 - 22.9 (WLTP); 24.6 - 23.7 (NEFZ); CO2 emissions combined in g/km (g/mi): 0; Information on electricity consumption and CO2 emissions in ranges depending on the equipment and accessories of the car. //
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