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Q4 e-tron World premiere Key Visual 16:9
Live: The world premiere of the Audi Q4 e-tron
On Wednesday, April 14th, 2021, at 19:00 CEST
A new dimension of e-mobility: 
the Audi Q4 e-tron sets a benchmark for interior and operation
Emotive design and revolutionary technology: 
the Audi e-tron GT quattro and the Audi RS e-tron GT
World premiere of the new Audi RS 3 LMS

Top-News

04/07/21
Models

Save the date: the online world premiere of the Audi Q4 e-tron

The Audi Q4 e-tron is the first all-electric SUV of the Four Rings brand in the compact-car segment, combining pioneering design, cutting-edge display technologies and outstanding spaciousness. In this way Audi is consistently pressing ahead with its offensive for electrification. The world premiere will take place on 14 April 2021 as part of a digital event.
03/23/21
Audi MediaCenter

Audi CO2 program: sustainable aluminum for Audi e-tron GT wheels

AUDI AG is systematically continuing its CO2 program in the supply chain and, as a result, already reducing the CO2 emissions of the parts used in Audi models in the production phase. As part of a pilot project, the company is procuring 20-inch wheels for the Audi e-tron GT that are made from low-CO2 emission aluminum supplied by Alcoa to RONAL GROUP, the wheel’s manufacturer.
03/23/21
Company

Start of production for Audi Q4 e-tron

Audi goes “back to its roots”: In Zwickau in Saxony, the birthplace of this long-standing German company, production of the Audi Q4 e-tron has finally started. The fully electric compact model is the first electric SUV to be produced by Audi in Germany. The Q4 e-tron features a Volkswagen-made modular electric drive matrix (MEB), a highly versatile and variable platform that is suitable for numerous fully electric models and offers considerable scope for leveraging synergies.
03/21/21
Company

Audi plans to cut water consumption in production in half by 2035

Clean drinking water is one of the most valuable resources worldwide: This is why Audi has included the economical and efficient use of water as a key aspect of its Mission:Zero environmental program. The company plans to keep its own water consumption to a minimum and stop using drinking water in vehicle production in the future. To this end, Audi is implementing efficient processes and closed water cycles, and increasing the use of rainwater. In the long term, Audi plans to implement closed water cycles at all production locations.
03/18/21
Company

Audi defies the corona crisis with a robust performance in the 2020 financial year

Even in 2020, a challenging business year, Audi vigorously drove ahead its transformation into a provider of sustainable and networked premium mobility. As a result of the pandemic, deliveries and sales revenue fell significantly in the first half-year. Thanks to a strong second half, including an excellent fourth quarter, sales revenue reached a total of approximately €50.0 billion in the 2020 business year. Operating profit before special items was €2.7 billion, and operating return on sales before special items was 5.5 percent. In addition to synergies in the Volkswagen Group, the Audi Transformation Plan (ATP) and Audi.Zukunft made important financial contributions. Net cash flow remains a strength of the company, with a figure of €4.6 billion. The reasons for this are continuing cost and investment discipline and the divestment of shareholdings within the Volkswagen Group amounting to some €1.5 billion. The company moved purposefully ahead with its e-roadmap: in 2021 alone, Audi doubled the number of all-electric models in its range and is also reinforcing its PHEV offensive. Subject to developments in the corona pandemic and the supply of semiconductors, Audi views 2021 with cautious optimism.
03/18/21
Company

Audi Report: annual and sustainability report now combined

For the 2020 fiscal year, AUDI AG is publishing its first combined annual and sustainability report. The company is convinced that business success is inextricably linked with assuming social and ecological responsibility. To document its performance in a transparent manner, as of this year Audi is combining its financial reporting with reporting on sustainable corporate governance in accordance with ESG (Environment, Social and Governance) criteria. In the years to come, the Audi Report will be published to coincide with the Annual Press Conference, outlining the progress AUDI AG has made in implementing its business and sustainability targets. The report uses a modern, digital format to provide information about products and technologies, environmental management and the corporate culture at Audi. The structure is based on the reporting logic of the 2019 Sustainability Report, with Audi documenting its progress in five chapters entitled “Strategy,” “Operations and Integrity,” “Products and Services,” “Value Creation and Production” and “Employees and Society.”
03/12/21
Company

Digital sales: Audi significantly improves its customer experience

A personalized website, improved myAudi app features and additional consulting options: AUGI AG is making significant progress in the digitization of its sales. Audi wants to enable interested parties and customers to have a seamless, emotional, and simple brand experience – both online and offline, and across all points of contact.
03/12/21
Company

Save the date: Livestream Audi Annual Press Conference 2021

At the Annual Press Conference on Thursday, March 18, AUDI AG will present its annual accounts and a forecast for the 2021 fiscal year. This year, the event will be fully digital for the first time. Viewers can watch the Annual Press Conference live worldwide on www.audimedia.tv starting at 10 a.m. (CET).
03/08/21
Technology

Precise data for greater safety: Audi warns its drivers faster about slippery roads

Audi is taking another step toward safer and more intelligent mobility. The premium carmaker is using high-precision swarm data for the first time to improve its car-to-X service “Local Hazard Information” (LHI). The new version uses a car-to-cloud application that is based on a novel procedure for estimating the coefficient of friction on the basis of the wheel slip. This technology can detect the tiniest changes in road surface adhesion, upload data to the cloud for processing, and warn upcoming drivers of road ice or other slippery conditions in near real time.
03/02/21
Company

Language for more diversity: Audi is addressing gender

To raise the profile of gender diversity, Audi is introducing gender-sensitive language at its German locations from March, thereby also taking a stand for equality in communication. This reform is regulated by a corporate policy. Broadly, it states that all genders and gender identities are to be addressed as equals and with appreciation.
03/01/21
Company

Supervisory Board of AUDI AG appoints new Member of the Board of Management for Finance and Legal Affairs

This Monday saw the Supervisory Board of AUDI AG fill the position of Member of the Board for Finance and Legal Affairs. Jürgen Rittersberger is set to take over the division from April 2021, while current CFO Arno Antlitz will move to the Volkswagen Group as Group CFO. Before the transition, Antlitz will publish Audi’s 2020 annual financial statements as planned on March 18.
02/24/21
Company

Oliver Hoffmann named new Member of the Board for Technical Development

Oliver Hoffmann will head Audi’s Technical Development. At its meeting today, the Supervisory Board appointed the division’s current Chief Operating Officer to the Board of Management of AUDI AG, effective March 1, 2021. CEO Markus Duesmann has been realigning Technical Development, fulfilling two roles since mid-June 2020 and placing a particular focus on process quality. Hoffmann has already played a key role in this process for the past nine months.

Recent press folders

03/18/21
Company
Even in 2020, a challenging business year, Audi vigorously drove ahead its transformation into a provider of sustainable and networked premium mobility: On the occasion of its Digital Annual Press Conference on March 18, 2021, AUDI AG will presented the key figures for the year 2020 and provided an outlook for the year 2021.
02/09/21
Models
Electric mobility is becoming dynamic and fascinating, as Audi is proving with the e-tron GT. The four-door coupé reinterprets the classic idea of the gran turismo: Its design is highly emotive, its technology is exhilarating. Two powerful electric motors provide dynamic driving performance and confident electric all-wheel drive. With its net energy content of 84 kWh, the high-voltage battery enables ranges of up to 488 km (303.2 mi) and can be recharged extremely quickly, thanks to its 800 V technology. Suspension, lights, controls, connection, or e-tron sport sound: The Audi e-tron GT quattro and RS e-tron GT kicked off their presales simultaneously in mid-February 2021. Both models demonstrate accumulated technical expertise – and the Audi brand’s strong passion for minute details.
01/25/21
Models
Following the Q3 Sportback and the e-tron Sportback, Audi now presents its third crossover utility vehicle, or CUV: the Q5 Sportback. This coupé with dynamic lines addresses customers who appreciate not just an expressive design and technical innovation but also a sporty character and a high level of everyday usability. Topping the line is the SQ5 Sportback TDI. Its three-liter TDI offers concentrated power of 251 kW (341 PS) and 700 Nm (516.3 lb-ft) of torque.
12/17/20
Models
From the compact class to the full-size class: The Audi A3 Sportback TFSI e and the Audi Q8 TFSI e frame the plug-in hybrid range of the brand with the four rings. The new Q3 45 TFSI e and Q3 Sportback 45 TFSI e have also joined the ranks. They mark the first step into the world of electrified Q models. The sporty 45 TFSI e model will be added to the diverse portfolio of the A3 Sportback.

Audi MediaTV

04/01/21
Modelle

The making of the Audi e-tron GT | A documentary

High performance meets environmental awareness: The new Audi e-tron GT is an electric masterpiece. Created in the Böllinger Höfe, it is produced with 100 percent green electricity and CO2-neutral heat from renewable sources.
03/18/21
Unternehmen

The e-tron Story: what happened so far

In 2018 the Audi e-tron came to life in San Francisco and since then has defined the Audi way to electric mobility. Many milestones later, it is now time for the next level: the Audi e-tron Sportback. Learn more what about what happened so far.
03/09/21
Design

Welcome aboard: the interior of the Audi Q4 e-tron

The driver and passengers experience entirely new dimensions in the new Audi Q4 e-tron. The spaciousness of the electric compact SUV far exceeds the current class boundaries, and offers an amount of space comparable to that offered in the full-size class. The display concept has also reached a new dimension: The augmented reality head-up display brings the real and virtual worlds together, and the MMI display has a diagonal of up to 11.6 inches (option will be available around the end of the year). The new steering wheel generation with touch operation represents the new electric model’s course for the future. In terms of stowage compartments, the Audi Q4 e-tron scores high with a total volume of around 25 liters (0.9 cu ft), and the bottle holders in the top section of the doors are a further highlight. The airy and progressive interior design allows customers to experience the new technology era.
02/26/21
Design

Marc Lichte and the Audi e-tron GT

Design is an attitude – Marc Lichte talks about his career at Audi, his inspiration and the design of the Audi e-tron GT.

The latest Audi-Videos in 4k, world premieres and Audi-events on livestream.

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Audi Newsroom

04/12/21

A story of progress: Olivia Wilde

The potential for progress. Olivia Wilde, actress, filmmaker and activist, is dedicated to living consciously, constantly evolving and creating change. From small daily decisions to big life choices, she believes we all have the ability to invest in a future that will improve society. She is stepping out of the box and daring to do better. Watch as the story continues and join us for the world premiere of the Audi Q4 e-tron models on April 14, 7 PM CEST. Here on YouTube or at at.audi/ow-progress-yt #Audi #Q4e-tron #FutureIsAnAttitude #emobility —————————— Further information on official fuel consumption figures and the official specific CO₂ emissions of new passenger cars can be found in the guide “Information on the fuel consumption, CO₂ emissions and electricity consumption of new cars”, which is available free of charge at all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth Hirth-Strasse 1, 73760 Ostfildern-Scharnhausen, Germany (https://www.dat.de/leitfaden/GuideCO2.pdf).
04/08/21

A story of progress: Stephanie Gilmore

Imagining the future. From a young age, Stephanie Gilmore, dreamed of being the best. Now a professional surfer, seven-time World Champion and Audi ambassador, she is a trailblazer on the world stage. Progressing the sport to new levels and encouraging conversations about equality, ocean health and a more sustainable tomorrow. The story continues, 4 days until the world premiere of the Audi Q4 e-tron models on April 14, 7 PM CEST. Here on YouTube or at at.audi/sg-progress-yt #Audi #Q4e-tron #FutureIsAnAttitude #emobility -------------------- Further information on official fuel consumption figures and the official specific CO₂ emissions of new passenger cars can be found in the guide “Information on the fuel consumption, CO₂ emissions and electricity consumption of new cars”, which is available free of charge at all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth Hirth-Strasse 1, 73760 Ostfildern-Scharnhausen, Germany (https://www.dat.de/leitfaden/GuideCO2.pdf).
04/06/21

Title: A story of progress: Malaika Mihambo

Progress starts at the finish line. The current Long Jump World Champion, Malaika Mihambo, is fueled by progress. Reflecting on the past and envisioning tomorrow. Constantly striving to better herself and her surroundings, living intentionally and inspiring a new generation to become creators of the future. Watch as the story continues, 8 days until the world premiere of the Audi Q4 e-tron models on April 14, 7 PM CEST. Here on YouTube or at at.audi/mm-progress-yt #Audi​ #Q4e-tron​ #FutureIsAnAttitude​ #emobility ---------- Further information on official fuel consumption figures and the official specific CO₂ emissions of new passenger cars can be found in the guide "Information on the fuel consumption, CO₂ emissions and electricity consumption of new cars" , which is available free of charge at all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth Hirth-Strasse 1, 73760 Ostfildern-Scharnhausen, Germany (https://www.dat.de/leitfaden/GuideCO2.pdf).
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