In our latest episode, we follow the remarkable journey of Mattias Ekström as he pushes the boundaries of endurance. From thrilling show runs at the Goodwood Festival of Speed to rigorous test drives leading up to the @OfficialDakar Rally 2024, Mattias demonstrates a holistic approach to personal strength, both physical and mental. This episode encapsulates his unwavering drive to excel and showcases how preparing for a big race requires a 360-approach, a testament to his indomitable spirit and team Audi Sport's commitment to success. #Audi #RSQe-tron #RoadtoDakar #AudiDakar -------- *This vehicle shown here is the Rally Dakar vehicle that is not available as a production model. Closed course, professional driver. Do not attempt.

#Audi #FutureIsAnAttitude #AudiQ8​ ----- ​*Audi Q8 SUV 55 TFSI quattro: Fuel consumption combined in l/100 km: 11.4–10.2, CO₂ emissions combined in g/km: 260-231. Consumption and emission figures for the vehicle are only available according to WLTP and not according to NEDC. Further information: www.audi.com/dat​ Optional equipment available at an additional charge.

Experience decades of progress as two driving icons, Lia Block and Michèle Mouton, come together to share stories of the past, exchange ideas about the future, and hit the road for a spirited drive on the stage of the iconic Rallye Sanremo. In this film, the two women manifest their role as driving forces in the world of female racers. As Michèle passes the torch to Lia, the young trailblazer takes the lead in the Audi S1 Hoonitron*, a car designed in collaboration with her late father, Ken Block. Follow along and witness this inspiring encounter. #Audi #S1Hoonitron #FutureIsAnAttitude ------------ *The vehicles shown are not available as production model. Professional driver, closed event. Do not attempt.