Audi MediaCenter

Top-News

03/26/23

Motorsport

Audi Sport is Ducati’s partner in MotoGP

Audi Sport is partner of the Ducati factory team in MotoGP, the premier class of motorcycle racing. Starting with the season opener at Portimão (Portugal) this weekend, the two Desmosedici GP of reigning world champion Francesco Bagnaia and his teammate Enea Bastianini will compete with the red rhombus. At Audi, it stands for the high-performance models of Audi Sport GmbH.

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03/16/23

Company

2022 fiscal year: Record operating profit for Audi

The Audi Group closed the 2022 fiscal year with a record result in a year when the company continued on its path toward becoming a leading provider of connected, fully electric premium mobility. Revenue rose 16.4 percent to a record €61.8 billion while operating profit climbed nearly 40 percent to an all-time high of €7.6 billion. The operating margin rose from last year’s 10.4 percent to 12.2 percent, and net cash flow reached €4.8 billion, the second-highest figure in the company’s history. Key drivers of this year’s strong financial performance included consistent crisis management in a year marked by overlapping global challenges, a good price position, and strong results from the Bentley, Lamborghini, and Ducati brands. 2022 also saw a sharp increase in the number of fully electric models delivered. In 2023, Audi will launch the largest product campaign in the company’s history, starting with the future Q6 e-tron model series. It will be the first electric model based on the Premium Platform Electric (PPE).

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03/16/23

Company

Put through its paces: Audi tests the production-oriented Q6 e-tron prototype in the far north

The close-to-production Audi Q6 e-tron is just the beginning of the largest model offensive in the history of the brand with the four rings. Audi will introduce more than 20 new models by 2025 – more than ten of which will be electric. The future Q6 e-tron model series marks the inauguration of e-mobility at the Ingolstadt headquarters. An in-house battery assembly facility underpins Audi’s commitment to electric mobility.

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03/14/23

Technology

Software update: Audi offers new, high-value features for the Audi Q4 e-tron

Audi is continuing to systematically advance the Q4 e-tron and Q4 Sportback e-tron. Audi is updating all vehicles from the start of series production up to and including the 2022 model year with software version 3.2. This new software comes now as standard in series production for the current 2023 model year. Foremost among the new functions with high everyday utility is the option of performing future software updates via a wireless over-the-air interface.

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03/01/23

Technology

Audi integrates store for apps into various models

As of summer 2023, Audi is bringing a store for apps to selected models with the third-generation modular infotainment toolkit (MIB 3). With the embedding of the store, which was jointly developed with Volkswagen subsidiary CARIAD, customers can directly and intuitively access popular third-party apps through the Multimedia Interface (MMI) by means of a data link in the vehicle. The apps selected by the customer can be installed in the MMI system seamlessly – without the need for a detour via a smartphone.

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02/28/23

Company

New formats, up-and-coming talents: The Audi Summer Concerts program for 2023 is confirmed

From June 23 to July 23, 2023, Ingolstadt will be alive with music. For four weeks, guests at the Audi Summer Concerts 2023 will be treated to a program of diversity, innovative spirit, and close connection with the audience. International stars of the classical music scene will feature, as will up-and-coming young artists. But there will also be dedicated events to entertain children and young people. The program, which breaks down genre boundaries with forays into jazz and rock, will also once again take to the stage at the Audi plant: Five of the twelve concerts will take place on the AUDI AG grounds.

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02/27/23

Company

Audi donates to UNO-Flüchtlingshilfe: aid for earthquake victims in Turkey and Syria

An earthquake measuring 7.8 on the Richter scale shook southeastern Turkey and northern Syria on February 6. The true extent of the disaster still cannot be estimated. Audi is donating one million euros in aid to UNO-Flüchtlingshilfe.

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02/27/23

Company

The traditional NSU brand and the Audi Neckarsulm site: 150 years of innovation and transformation

The traditional NSU brand is celebrating its birthday. In 1873, Christian Schmidt and Heinrich Stoll founded “Mechanische Werkstätte Schmidt & Stoll” in Riedlingen for the production of knitting machines, which later evolved into NSU Motorenwerke AG and ultimately into today’s Audi site in Neckarsulm. Even NSU’s name is closely associated with Neckarsulm, as the company name is derived from the city on the Neckar and Sulm rivers. NSU impressively demonstrates the development of mobility – from bicycles and motorcycles to automobiles. For its 150th anniversary, Audi Tradition is bringing out a number of NSU highlights from its historical vehicle collection. The special exhibition “Innovation, audacity and transformation”, a cooperation project between Audi Tradition and the German Bicycle and NSU Museum (Deutsches Zweirad- und NSU-Museum), is also under construction. The exhibition will be on display at the Audi Forum in Neckarsulm and at the German Bicycle and NSU Museum in Neckarsulm starting on June 14.

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02/24/23

Company

Renate Vachenauer to be new Board Member for Procurement at AUDI AG

Today, the AUDI AG Supervisory Board chose a successor for the Procurement position on the Executive Board. Renate Vachenauer will begin running the department starting April 1, 2023. Since January 1, 2023, the previous Board Member, Dirk Grosse-Loheide, has also been the Board Member responsible for Procurement at the Volkswagen Passenger Cars brand and Head of Group Procurement on the Extended Executive Board. On April 1, he will transfer his position at Audi to Renate Vachenauer, who has been the head of development interior, interaction/data management at AUDI AG since April 2021.

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02/17/23

Company

Audi Hungaria celebrates 30 years of success

Audi Hungaria celebrates its 30th anniversary and looks back on a real success story. The company located in Győr developed into the world's largest powertrain plant and was the first manufacturer in Hungary to produce premium category cars. Audi Hungaria’s Technical Development delivers product developments both for Audi and the Volkswagen Group. In addition to production, the company provides a wide range of services for other brands of the Group, relying on the extensive know-how of its employees. Since its foundation, the company has made a total of almost 12 billion euros in investments, making Audi Hungaria one of the largest investors in the Hungarian industry. Audi Hungaria now employs almost 12,000 people and provides a livelihood for another 50,000 or so through its service providers and suppliers. The company is one of the largest and the most attractive employer in Hungary.

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02/01/23

Company

Audi deepens software expertise with around 400 new IT positions

Using a mixed reality headset in the car to see your real-world environment while keeping an eye on virtual vehicle info: Audi is developing the mobility experiences of tomorrow today – and is using synergies within the Volkswagen Group to do so. As the Group’s software company, CARIAD is working on a unified technology platform. Audi will integrate the CARIAD software into its models in the future, while also developing brand-specific digital features on its own. To this end, the brand with the four rings is bringing additional software expertise on board as the company shifts into the next gear of its workforce transformation: Audi is pushing ahead with transformation in future-related fields, accelerating the build-up with around 400 new IT jobs. In total, up to 2,000 new jobs are planned by 2025.

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01/24/23

Sustainability

Sustainable Water Management: Audi Joins the Alliance for Water Stewardship

Since 2023, Audi is the first premium auto manufacturer to join the Alliance for Water Stewardship (AWS). This global coalition of companies, NGOs, and the public sector is dedicated to water stewardship throughout the value chain; this step will allow Audi’s San José Chiapa site in Mexico to seek certification under the International Water Stewardship Standard, also known as the AWS Standard.

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Recent press folders

03/30/23

Company

150th Anniversary NSU and Audi Neckarsulm site

02/28/23

Company

Audi Sommerkonzerte 2023

01/26/23

Audi MediaCenter

Audi Sphere models

For Audi, shaping the future is an expression of attitude. Nowhere is this attitude as palpable as in the brand’s concept cars. With the Audi skysphere, Audi grandsphere and Audi urbansphere concepts, Audi is illustrating its vision of progressive luxury. The word “sphere” in the names emphasizes that the inner space – the interior – will be granted heightened importance in the mobility of the future. The interior will become the foundation for design and technology, turning the vehicle into a sphere where the passengers can enjoy life and experiences while on the go – a third living space. For Audi, this includes a comprehensive ecosystem of automotive services: communications or relaxation, work or retreat in privacy – the car is transforming from a mere automobile into an experience device. With the sphere series, Audi is showing off its vision of the electric premium mobility of the future.

12/21/22

Motorsport

Dakar Rally 2023

In 2022, an electric drive from Audi with a high-voltage battery and energy converter had to prove itself for the first time in the world’s toughest desert rally. The Audi RS Q e-tron won four stages at the Dakar Rally at the first attempt. The second start is scheduled for 2023. In addition to new technology, Audi is also focusing on a significantly reduced environmental footprint through a new fuel blend.

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Videos

01/26/23

Modelle

Audi dimensions – The mixed reality operating concept of the Audi activesphere concept

Sid Odedra (Head of UI/UX Design) explains Audi dimensions, the mixed reality-based operating concept for the activesphere. High-tech headsets provide a view of the real environment and the route, while simultaneously displaying 3D content and interactive elements– individually configurable for drivers and passengers.

03/16/23

Unternehmen

Audi Corporate Film 2023

Audi is transforming at an increasing pace into a leading provider of connected, fully electric premium mobility. The close-to-production Audi Q6 e-tron is just the beginning of the largest model offensive in the history of the brand with the four rings. Audi will introduce more than 20 new models by 2025 – more than ten of which will be electric. At Audi, ESG goes beyond the product: A sustainable business model includes not only environmental considerations but also social responsibility.

e-tron2e-tron2

12/19/22

Modelle

Audi Q8 e-tron, Audi SQ8 Sportback e-tron On Location – Trailer

Premium manufacturer Audi heralded in the age of e-mobility in 2018 with the launch of the Audi e-tron, marking the start of the electric future at the brand with the four rings. Since then, the model has been setting standards in the electric SUV luxury class. The new Audi Q8 e-tron now continues the success story of the electric pioneer. As the top model in the electric SUV and crossover range, it boasts an optimized drive concept, improved aerodynamics, higher charging performance, and expanded battery capacity.

e-tron2e-tron2

12/14/22

Unternehmen

Audi Q8 e-tron: sustainable production

The sustainable production of the Audi Q8 e-tron along the value chain and the interaction of the two CO₂ neutral on balance production sites at Győr and Brussels. The electric traction motors for production are transported from Hungary to Brussels by green freight trains. The Audi Q8 e-tron will reach customers in Europe and the United States as a certified net carbon-neutral car.

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Audi Newsroom

03/31/23

Leaving a lasting impression, the Audi Q8 e-tron*.

#Audi #FutureIsAnAttitude #eMobility #Q8e-tron ----- *Audi Q8 e-tron: Power consumption (combined*) in kWh/100 km: 24.4–20.1, CO₂ emissions (combined*) in g/km: 0; Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle. Further information: www.audi.com/dat.

03/30/23

A celebration of modernity and innovation. The Audi Q8 e-tron*.

#Audi #FutureIsAnAttitude #eMobility #q8e-tron ----------- *Audi Q8 e-tron: Power consumption (combined*) in kWh/100 km: 24.4–20.1, CO₂ emissions (combined*) in g/km: 0; Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle. Further information: www.audi.com/dat.

03/29/23

Grab the attention of every adventurer. The Audi SQ8 Sportback e-tron*.

#Audi #FutureIsAnAttitude #eMobility #Q8e-tron #Sportback ----- *Audi SQ8 Sportback e-tron: Power consumption combined in kWh/100 km: 27.0–23.5, CO₂ emissions combined in g/km: 0; Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle. Further info: https://www.audi.com/dat.

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