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Sales and Marketing

AUDI AG delivered around 1.693 million new Audi brand cars to customers during 2020.

AUDI AG handed over around 1.681 million cars to customers worldwide in 2021. The product portfolio of the four rings now includes more than 50 different model variants and is available in more than 100 countries across the globe.
The Audi brand continues to set a fast pace on its way to sustainable premium mobility of the future. This is evident in the deliveries of all-electric models, which increased by 58 percent year-on-year in 2021. Audi also more than doubled its product portfolio of all-electric models last year.
The four rings are also consistently driving digitalization in sales, with a focus on expanding the e-commerce offering and other digital services.
In addition to marketing and sales reports as well as news from the international markets, you can find all other information from the AUDI AG Sales and Marketing Division here.

Press Releases

  • 07/28/22

    Audi Progressive Retail: The brand with the four rings launches a new interactive concept for customers

    Even more than before, Audi is putting customers front and center at its dealerships: with a completely new, inviting, and progressive showroom architecture, interactive digital elements, and employees to spark enthusiasm for new technologies. The Audi Progressive Retail concept provides space for customers to experience Audi products and the Audi brand in an emotional and individual way, while at the same time reflecting the brand with the four ring’s forward-looking mentality.
  • 07/22/22

    International Audi Twin Cup finals 2022: The best Audi service comes from Canada

    Team spirit and passion meet know-how and performance: The winning team at this year’s Audi Twin Cup is „Matrix Northern Lights“ from Canada. At the competition, Audi honors outstanding performance in customer service. Second place goes to the team „The Dutch Lions“ from the Netherlands. Third place was taken by the team „Fiersome“ from the USA. The winners in the two individual categories service and technology are Bulgaria and Slovakia. A total of 20 national teams competed in four disciplines for places on the winners’ podium. National qualification rounds preceded the event, with 1,759 teams from 24 countries participating globally.
  • 07/21/22

    Audi Teams up with Netflix on “The Gray Man” as the Official Automotive Brand featured in the Film

    Audi and Netflix collaborate on The Gray Man to bring the world of Sierra Six (Ryan Gosling) to fans around the world. As the film’s official automotive brand, four Audi vehicles will be featured including the all electric Audi RS e-tron GT and Audi Q4 Sportback e-tron, as well as the Audi RS 7 Sportback and Audi R8 Coupe. The Gray Man opened in select theaters globally on July 15 and will be released worldwide on Netflix tomorrow July 22, 2022. The Gray Man is a modern-day global action thriller that features a star-studded cast: Ryan Gosling (Sierra Six), Chris Evans (Lloyd Hansen), Ana de Armas (Dani Miranda), Jessica Henwick (Suzanne Brewer), Regé-Jean Page (Denny Carmichael), Wagner Moura (Laszlo), Julia Butters (Claire), Dhanush (Avik San), with Billy Bob Thornton (Donald Fitzroy), and Alfre Woodard (Margaret Cahill), and more.
  • 04/22/22

    The war in Ukraine, the energy revolution and sustainability: Markus Duesmann and Hildegard Wortmann at the Ludwig Erhard Summit

    AUDI AG has been a partner of the Ludwig Erhard Summit, a get-together of decision-makers from the worlds of business, politics, science and the media, for many years. Providing electric and plug-in hybrid cars, Audi runs the shuttle service for guests as the event’s mobility partner. In addition, CEO Markus Duesmann is a keynote speaker at the Innovation & Science Day, and Hildegard Wortmann, Board Member for Sales and Marketing, takes part at a panel discussion about sustainability and transformation. Please see the following for an executive summary of key messages:
  • 02/15/22

    Jens Puttfarcken Appointed New Sales Director for Europe at AUDI AG

    Jens Puttfarcken is moving to AUDI AG after holding various international management positions in sales at Porsche and will take over as Sales Director for Europe on June 1, 2022.

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Hildegard Wortmann

Member of the Board of Management of AUDI AG
Sales and Marketing

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