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Motorsport

09/10/2024

Audi customer team keeps DTM title fight exciting

The DTM audience is experiencing an exciting phase in the title fight: Kelvin van der Linde initially had to relinquish the lead in the standings in the first race on Saturday at the Sachsenring, but on Sunday he regained it in the Audi R8 LMS from ABT Sportsline. As a result, the battle for the championship title in the traditional racing series remains completely open. Eight podium finishes in Asia round off a strong race weekend for the GT3 sports car. Audi customers are also among the leaders in touring car racing. Victories in Asia and Europe underline the strengths of the Audi RS 3 LMS in international sprint and endurance competitions.

Technology

09/10/2024

A6 Sportback e-tron: The most aerodynamic Audi of all time

With an exceptionally low Cd value of 0.21, the Audi A6 Sportback e-tron is the most aerodynamic Audi of all time and leads the entire VW Group in its segment in terms of aerodynamics. The A6 Avant e-tron also achieves an excellent Cd value of 0.24, placing it at the top of its body segment. Aerodynamics developers Andreas Lauterbach and Matteo Ghelfi and wheel designer Andreas Valencia Pollex explain how they achieved the record value with meticulous attention to detail.

Company

09/04/2024

Jazz at the Audi Forum Ingolstadt: swingIN Big Band kicks off the season

Jazz fans can look forward to the new 2024/25 jazz season at the Audi Forum Ingolstadt concert series starting on September 12. As in previous years, the first of the monthly concerts at the Audi museum mobile will be performed by swingIN Big Band Ingolstadt. A week later, the After Work Jazz Lounge will start up again, as usual, every Thursday evening at the Audi Forum Bar & Lounge.

Company

09/03/2024

Thomas Bogus to become new plant manager of the Audi site in Brussels

A change in Brussels: Thomas Bogus, at present Project Manager for production of all-electric Audi models, will be the new Managing Director at Audi Brussels from September 16. He succeeds Volker Germann, who is taking on new tasks in the Audi Group.

Motorsport

09/03/2024

500th title for Audi Sport customer racing

September began with a milestone for Audi Sport customer racing: Since the start of the program in 2009, customer teams worldwide have regularly won titles with the Audi R8 LMS in the GT2, GT3 and GT4 variants as well as the Audi RS 3 LMS TCR touring car in overall drivers championships and many other championship classes. Now the 500th title in total has gone to an Audi customer team: Richard Boake won the Sports Car Championship Canada powered by Michelin. In doing so, he also continued an unusual series for the Audi RS 3 LMS in this country. Race victories with the GT3 version of the Audi R8 LMS at the ADAC Racing Weekend and two class wins for the GT2 version in Spain rounded off a convincing international motorsport weekend for the customers.

Models

09/02/2024

The new Audi Q5 SUV: proven concept in its third generation

The Audi Q5 SUV has been one of the most popular SUVs in the midsize-segment in Germany and Europe for more than 15 years. Audi is now presenting the latest generation of the bestseller: the Q5, which is even more modern and dynamic. It is the first SUV based on the PPC and is powered by petrol and diesel engines that have become even more economical thanks to MHEV plus technology. The Q5 impresses with a modern and infotainment system and operation concept, customizable digital light signatures and modern driver assistance systems. The sporty Audi SQ5 complements the new model series at its premiere. In future, models with plug-in hybrid technology will expand the model family.

Strategic topics

08/30/2024

A change in the Audi Board of Management: Marco Schubert takes over Sales and Marketing from Hildegard Wortmann

Marco Schubert is returning to Audi after three years and becoming the new Member of the Board of Management for Sales and Marketing. The Supervisory Board of Audi made this decision on August 30, 2024. Schubert succeeds Hildegard Wortmann, who is leaving the Audi Board of Management on August 31, after five years at her own wish and by harmonious mutual agreement. At the same time, Wortmann will leave her role in the Extended Executive Committee of Volkswagen Group.

Models

08/28/2024

Audi shares a first look at the new Q5

The brand with the four rings will present the third generation of its most popular SUV on September 2. An exclusive preview is now available.

Motorsport

08/27/2024

Audi customer teams in Italy and Japan first class

Audi’s customer teams collected trophies worldwide on the penultimate weekend in August and maintained excellent positions in the standings in numerous racing series. In Italy, Team Tresor Audi Sport Italia took the overall lead following its first victory of the season with the Audi R8 LMS GT3. In the Fanatec GT World Challenge Asia powered by AWS, the GT3 sports car recorded its third victory of the season. Further trophies in Australia and Europe rounded off the good results of the race weekend. European driver teams also returned with trophies in the GT2 and GT4 versions of the sports car. The Audi RS 3 LMS contributed to a convincing weekend for Audi Sport customer racing with a total of seven podium results.

Company

08/27/2024

Auto Union GmbH founded in Ingolstadt on September 3, 1949: A new beginning 75 years ago

Audi has been building cars at the Ingolstadt site for over 75 years. Audi Tradition will commemorate this anniversary with a lecture at the Audi museum mobile and a celebration on Josef-Strobl-Platz in downtown Ingolstadt, the historic site of the company’s former headquarters. Visitors to the anniversary celebration on Sunday, September 8, can look forward to a collection of the first vehicle models produced in Ingolstadt and other enjoyable activities. The evening before, the Night of the Museums at the Audi mobile museum will offer wide-ranging entertainment. The Audi Big Band will perform a colorful mix of Latin, soul, funk, and pop, and visitors will also be treated to numerous highlight tours, including the current special exhibition “Form vollendet”.

Motorsport

08/20/2024

Plenty of excitement in the DTM thanks to Audi customer team

Three Audi customer teams prove their strength in the second half of two championships: while ABT Sportsline turned the tide in the DTM with Kelvin van der Linde in wet weather at the Nürburgring and retook the lead of the standings, two teams were successful in North America with the Audi R8 LMS. James Sofronas took his first win of the season in GT America powered by AWS, while Johnny O’Connell maintained his lead in the standings with two podium finishes. Audi Sport customer racing also had a good weekend in touring car racing. Team LV Racing won four trophies with the Audi RS 3 LMS at a race weekend in Estonia.

Models

08/20/2024

A feast for the senses: upgrade for the Audi RS 3

Audi Sport has heightened the senses of the RS 3. With the upgrade, the compact top model, which represents maximum performance, will become even sportier. This is visible at first glance: The strong lines at the front, the wheels in motorsport design, and the RS bucket seats visually enhance the dynamics, acoustically underscored by the deep-throated roar of the five-cylinder engine with its signature firing sequence. The 2.5 TFSI, combined with the optimized chassis setup and new tires, propels the RS 3 around corners even more spirited. The new lap record on the Nürburgring-Nordschleife confirms this. Drivers can feel the increased driving dynamics and the high-quality materials, which exude the highest quality and make the Audi RS 3 an experience for the senses.

Press kits

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  The new Audi A6 e-tron models
  As the second model on the Premium Platform Electric (PPE), the Audi A6 e-tron continues the PPE's familiar product strengths of performance, range, efficiency, and charging. The Audi A6 e-tron is available as a Sportback and Avant and impresses with its outstanding range and strong driving dynamics. It stands for progressive, expressive design and brings a new interior architecture tailored to the occupants in terms of aesthetics and ergonomics.
  Models

  07/31/2024