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Audi MediaCenter


Director Global Communications Product/Technology/Motorsports
Tel. + 49 841 89 44335
Head of Model Line, Innovation and Technology Communications
Tel. +49 841 89 92441
All Press Contacts

Recent Press Releases

  • 04/02/20

    Quality has four rings and four letters: Audi

    Quality has a name: Audi. This has been confirmed once more by the Auto Bild “Best Brands in All Classes” reader survey. The brand with the Four Rings won seven out of 14 rating categories in the quality rankings. Audi also took first place in the ratings for design and value for money. The overall victory in two classes of the competition also went to Ingolstadt.
  • 04/02/20

    SUV Coupé for the e-tron Family: The Audi e-tron Sportback

    “The future is electric:” Audi is staying consistently true to its strategic alignment by presenting the second model in its e-tron product line. The Audi e-tron Sportback is a dynamic SUV coupé offering up to 300 kW of power and a range of up to 446 kilometers (277.1 miles) ( in the WLTP cycle) from a single battery charge (combined electric power consumption in kWh/100 km (62.1 mi): 26.3 - 21.6 (WLTP); 23.9 – 20.6 (NEFZ); combined CO2 emissions in g/km (g/mi): 0). Its digital matrix LED headlights are a new feature now available for the first time in a mass-production vehicle. Their light is broken down into tiny pixels and can be controlled with exceptional precision. This makes safe lane centering easier on narrow stretches of road and shows the position of the vehicle in the lane. Market introduction of the Audi e-tron Sportback** in Europe is scheduled for the spring of 2020.
  • 03/03/20

    Success model 4.0: the new Audi A3 Sportback

    Audi established the premium compact class segment with the A3 in 1996. The fourth generation of the success model is now being introduced on the market – sporty, digitalized and fully connected. Beneath the progressive design of the body of the new A3 Sportback lie many innovations from the full-size class, for example the infotainment, suspension, and driver assist systems.

Popular videos


Audi e-tron Sportback design highlights

Sebastian Dingert, Product manager of the Audi e-tron Sportback, gives a close look at his personal design highlights of the fully electric car. The SUV coupé unites functionality with great aesthetics and design. The digital Matrix LED headlights are an innovation that first launches in the Audi e-tron Sportback. Roofline, exterior mirrors and air curtains but also optimize the car’s efficiency consequently.

Audi A3 Sportback – the highlights

Nikolai Senst, product marketing Audi A3, presents the highlights of the fourth generation of the success model.

DTM: Champion car's new design for 2020 season

DTM Champion, René Rast, presents the new design of his Audi RS 5 DTM 2020 and introduces the newest technical changes.

World premiere show - Audi A3 Sportback and e-tron S prototype

Audi is presenting the new Audi A3 Sportback, setting new standards in the compact class. Electric mobility is becoming even more dynamic with the new Audi e-tron S and e-tron S Sportback which are also presented.
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