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Motorsport History

Audi Sport Warm-up Neuburg 2015

Audi has been positioning itself as the sportiest carmaker in the premium segment and has a perfect basis for doing so: motorsport. Sportiness, advanced technology and emotional design are the major elements of the Audi brand’s success. The genes for it have their origins in motorsport – now spanning a period of 35 years.

Press releases

  • 05/27/13

    The Audi R18 e-tron quattro

    The Audi R18 e-tron quattro, the winner of the 2012 24 Hours of Le Mans, follows a concept all of its own. The hybrid drive of the LMP1 prototype is designed for motor sport conditions – the most intensive test environment for production development.
  • 11/28/15

    ​More powerful and efficient than ever before: Audi R18 celebrates world premiere in Munich

    The brand with the four rings will be entering the 2016 motorsport season with the most powerful and efficient race car Audi has ever built. The new Audi R18 celebrated its world premiere on the occasion of the Audi Sport Finale at the Audi Training Center Munich on Saturday. In the DTM, Audi has opted for continuity with an unchanged driver line-up. In GT racing, the new Audi R8 LMS is facing its first full racing season. For the 2016 Audi Sport TT Cup, 125 candidates have applied for the 20 available entries.
  • 03/22/16

    The new Audi R18

    For the FIA World Endurance Championship (WEC) and the Le Mans 24 Hours, Audi is emphasizing focal areas in the 2016 season: The Audi R18 that has been redesigned from scratch has almost nothing in common anymore with its predecessor. It features a more radical aerodynamics concept, including a new safety cell, its hybrid drive system is battery-operated for the first time, the V6 TDI engine has been revised, and new system solutions have been added. As a result, Audi’s LMP1 sports car is a vehicle that is more powerful and – once more – clearly more efficient than its predecessor. While the new R18 is Audi’s strongest race car to date, it consumes less fuel than any of the generations before it.
  • 01/01/17

    36 years of “Vorsprung durch Technik”

    Audi positions itself as the sportiest manufacturer in the premium segment and has a perfect basis to do so: motorsport. Sportiness, advanced technology and emotional design are the main elements accounting for the success of the Audi brand. The genes for it have had their origins in racing – for 36 years.
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