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12/07/21

Company

Flood donation: 800,000 euro for long-term reconstruction and emergency relief

Audi and employees donate a total of 800,000 euro to aid those affected by severe flooding in 2021. In July, intense rains and flooding ravaged many areas of Germany, including Rhineland-Palatinate, North Rhine-Westphalia, Saxony, and southern Bavaria. To aid the distressed, the company and the Works Council issued a call for donations.

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12/07/21

Company

Jürgen Unser is appointed as the new President of Audi China

Audi is making a new appointment to its central leadership function for the Chinese market: Jürgen Unser will take over management of AUDI AG’s China operations in the role of President of Audi China from 1 January 2022. In this function he succeeds Werner Eichhorn, who enters retirement.

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12/03/21

Company

CEO Markus Duesmann: “We need a fossil-free society” (Key statements)

How can the German automotive industry spearhead the electric revolution? How do traditional OEMs measure up against new competitors? Is the right political framework in place and how does the current coalition agreement fit in given the current situation? These questions were the focus of a panel discussion featuring Hildegard Müller (German Association of the Automotive Industry, VDA), transport expert Prof. Stefan Bratzel (CAM), Wolf-Henning Scheider (ZF Group) and Markus Duesmann at the Climate Conference co-hosted by “Spiegel” and BCG. The conference will be broadcast on spiegel.de on December 3. Markus Duesmann’s answers were to the point.

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12/02/21

Company

The 2021 “SocAIty” study: Audi is addressing a social dimension of autonomous driving

From the appropriate legal framework to ethical questions to digital responsibility: the 2021 “SocAIty” study from the &Audi Initiative examines the overall societal dimension of autonomous driving. In the process, leading experts from Europe, the US, and Asia comment from their various specialized perspectives and thereby initiate an ongoing discourse on the mobility of the future.

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11/17/21

Company

Change in the Board of Management at Audi: Peter Kössler hands over Production and Logistics responsibilities to Gerd Walker

Peter Kössler, who has been the Board Member for Production and Logistics at AUDI AG since 2017, will go into his planned retirement as of February 1, 2022. His successor will be Gerd Walker, who began his career at Audi in Production and is currently in charge of production at the Volkswagen Group in Wolfsburg.

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11/15/21

Models

Emotional premium mobility: interior of the Audi A8 offers a high-quality experience

The needs of potential A8 customers are changing. They desire emotional and comfortable mobility experiences that fit their individual lifestyles. Values such as time, space, and individual choices are becoming increasingly important. At the same time, a vehicle’s traditional strengths remain important – from the driving experience to high-quality materials. In the reworked Audi A8, the premium concept is defined first and foremost by an emotional and comfortable interior experience, coupled with new and established technologies.

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11/12/21

Commitment

Audi receives the Otto Heinemann Prize for achieving balance between work and care

Audi is now officially a “model for a care-friendly working environment“: the company with the four rings won the 2021 Otto Heinemann Prize in the category of “companies with over 5,000 employees” for establishing a balance between work and care. It won over the jury of specialists with its varied support and counseling offerings for employees and is now one of only three companies in Germany designated as care-friendly employers in 2021. The prize was awarded digitally and as part of the Berlin Pflegekonferenz (Berlin Care Conference) on November 11 by service provider spectrumK, the Betriebskrankenkassen Dachverband (BKK DV, umbrella organization for company health insurance funds), and the Innungskrankenkassen e.V. (IKK, Guild Health Insurance Funds) in three categories corresponding to company size.

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11/10/21

Company

A pioneer in electric mobility and sustainability: Audi Brussels produces its eight millionth car

Ceremony in Belgium: The eight millionth car comes off the assembly line at Audi Brussels. Markus Duesmann, CEO of AUDI AG appeared enthusiastic on his visit to Brussels, a site that was designated a “Factory of the Future” only in the last year. Since fall of 2018, Audi Brussels has produced the first fully electric SUV for the brand with the four rings, namely the Audi e-tron, and in early 2020, it began mass production of the Audi e-tron Sportback.

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e-tron2

11/10/21

Models

Success for Audi: The e-tron GT wins the Golden Steering Wheel as the most beautiful car of the year

In Germany’s 2021 Goldenes Lenkrad (Golden Steering Wheel) awards, the Audi e-tron GT won in the Most Beautiful Car of the Year category. The winner in this category prevailed against 69 other car models. Readers of the motoring magazine Auto Bild, its counterparts elsewhere in Europe, and the newspaper Bild am Sonntag, all submitted their votes for this prestigious competition over the summer.

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10/29/21

Company

Audi Group makes healthy profit despite semi-conductor crisis – forecast for 2021 adjusted

Following record figures in the first half of the year, the third quarter is characterized above all by the crisis in semiconductors. After nine months, the Audi Group, in spite of the challenges, is in a respectable position overall in operating and financial terms. From January to September, the number of deliveries, revenue, operating profit, profit before tax and above all net cash flow are higher than in the previous year, which was affected by the corona pandemic. As expected, however, the ongoing shortage of semi-conductors had an effect on volumes and financial results in the third quarter. Audi has adjusted its forecast for the full year 2021: deliveries of the Audi brand are now expected to be approximately at the previous year’s level and revenue somewhat above the previous year. The guidance for operating profit and net cash flow will be increased.

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10/28/21

Models

Increased range for Audi e-tron 55 quattro: software update for 2019/2020 model years

Owners of an Audi e-tron from the 2019 or 2020 model years can now travel farther on a single charge – a new software update will extend their car’s range by up to 20 additional kilometers. This means that Audi isn’t limiting efficiency increases to new models, but also boosting the efficiency of cars already on the road. The update is now available and can be installed at Audi service centers.

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10/27/21

Company

Audi is establishing a high-voltage battery development at the Neckarsulm site

Audi is expanding its development of high-voltage batteries and banking on the Neckarsulm location for that. With that strategic decision, technical development will be intensified for the future and Neckarsulm will become a center of competency for a key electromobility technology. Employees will be trained for that by the end of 2020. In order to specialize in the field of high-voltage batteries, Audi will offer its employees in the Neckarsulm Technical Development unit various advanced training opportunities in the coming years. Audi is already developing high-voltage batteries for plug-in hybrids (PHEV) in Neckarsulm. Now, development of complete high-voltage battery portfolios for fully electric vehicles is being predominantly settled at that location and gradually expanded for that purpose. Additionally, a battery center for testing high-voltage storage technologies will go into operation by 2023.

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All Press Releases

Recent press folders

12/02/21

Company

SocAIty study: Autonomous Driving in the Field of Tension Between Technological Progress & Social Acceptance

The &Audi SocAIty study addresses the mobility of the future or, more precisely, the opportunities and challenges posed by autonomous driving. The intent behind the study is to make a decisive contribution to the public debate surrounding current issues relating to autonomous driving and the responsible use of new technologies in mobility. After all, it only takes a brief look at the current discourse on autonomous driving to realize the vital role it plays in many social issues. Yet on the one hand, it seems that society is not yet ready for such a major technological advance and much of the debate seems driven by fear. On the other, real-life labs and testing facilities are bringing the technology closer and closer to the very heart of our society every day. Simultaneously, the international legal situation is currently undergoing rapid developments. Equally, while sometimes seen as an obstacle to progress, issues of data protection are repeatedly raised for debate in the general discourse. Topics are discussed to much controversy and questions repeatedly raised for which there are, as yet, no clear answers. The present study addresses these questions and in doing so aims to answer open questions about the use of new technologies in mobility and their influence on people’s lives.

11/15/21

Models

The Audi A8

With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8, the trailblazer in the premium segment. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan.

10/26/21

Models

Audi RS 3 Sedan and Audi RS 3 Sportback

Audi has made the already legendary five-cylinder even better. The result is greater torque, greater pull, greater top speed. And the whole thing topped off with an unmistakable sound. These are the features that power the latest generations of the Audi RS 3 Sportback and RS 3 Sedan to the top of the compact segment. The torque splitter, used for the first time in an Audi, also plays a part in this, providing greater lateral dynamics and stability. The more expressive design combined with RS-specific controls turns the latest RS 3 models into premium sports cars suitable for everyday use.

09/29/21

Technology

quattro moments experience

The quattro is a legend, a sure-fire sale, and trailblazer all at once. As an integral part of Audi’s “Vorsprung durch Technik” DNA, the drive system is the bridge to the future. The five-cylinder engine is just as closely linked to Audi's history as it is to the racing heritage of the brand with the four rings. Both the permanent all-wheel drive and the engine that still arouses emotions today are the focus of the quattro moments experience drive, in which Audi is looking back and ahead at locations steeped in history – the Col de Turini in the French Maritime Alps and San Romolo in Italy. Join us for a look at 40 years of the quattro experience and learn how Audi is powering into the electric future with the all-wheel drive and continuing its long tradition of high-performance engines with the latest development stage of the five-cylinder. You’ll find all of the details about the event and further press material on the legendary quattro and five-cylinder engine here.

All Press Kits

Audi MediaTV

11/15/21

Trailer

The new Audi A8 and A8 L: emotional premium mobility looks like

The brand with the four rings presents the new Audi A8 and A8 L: innovative technologies, sharpened design, light construction and all-wheel drive quattro define the upgraded premium model. Not only the exterior shines in new splendor, the interior also impresses with its high-quality comfort features.

11/02/21

Unternehmen

Audi on the road to climate-neutral mobility

Audi wants to be a net-zero carbon emissions company by no later than 2050. By 2025, the company plans to offer more than 20 fully electric, battery-driven cars. Alongside carbon-reduction initiatives and a gradual increase in secondary materials, the premium brand is also willing to break new ground for a more sustainable supply chain.

11/02/21

Modelle

The reveal of the new Audi A8 L

As the successor to the Audi V8, the A8 has been the brand’s leading edge in the luxury sedan segment of Audi’s portfolio since 1994. Now the brand with the four rings is presenting the upgraded Audi A8 L.

10/26/21

Trailer

High-performance redefined: Audi RS 3 Sportback and RS 3 Sedan

With the third generation of the Audi RS 3 Sportback and the second generation of the Audi RS 3 Sedan, Audi is relaunching the sporty twin-top of the compact segment. The RS Torque Splitter was installed in an Audi for the first time and offers driving dynamics at the highest level.

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Audi Newsroom

12/03/21

Audi: Christmas 2021

This Christmas, the fully electric Audi RS e-tron GT* will be driven by a very special man. From all of us at Audi, we wish you a happy holidays. #Audi #FutureIsAnAttitude #etronGT -------------------- *Audi RS e-tron GT: Power consumption combined: 20.2-19.3 kWh/100km (NEDC); 22.5-20.6 kWh/100km (WLTP); CO₂ emissions combined: 0 g/km. Information on fuel/electricity consumption and CO₂ emissions in ranges depending on the equipment and accessories of the car. Further information: www.audi.com/dat

11/29/21

Audi x Me And My Golf | Driving the future

Take charge. Andy Proudman and Piers Ward, from Me and My Golf, share their passion for the sport as well as their mission to a million. Challenging themselves to create an impact and reach people all over the world. Watch their story of progress and discover their vision of the future. Discover more at http://at.audi/golf-yt. #Audi #etron #Q4e-tron #Sportback #FutureIsAnAttitude -------------------- Audi Q4 Sportback e-tron: Power consumption combined: 17.9-15.6 kWh/100km (NEDC); 20.9-16.6 kWh/100km (WLTP); CO₂ emissions combined: 0 g/km

11/25/21

A space for progress | Christian Boros

“Progress is a king of free space where you can dare to do things that have never been done before.” Introducing Christian Boros. An entrepreneur and art collector, Christian joins us in the new Audi A8 to reflect on the impact a space can have on inspiration and creativity. To Christian, having space to constantly challenge what is expected is what leads to pioneering uncharted territory. Not just more space, but space for progress. #Audi #A8 #FutureIsAnAttitude #SpaceForProgress -------------------- Further information on official fuel consumption figures and the official specific CO₂ emissions of new passenger cars can be found in the EU guide "Information on the fuel consumption, CO₂ emissions and energy consumption of new cars", which is available free of charge at all sales dealerships, from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Strasse 1, D-73760 Ostfildern, Germany and at http://www.dat.de.

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