Skip to content
  • Login
  • deen

Press Releases

This section contains all current press releases on topics and news items concerning AUDI AG.


  • 09/19/17
    Company

    Premium mobility service Audi on demand+ launches in Beijing

    With Audi on demand+ the brand with the Four Rings is now bringing the successful premium mobility concept for flexible use and exceptional service to Beijing. Users select the car desired from a range of prestigious top models from a high-performance vehicle to an upper class sedan. Customers can use their smartphones to book their preferred models and pay while on the move. A concierge service brings the car to the customer by request. The metropolis is the first location for Audi on demand+ in China, and plans call for the offering to become available in major medium and large-sized cities across China to form a regionwide mobility service network within the next years.
  • 09/19/17
    Company

    Study shows Audi unmatched for future viability

    Kudos for the four rings: When it comes to viability for the future, the BrandTrust Resilience Index has ranked Audi in first place among automobile brands in Germany. The brand moved up a spot since the last survey in 2015 and took over the top ranking from Tesla.
  • 09/18/17
    Sports

    Title successes for Audi customers in Europe and Australia

    Audi drivers with their customer teams chalked up four title wins in Europe and Australia.
  • 09/18/17
    Sports

    Audi before thrilling DTM showdown

    The DTM is seeing what will arguably be the most thrilling showdown in its history. Following the joint decision by Audi, BMW and Mercedes to scrap the additional weights, the title race is completely open. On the last two race weekends, drivers from all three manufacturers will still be able to decide the championship in their favor. The “fast and furious finale” will start with two races at the Red Bull Ring in Spielberg, Austria, on September 23 and 24. In the middle of October, the season’s last two races will be held at Hockenheim.
  • 09/17/17
    Sports

    Ekström wins next trophy with Audi and EKS

    Mattias Ekström has won the next trophy in the FIA World Rallycross Championship. At the tenth round of the season in Riga, the Swede finished second and was only beaten by his compatriot Johan Kristoffersson. The Volkswagen driver was crowned 2017 FIA World Rallycross Champion in Latvia with two rounds to spare and therefore succeeds Ekström, who is currently third overall. Kristofferson’s PSRX Volkswagen Sweden squad also secured the teams’ championship two races before the end of the season – EKS is third in this classification.
  • 09/13/17
    Company

    Audi g-tron at the IAA: the clean alternative for frequent drivers

    Fuel consumption of the models named: A4 Avant g-tron: CNG consumption in kg/100 km: 4.3 – 3.8*; combined fuel consumption in l/100km: 6.5 – 5.5* (36.2 – 42.8 US mpg); combined CO2 emissions in g/km (CNG): 117 – 102* (188.3 – 164.2 g/mi); combined CO2 emissions in g/km (gasoline): 147 – 126* (236.6 – 202.8 g/mi) A5 Sportback g-tron: CNG consumption in kg/100 km: 4.2 – 3.8*; combined fuel consumption in l/100 km: 6.3 – 5.6* (37.3 – 42.0 US mpg); combined CO2 emissions in g/km (CNG): 114 – 102* (183.5 – 164.2 g/mi); combined CO2 emissions in g/km (gasoline): 143 – 126* (230.1 – 202.8 g/mi) A3 Sportback g-tron: CNG consumption in kg/100 km: 3.5 - 3.3*; combined fuel consumption in l/100 km: 5.4 - 5.1* (43.6 – 46.1 US mpg); combined CO2 emissions in g/km (CNG): 96 - 89* (154.5 – 143.2 g/mi); combined CO2 emissions in g/km (gasoline): 126 - 117* (202.8 – 188.3 g/mi) Audi demonstrates through its g-tron fleet how sporty driving can be combined with efficiency, environmental friendliness and fuel economy. The brand with the Four Rings is now making a particularly sustainable offer: The company is to supply climate-friendly Audi e-gas to its customers as standard for three years, to power the A4 Avant g-tron, A5 Sportback g-tron and A3 Sportback g-tron models. The customer pays the standard natural gas price. With this deal, Audi is reducing the CO2 emissions of the g-tron fleet when running on gas by 80 percent**. The two new models A4 Avant g-tron and A5 Sportback g-tron are currently being exhibited at the IAA in Frankfurt.
  • 09/12/17
    Sports

    World RX: Audi and EKS want to rock Riga

    The 2017 FIA World Rallycross Championship is turning onto the finish straight, with round ten of twelve to be staged in Riga. A decision may already be produced in both the drivers’ and the teams’ classification. Ranked in third overall, Mattias Ekström is aiming to clinch his fourth victory this season. In the race in the Latvian capital, Audi and EKS are again competing with four Audi S1 EKS RX quattro cars. Alongside Ekström and the other two permanent EKS drivers, Toomas Heikkinen and Reinis Nitišs, Audi DTM campaigner Nico Müller will again contest the event.
  • 09/12/17
    Models

    Return of the RS icon: the new Audi RS 4 Avant

    Audi Sport GmbH celebrates the world debut of the new Audi RS 4 Avant (combined fuel consumption in l/100 km: 8.8; combined CO2 emissions in g/km: 200-199*) at the IAA 2017. It combines high performance with tremendous everyday usability. Its 2.9 TFSI engine with 331 kW (450 hp) and 600 Nm of torque makes it the sporty vanguard of the A4 family. The standard quattro drive distributes the power of the V6 biturbo to all four wheels.
  • 09/11/17
    Models

    Puristic driving dynamics: the new Audi R8 V10 RWS

    The Audi Sport GmbH is extending its R8 model series to include a new derivative with rear-wheel drive. The Audi R8 V10 RWS (Combined fuel consumption in l/100 km: 12.6 – 12.4, combined CO2 emissions in g/km: 286 – 283**) comes in a limited series of 999 units with both Coupé and Spyder variants. It will be rear-driven (Rear Wheel Series) and be built exclusively by hand at the Böllinger Höfe R8 factory.
  • 09/11/17
    Audi MediaCenter

    Audi Aicon concept car – autonomous on course for the future

    With the four-door design vision Audi Aicon, the brand with the four rings is presenting a autonomous Audi of the future – with no steering wheel or pedals. As a design concept, the four-door 2+2 boldly leaps ahead to show the exterior and interior design of the next decades. The technology demonstrator combines innovations relating to the drivetrain, suspension, digitalization and sustainability in a visionary manner. The Aicon, too, is designed for purely electric operation and should be able to cover distances between 700 and 800 kilometers (435.0 - 497.1 mi) on a single charge.
  • 09/11/17
    Sports

    Alessio Picariello is Audi R8 LMS Cup Champion

    The GT3 customer teams celebrated victories in Australia, Belgium, China and Italy, and the Audi Sport TT Cup will say goodbye to its fans with a legends race in October.
  • 09/10/17
    Models

    Audi RS 5 Coupé

    In the second generation of the Audi RS 5 Coupé, Audi Sport is presenting its first model to feature the current RS design idiom. The designers drew inspiration for the car from the distinctive motorsport details of the Audi 90 quattro IMSA GTO.
  • 09/10/17
    Models

    Audi Q7 e-tron quattro

    With the Audi Q7 e-tron quattro, Audi presents the world’s first plug-in hybrid model with a six-cylinder TDI engine and quattro drive.
  • 09/10/17
    Models

    Audi TT Roadster

    The Audi TT Roadster fascinates with its puristic sports car character, distinctive design, excellent dynamics and groundbreaking technology. One highlight is Audi virtual cockpit, the digital instrument cluster.
  • 09/10/17
    Models

    Audi TT Coupé

    The Audi TT Coupé continues to fascinate, even in the third generation. Launched in 2014, the design icon boasts the performance of a sports car. The operating concept sets standards with its digital cockpit.
  • 09/10/17
    Sports

    DTM Nürburgring: Audi quotes

    Following a DTM weekend at the Nürburgring that was difficult, as expected, Audi continues to lead all three championships. Quotes following races 13 and 14 of the season.
  • 09/10/17
    Sports

    Audi driver Ekström maintains DTM lead

    With a hard-fought sixth place in Sunday’s race at the Nürburgring Audi driver Mattias Ekström has maintained his lead in the DTM and extended his advantage over Lucas Auer (Mercedes-Benz) to nine points.
  • 09/10/17
    Sports

    Title advantage changes hands: Mikel Azcona takes the lead in the Audi Sport TT Cup

    Mikel Azcona has taken the table lead of the Audi Sport TT Cup with a flawless display at the Nürburgring. The 21-year-old Spaniard started from pole twice and won both races. Philip Ellis, who had led the table until now, suffered his first retirement of the season on Saturday, and is now second on the table having finished fifth on Sunday.
  • 09/10/17
    Models

    Audi RS 6 Avant

    The Audi RS 6, the high-performance sports car for everyday and recreational activities, stands for outstanding driving dynamics.
  • 09/10/17
    Models

    Audi TTS Coupé and TTS Roadster

    High power, a discreet understatement, ample features and a high degree of everyday practicality – all of these strengths come together in the Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive.
  • 09/10/17
    Models

    Audi SQ7 TDI

    High power, a discreet understatement, ample features and a high degree of everyday practicality – all of these strengths come together in the Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive.
  • 09/10/17
    Models

    Audi S7 Sportback

    High power, a discreet understatement, ample features and a high degree of everyday practicality – all of these strengths come together in the Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive.
  • 09/10/17
    Models

    Audi S6 and Audi S6 Avant

    High power, a discreet understatement, ample features and a high degree of everyday practicality – all of these strengths come together in the Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive.
  • 09/10/17
    Models

    Audi S4 and S4 Avant

    From 0 to 100 km/h (62.1 mph) in 4.7 seconds at a fuel consumption level of 7.3 liters per 100 kilometers (32.2 US mpg) – the new Audi S4 and the new Audi S4 Avant are advancing to the front of the competitive field with strong performance and exemplary efficiency. Their newly developed turbo V6 engine outputs 260 kW (354 hp). Innovative solutions in networking and assistance systems round out its features. Audi is transferring many technologies from the full-size class into the mid-size class.
  • 09/10/17
    Models

    Audi S3, S3 Sportback, S3 Sedan and S3 Cabriolet

    High power, a discreet understatement, ample features and a high degree of everyday practicality – all of these strengths come together in the Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive.
  • 09/10/17
    Models

    Audi S1 and S1 Sportback

    The S1 and the S1 Sportback are the most compact S models from Audi. A package of complex technologies imbues them with special dynamics – with absolute everyday practicality.
  • 09/10/17
    Models

    Audi R8 Coupé and Audi R8 Spyder

    No other production car with the four rings is as powerful, fast or distinctive. Every technical aspect of the high-performance Audi R8 sports car has been designed for maximum dynamics. In the sports car world, it is right among the leaders in terms of its driving performance. The R8 Coupé V10 plus accelerates from 0 to 100 km/h (62.1 mph) in 3.2 seconds and has a top speed of 330 km/h (205.1 mph).
  • 09/10/17
    Models

    Audi Q7

    The second generation of the Audi Q7 shines with innovative solutions in the areas of lightweight design, drive system, suspension, infotainment and assistance systems. Its spacious interior is highly configurable and offers luxury-class levels of comfort.
  • 09/10/17
    Models

    Audi Q3

    The Audi Q3 is the premium SUV in a compact form. It is sporty, efficient and versatile – an urban vehicle that is equally at home on or off the road.
  • 09/10/17
    Models

    Audi Q2

    The Audi Q2 is an urban-type vehicle for everyday driving and recreation, combining a progressive design, tremendously fun driving and a high level of functionality. The compact SUV’s connectivity, infotainment and assistance systems are on the level of the full-size category.
  • 09/10/17
    Models

    Audi A8 and A8 L

    The fourth generation of the Audi A8 again provides the benchmark for Vorsprung durch Technik – with a new design language, an innovative touchscreen operating concept and a systematically electrified drive. The luxury sedan is also the first production automobile in the world to have been developed for highly automated driving.
  • 09/10/17
    Models

    Audi A7 Sportback

    Aesthetically athletic, emotion-packed design, sporty character and innovative technology: The Audi A7 Sportback combines the strengths of a coupe with those of a sedan and an Avant.
  • 09/10/17
    Models

    Audi A6, A6 Avant and A6 allroad quattro

    The Audi A6 is the successful model in the full-size class. The premium brand refreshed the A6 and launched it in April 2016: a sporty exterior design, a refined interior and new infotainment equipment make the sedan even more upscale and comfortable.
  • 09/10/17
    Models

    Audi A5 Coupé, A5 Sportback, Audi A5 Sportback g-tron and A5 Cabriolet

    The new generation of the Audi A5 Coupé is athletic, sporty and elegant. Its eye-catching design goes hand in hand with sophisticated aerodynamics. Under the skin the A5 impresses with an all-new chassis, powerful engines, and innovative infotainment features and driver assistance systems.
  • 09/10/17
    Models

    Audi A4, A4 Avant and A4 allroad quattro

    The new-generation Audi A4 fascinates with its groundbreaking synthesis of technology and aesthetics. All the technology in Audi’s bestselling vehicle family has been redeveloped so as to redefine the benchmark in the segment. Development set great value on reducing CO2 emissions, and the engineers geared all technologies to reducing driving resistance.
  • 09/10/17
    Models

    Audi A3, A3 Sportback, A3 Sportback e-tron, A3 Sportback g-tron, A3 Sedan and A3 Cabriolet

    The Audi A3 family is a true success story, with a multitude of driver assistance systems and engines available from which to choose. Even the innovative Audi virtual cockpit operating and display concept is available for the Audi A3 models.
  • 09/10/17
    Models

    Audi A1 and A1 Sportback

    Over 700,000 cars sold since the market launch in 2010 – the Audi A1 and the A1 Sportback enjoy tremendous popularity. The compact model, upgraded in early 2015, packs all of the brand’s virtues into its 3.97 meters (13.0 ft) of length – progressive design, uncompromising quality and high efficiency. Its range of powerful engines and agile chassis make the A1 – the three-door car of the model series – the sportiest in its segment. The design is distinctive and powerful. Audi optionally offers the roof line in a contrasting color. Attractive colors and chrome strips highlight the high-quality interior.
  • 09/10/17
    Models

    Audi TT RS Coupe and Audi TT RS Roadster

    Audi Sport GmbH presents the most powerful TT of all time, featuring a muscular front-end, large inlets, low spoiler and fixed rear wing. Its newly developed five-cylinder engine delivers 400 hp – accompanied by an unmistakable sound.
  • 09/10/17
    Models

    Audi RS 7 Sportback performance

    The Audi RS 7 Sportback performance wears its dynamic character on its sleeve, featuring a long hood, sporty, flowing C-pillars and a sharply dropping rear.
  • 09/10/17
    Models

    Audi SQ5

    High power, a discreet understatement, ample features and a high degree of everyday practicality – all of these strengths come together in the Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive.
  • 09/10/17
    Models

    Audi S5 Sportback, S5 Coupé and S5 Cabriolet

    The Audi S5 combines emotive design with the performance of a sports car. Its turbocharged 3.0 TFSI engine, newly designed from the ground up, offers powerful performance: high output, hefty torque, spontaneous response and sonorous sound – all coupled with a high level of efficiency. The honed exterior design and the numerous S-specific details in the interior underscore its dynamic character.
  • 09/10/17
    Models

    Audi Q5

    The second generation of the Audi Q5 has been available for sale since early 2017. It is now even more powerful and sportier. The most significant new features include quattro drive with ultra technology, the highly efficient engines, adaptive air suspension and an extensive array of infotainment and assistance systems.
  • 09/09/17
    Sports

    Audi driver Ekström unfortunate, Rast catches up

    In a difficult wet race at the Nürburgring, the front runners in the DTM standings have moved closer together. Before race two on Sunday (start at 3:15 PM), Audi driver Mattias Ekström is only one point ahead of Saturday’s winner Lucas Auer (Mercedes-Benz) and four in front of René Rast, who in position five in race one was the best Audi driver.
  • 09/08/17
    Company

    “Audi MQ!”: Impulse for the mobility of tomorrow

    Creative discussion about the future of mobility: Pioneers, visionaries and experts at Audi’s first Mobility Quotient!-Summit consider dimensions of movement. Apple cofounder Steve Wozniak described his journey from startup to IT giant. Wikipedia head Jimmy Wales offered insight into his online encyclopedia’s secret to success. In interactive workspaces, participants from all over the world worked in dialogue with Audi employees to develop new approaches to the most important mobility issues
  • 09/08/17
    Models

    Clean and fit for the future: 2.0 TFSI engine in the Audi A4 Avant g-tron and A5 Sportback g-tron

    Fuel consumption of the models named above: A4 Avant g-tron: CNG consumption in kg/100 km: 4.3 – 3.8*; combined fuel consumption in l/100km: 6.5 – 5.5* (36.2 – 42.8 US mpg); combined CO2 emissions in g/km (CNG): 117 – 102* (188.3 – 164.2 g/mi); combined CO2 emissions in g/km (gasoline): 147 – 126* (236.6 – 202.8 g/mi) A5 Sportback g-tron: CNG consumption in kg/100 km: 4.2 – 3.8*; combined fuel consumption in l/100 km: 6.3 – 5.6* (37.3 – 42.0 US mpg); combined CO2 emissions in g/km (CNG): 114 – 102* (183.5 – 164.2 g/mi); combined CO2 emissions in g/km (gasoline): 143 – 126* (230.1 – 202.8 g/mi) A3 Sportback g-tron: CNG consumption in kg/100 km: 3.5 - 3.3*; combined fuel consumption in l/100 km: 5.4 - 5.1* (43.6 – 46.1 US mpg); combined CO2 emissions in g/km (CNG): 96 - 89* (154.5 – 143.2 g/mi); combined CO2 emissions in g/km (gasoline): 126 - 117* (202.8 – 188.3 g/mi) Efficient, thrifty and environmentally friendly combined with sporty driving dynamics – the bivalent 2.0 TFSI engine in the Audi A4 Avant g-tron and A5 Sportback g-tron is an absolute all-rounder. The biggest plus point of this engine is its low pollutant emissions. In the CNG mode, the two models already undercut the limit values of emission standards that will not take effect for a number of years yet. Furthermore, thanks to the use of e-gas Audi is cutting CO2 emissions by 80 percent** compared to a gasoline model in the same performance category.
  • 09/08/17
    Models

    Audi at the IAA 2017: Autonomous driving in three steps

    Progress in three levels: Audi is showcasing its autonomous driving strategy at the IAA 2017. The new Audi A8 incorporates conditional automated driving at level 3 as standard. Two concept cars will also be demonstrating the Audi vision for level 4 and level 5. They also provide insights into the brand’s future Audi AI technologies. Other production models – from sporty to ultra-efficient – round off the motor show presence of the brand with the four rings.
  • 09/07/17
    Company

    Audi continues substantial sales growth in China in August

    Following growth in June and July, AUDI AG increased its global sales year-on-year in August as well. Around 138,900 premium automobiles delivered in August represent a 5.0 percent increase in sales compared with 2016. Cumulative sales since January total around 1,202,400 units and are 2.6 percent below the record-breaking figure from 2016. Last month, Audi sales increased in all three top markets of the Four Rings – in the United States (+2.8%), in Germany (+6.7%), and, most notably, in China: Audi once again achieved substantial growth (+10.3%) in its largest market on the back of strong sales in July and reported its best sales month of the year to date with 54,205 Chinese customers.
  • 09/07/17
    Technology

    Navigation technology at the highest level: Audi and HERE developing hand in hand

    Audi and HERE Technologies continue to integrate their services for even greater customer benefit. In the new Audi A8 luxury sedan, the automobile manufacturer offers an array of technologies and services created by the map developer. Audi participates in HERE together with other companies. Both sides plan to intensify their collaboration in future.
  • 09/07/17
    Technology

    Automated driving at a new level: the Audi AI traffic jam pilot

    The Audi AI traffic jam pilot is the world’s first system that enables SAE level 3 conditional automation. Audi presents the innovation in the new A8, which handles the task of driving in traffic jam or slow-moving highway traffic up to 60 km/h (37.3 mph). With traffic jam pilot engaged, drivers no longer need to continuously monitor the vehicle and the road. They must merely remain alert and capable of taking over the task of driving when the system prompts them to do so. National and international journalists are currently experiencing the Audi Audi AI traffic jam pilot in real conditions in and around Düsseldorf – one of Germany’s highly congested regions.
  • 09/06/17
    Audi MediaCenter

    Save the date: Live streaming of the Audi Press Conference at the 2017 IAA

    At the 67th International Motor Show (IAA) in Frankfurt, Audi will present the new A8. The automaker is also showing a concept car that will offer a look at the mobility of the future – including connectivity, piloted driving, the user experience, drive technology and design. Immediately following the AUDI AG press conference, Audi Sport GmbH will present two high-performance models. Friends and fans of the brand around the world can follow the events live at www.audimedia.tv on September 12 beginning at 10:45 a.m. (CEST).
  • 09/05/17
    Company

    Katia Bassi joins Automobili Lamborghini as Chief Marketing Officer and Board Member

    Automobili Lamborghini announces Katia Bassi has joined the Management Board of the Company as Chief Marketing Officer, reporting to Chairman and Chief Executive Officer, Stefano Domenicali.
  • 09/04/17
    Sports

    DTM: Tough title race for Audi in the Eifel

    Close race for the DTM championship win: Before the last six rounds of the season, at least eight campaigners have realistic chances of winning the title. Four of them are driving an Audi RS 5 DTM: Mattias Ekström, René Rast, Mike Rockenfeller and Jamie Green.
  • 09/04/17
    Sports

    Audi one-two success at the Nürburgring

    Customers of Audi Sport customer racing have clinched a one-two win in Germany and further trophies in America, Germany, Japan, Portugal, Sweden and Thailand.
  • 09/03/17
    Sports

    Audi driver Ekström on podium after pouring rain

    Mattias Ekström is back on the road to success in the FIA World Rallycross Championship. At the ninth round in Lohéac, the reigning World Champion finished third – the first podium result since his victory in Hockenheim last May. In front of 75,000 spectators, the Swede was only beaten in the final by his countryman Johan Kristoffersson and the French local matador Sébastien Loeb. In the overall standings, Ekström is third behind Kristoffersson and his team mate Petter Solberg – also like EKS in the team classification.
  • 09/01/17
    Company

    Audi transport with DB Cargo CO2-free all over Germany

    Audi’s logistics department is a pioneer for climate protection. As of now, all rail transport for AUDI AG in Germany is CO2-free. Audi is the first company in Germany to organize its logistics operations by rail to be completely CO2-neutral. By changing over to DB Cargo’s “DBeco plus” product, the company will reduce CO2 emissions by more than 13,000 tons each year, achieving an important milestone along the way to CO2-neutral production.
  • 09/01/17
    Sports

    Amateur golf: national winners in Audi quattro Cup

    More than 240 amateur golfers determined their best players in the German finale of the Audi quattro Cup. At Golfresort Berlin Scharmützelsee, the duos Kay Schulz/Matthias Cordes (Golfclub Bayreuth) as well as Ralf and Iveta Kreisig (Senne Golfclub Gut Welschof) prevailed. With that, they secured the coveted tickets for the world finale in Cabo San Lucas (Mexico) that will tee off on December 1.
  • 08/30/17
    Company

    Successful model of dual training: some 800 young people to start at the Audi sites in Germany

    804 young people will start their vocational training at Audi in Ingolstadt and Neckarsulm this year. The carmaker will thus be training a similarly large number of young people as in the previous year. In addition, 39 young people will start a dual course of study. A dual course of study for a master’s degree will also be offered for the first time.
  • 08/30/17
    Company

    Audi launches Virtual Reality technology in dealerships

    A premiere in automotive retail: the Audi VR experience is being launched as first fully functional virtual reality application for customer consultation at dealerships. First Audi dealers in Germany, the United Kingdom and Spain are now starting to deploy the virtual reality headset installation, with additional markets and locations to follow. With the VR solution, customers can get an extremely realistic experience of their individually configured car, down to the last detail. The VR experience explains Audi technologies intuitively and offers customers the opportunity to immerse themselves virtually in extraordinary moments from the world of the four rings. As part of Audi’s comprehensive initiative for digital innovation at dealerships, the VR experience is completely integrated into the brand’s IT systems.
  • 08/29/17
    Sports

    Premiere: Four Audi S1 EKS RX quattro in FIA World Rallycross Championship

    The FIA World Rallycross Championship is back in Europe. Following the spectacular race in Canada, the ninth of twelve rounds this season is coming up this weekend. Some 80,000 fans will be flocking to Lohéac – no other World RX event attracts a larger crowd, which means that the Breton village of 700 inhabitants will be bursting at the seams. For EKS, it marks a premiere: The team is going to field four Audi S1 EKS RX quattro cars for the first time and rely on two experienced DTM campaigners.
  • 08/28/17
    Company

    Audi appoints four new Board of Management members

    There is to be a new composition of the Board of Management of AUDI AG as of September 1. The area of Finance, IT and Integrity will be the responsibility of Alexander Seitz and the area of Marketing and Sales will be headed by Bram Schot. Wendelin Göbel will be in charge of Human Resources and Organization and Peter Kössler will be responsible for Production and Logistics. Matthias Müller and Rupert Stadler see the change at the top as creating the right conditions for the company’s future success. General Works Council Chairman Peter Mosch emphasized that the transformation at Audi should be shaped so that both business success and the interests of the workforce are sustainably balanced.
  • 08/28/17
    Sports

    Audi Sport TT Cup with Matthias Dolderer, Marco Melandri and Felix von der Laden

    The spectators of the Audi Sport TT Cup at the Nürburgring can look forward to three well-known guest drivers, including two world champions from other disciplines.
  • 08/25/17
    Company

    Audi uses virtual reality to train Logistics employees

    The training center of the future fits in a suitcase: A computer, a pair of virtual reality glasses and two controllers are all it takes for the new interactive learning program for Audi packing logistics. The program makes it fun for employees to learn the packing process for CKD Logistics (CKD = completely knocked down). The exercises are designed like a video game and the equipment is quick and easy to set up anywhere.
  • 08/24/17
    Sports

    Audi driver Loïc Duval: “A terrific moment”

    Loïc Duval has just celebrated his first DTM podium. In Zandvoort, he finished second behind his teammate Mike Rockenfeller. During the race, however, the DTM rookie was not aware that he would clinch his best result. Duval takes a look back in a short interview.
  • 08/24/17
    Models

    The fascination of pure music: 3D sound in the new Audi A8

    Listening to music becomes a sensory experience in the new Audi A8. The Bang & Olufsen Advanced Sound System now also brings the unique acoustic character of pure 3D sound to the rear seats. The brand with the four rings thus offers first-rate sound quality in the top segment.
  • 08/23/17
    Models

    Two numbers to signify the future – new power output designations at Audi

    Audi is adopting a standardized nomenclature for the power output designations of its worldwide range of automobiles. The names of the model series – from Audi A1 to Audi Q7 – will remain unchanged. Within the model families, combinations of two numbers will replace the various type designations previously used. The new designations stand for the specific power output and apply both to cars with combustion engines and to e-tron models with hybrid and electric drives.
  • 08/23/17
    Company

    Audi models with a solar roof: Car manufacturer cooperates with Hanergy

    Thin-film solar cells in panoramic glass roofs of Audi models: Audi and Alta Devices, a subsidiary of the Chinese solar-cell specialist, Hanergy, are working together on this development project. With this cooperation, the partners aim to generate solar energy to increase the range of electric vehicles. The first prototype is to be built by the end of 2017.
  • 08/21/17
    Sports

    Audi customers lead tables in Australia and Russia

    On the third weekend of August, Audi teams with customer race cars lifted trophies in Australia, Germany, Japan and Russia.
  • 08/20/17
    Sports

    DTM Zandvoort: Audi quotes

    Audi defended the lead in all three DTM classifications at Zandvoort. Quotes following two thrilling races on the Dutch North Sea Coast.
  • 08/20/17
    Sports

    DTM: Audi with strong Sunday at Zandvoort

    With a strong team performance in the second of the two DTM races at Zandvoort (Netherlands), Audi has maintained the lead in all three of the DTM classifications.
  • 08/20/17
    Sports

    Philip Ellis and Mikel Azcona share the spoils in Zandvoort in the Audi Sport TT Cup

    Two drivers controlled the pace again in the fourth of seven rounds of the 2017 Audi Sport TT Cup in Zandvoort: The Briton Philip Ellis and the Spaniard Mikel Azcona remain the only drivers to have so far taken victory.
  • 08/19/17
    Sports

    DTM Zandvoort: Audi barely misses podium

    In the first of the two DTM races at Zandvoort in the Netherlands, Audi, in positions four and five, just barely missed the podium. In spite of these results, two Audi campaigners, René Rast (Audi Sport Team Rosberg) and Mattias Ekström (Audi Sport Team Abt Sportsline), continue to head the standings.
  • 08/18/17
    Tradition

    Audi Sport at the Monterey Car Week

    The Audi R8 Spyder V10 plus (combined fuel consumption in l/100 km: 12.3; combined CO2 emissions in g/km: 287) will be making its debut appearance in the United States this weekend at the Monterey Car Week. Audi Sport is using the occasion to celebrate the long and successful motorsport involvement of the brand with the four rings. Current road and racing models will also be presented.
  • 08/17/17
    Models

    Alternatives for the midsize category: Audi A4 and A5 now available to order as g-tron

    Audi is offering its customers two sustainable alternatives in the midsize category: the new A4 Avant g-tron and the new A5 Sportback g-tron. Both models are powered by a bivalent 2.0 TFSI engine developing 170 hp. Like the A3 Sportback g-tron that is already on the market, they can run on a choice of the climate-friendly fuel Audi e-gas, conventional CNG (compressed natural gas) or gasoline. Customers can now order both models from dealers. A4 Avant g-tron: CNG consumption in kg/100 km: 4.4 - 3.8*; combined fuel consumption in l/100 km: 6.5 - 5.5*; combined CO2 emissions in g/km (CNG): 117 - 102*; combined CO2 emissions in g/km (gasoline): 147 - 126* A5 Sportback g-tron: CNG consumption in kg/100 km: 4.2 - 3.8*; combined fuel consumption in l/100 km: 6.3 - 5.6*; combined CO2 emissions in g/km (CNG): 114 - 102*; combined CO2 emissions in g/km (gasoline): 143 - 126* A3 Sportback g-tron: CNG consumption in kg/100 km: 3.6 - 3.3*; combined fuel consumption in l/100 km: 5.5 - 5.1 *; combined CO2 emissions in g/km (CNG): 98 - 89*; combined CO2 emissions in g/km (gasoline): 128 - 117*
  • 08/14/17
    Sports

    Halftime in the Audi Sport TT Cup at Zandvoort

    The circuit of Zandvoort in the Netherlands is the backdrop for the fourth of seven Audi Sport TT Cup events. As a challenging driver’s circuit, it traditionally promises exciting racing.
  • 08/14/17
    Sports

    DTM: Audi travels to Zandvoort with one-two lead

    The DTM is returning from its summer break with an absolute highlight this weekend. The touring cars delivering more than 500 hp are going to race at Circuit Zandvoort on August 19/20. The track in the dunes on the Dutch North Sea coast is regarded as the most challenging one on the DTM calendar. Audi has celebrated nine victories there to date.
  • 08/10/17
    Models

    Red Dot Awards for the Brand Book of Audi Sport

    The new Audi Sport Brand Book has received three awards at this years “Red Dot Award: Communication Design”: The painstakingly produced Brand Book from Audi Sport GmbH took the renowned German in the categories “Books” and “Film Craft” - for the book itself and for two of the films produced for it.
  • 08/09/17
    Sports

    Audi Sport TT Cup with prominent guests at Zandvoort

    At the fourth race weekend of the Audi Sport TT Cup, the media and fans will enjoy prominent guest drivers.
  • 08/08/17
    Company

    Audi offers trade-in bonus for switching to latest efficiency technologies

    AUDI AG is offering attractive trade-in bonuses to customers who switch to an Audi with Euro 6 standard from diesel-powered cars with emission standards Euro 1 through Euro 4. The price advantage is scaled by model. Depending on the category of the new car, it amounts to between €3,000 and €10,000. The bonus is especially attractive for customers who select an Audi with plug-in-hybrid technology or a g-tron model that runs on CNG (compressed natural gas). The initiative is applicable in Germany with immediate effect. In this way, Audi is helping to accelerate the replacement of older vehicles with modern and more environmentally friendly cars.
  • 08/06/17
    Sports

    No happy end for Audi and EKS in Canada

    Toomas Heikkinen continued his streak in the eighth round of FIA World Rallycross Championship in Trois-Rivières by reaching the final in Canada for the fourth time in succession – a record. Any hopes of a podium finish were however destroyed by a slow puncture. The Finn was fifth in the end. Mattias Ekström was forced to retire in the semi-final with clutch problems. In the overall standings, the reigning Rallycross World Champion still holds third – as does EKS in the teams’ classification.
  • 08/04/17
    Company

    Audi sales grow in July to new all-time high

    AUDI AG has increased its worldwide deliveries in July by 3.5 percent year-on-year. With around 154,600 cars sold, the company achieved the highest July sales in its history. Sales increased in all core regions – in Europe by 1.4 percent, in North America by 4.0 percent and in Asia-Pacific by 6.7 percent. China made up the biggest share of gains in the past month, up 10.3 percent to 51,235 customers. In the United States (+2.5%), Audi continued its growth streak despite the clearly negative market environment. Around 1,063,550 worldwide deliveries since January are 3.6 percent below the 2016 reference figure following a challenging beginning of the year. At the start of July, the cumulative figure was still at a negative 4.7 percent.
  • 08/03/17
    Company

    Human robot cooperation: KLARA facilitates greater diversity of versions in production at Audi

    New robot colleague in the assembly of Audi A4/A5 models: People and robot now work there side by side without a protective fence. With this human-robot cooperation (HRC), the smart factory comes closer to reality at the Audi plant in Ingolstadt. “Adhesive application with robot assistance,” abbreviated from the German as KLARA, provides support with the installation of roofs made of carbon fiber reinforced polymer (CFRP) in the new Audi RS 5 Coupe (fuel consumption combined in l/100 km: 8.7; CO2 emissions combined in g/km: 197*). So for the first time, Audi is using an HRC light robot in its main plant for applying adhesive in final assembly. Similar robots are already integrated into production in the body shops in Ingolstadt and Brussels as well as in engine assembly in Győr.
  • 08/03/17
    Sports

    Atlético de Madrid wins Audi Cup 2017

    Tournament debutants and first time winners: Atlético de Madrid beat Liverpool FC 6:5 after a penalty shoot out in the final of this years Audi Cup in the Allianz Arena. In the third place play off, SSC Napoli beat FC Bayern München 2:0.
  • 08/02/17
    Sports

    Goals galore on first match day in Audi Cup

    Thrilling football matches with six goals – match day one of the Audi Cup 2017 inspired the fans in the Allianz Arena. Atlético de Madrid and Liverpool FC won the two semi-final games. The final is held for the first time without the participation of the hosts FC Bayern München.
  • 08/01/17
    Sports

    Facts on the fourth Audi victory at Spa

    On July 30, Audi won the Spa 24 Hours for the fourth time. The background information and the facts about the victory in the Ardennes.
  • 08/01/17
    Sports

    World RX: Audi driver Ekström is back

    Following a six-week summer break, the engines will be roaring again in the FIA World Rallycross Championship this weekend. Round eight in a total of twelve will be held in Trois-Rivières, Canada, from August 4 to 6 – and World Champion Mattias Ekström is returning to the wheel of his Audi S1 EKS RX quattro. The Audi factory driver had missed out on his home round in Sweden due to races in the DTM.
  • 07/31/17
    Sports

    Audi and Christopher Haase are the new leaders

    Audi has won the Spa 24 Hours for the fourth time. With this result, the brand has taken the lead in the manufacturers’ standings of the Intercontinental GT Challenge.
  • 07/31/17
    Tradition

    Audi Tradition with motor sports classics from three epochs at Schloss Dyck Classic Days

    At this year's Schloss Dyck Classic Days from August 4th to 6th, Audi Tradition is presenting the whole bandwidth of Audi motor sports history. Historic racing cars from a total of three epochs await the approximately 40,000 visitors. On the race track, you can experience the first AUDI AG racing car, the Audi Type C, the legendary Auto Union Type C racing car with its 16 cylinders, and the Audi Sport quattro Rallye. Also, Audi will be exhibiting another icon at the Classic vehicle festival in the Rhineland: the Audi Sport quattro S1 victory car driven by Walter Röhrl to win the Pikes Peak race in the USA in 1987.
  • 07/30/17
    Sports

    Audi driver Lucas di Grassi is Formula E Champion

    Audi driver Lucas di Grassi is the new champion of the worldwide Formula E electric racing series. After taking the lead of the standings with a lights-to-flag victory in the first of the two final races in Montreal (Canada), the Brazilian from Team ABT Schaeffler Audi Sport wrapped up the title on taking seventh place on Sunday.
  • 07/30/17
    Sports

    24 Hours of Spa: Audi Sport customer racing quotes

    Quotes from Audi Sport Team Saintéloc following Audi Sport customer racing’s fourth victory in the 24 Hours of Spa.
  • 07/30/17
    Sports

    Audi celebrates fourth victory in 24 Hours of Spa

    In one of the most thrilling editions of the 24 Hours of Spa, Audi has clinched its fourth victory in the world’s biggest GT3 endurance race. After 3,824 kilometers, Jules Gounon/Christopher Haase/Markus Winkelhock had a winning advantage of 11.862 seconds. In a very balanced competition, four marques were battling for victory up until the end and ultimately claimed the top four positions.
  • 07/29/17
    Sports

    Victory and lead for Audi driver di Grassi before finale

    With a brilliant day Audi driver Lucas di Grassi achieved a good starting base in the first of two races of the Formula E season finale in Montreal (Canada), converting a ten-point deficit into a six-point advantage. As the leader of the standings, he will now be able to win the championship on Sunday on his own power. His teammate Daniel Abt thrilled the crowd with a strong comeback drive.
  • 07/28/17
    Sports

    Audi Cup: Football with top international clubs

    At the start of next week, the footballing world looks to Munich: The fifth edition of the Audi Cup will take place in the Allianz Arena on August 1 and 2. At the pre-season tournament, hosts FC Bayern München, Atlético de Madrid, Liverpool FC and SSC Napoli will face each other.
  • 07/28/17
    Company

    Audi Group posts robust financial figures after challenging first half of 2017

    The Audi Group achieved revenue of €30.1 billion and operating profit of €2.7 billion in the first half of 2017. Audi improved its operating performance compared with the first half of last year. The operating return on sales increased to 8.9 percent and is clearly within the target corridor of 8 to 10 percent. Worldwide deliveries of Audi brand cars were lower than in the first half of 2016 following the temporary decrease in sales in China. In June, unit sales in China increased again and reached their highest ever level for the month of June. The company anticipates stronger sales worldwide in the second half of the year, while advance expenditure for new models will have a greater financial impact than in the first six months of this year.
  • 07/28/17
    Sports

    Audi starts 24 Hours of Spa from second row

    In the battle for its fourth overall victory in the 24 Hours of Spa on July 29 and 30, Audi Sport has achieved a good starting base. Audi Sport Team WRT secured the third-best grid position in a fiercely fought competition on the 7.004-kilometer roller coaster in the Ardennes.
    • Back to top