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Technology

Teaser Technology

The more complex the environment becomes, the more our power of innovation is needed. We therefore make targeted investments in technical development. Our engineers are working on innovative technologies, premium products, enhancing efficiency and services for the future of mobility. "Vorsprung durch Technik" is Audi’s motto; to continuously develop existing technologies is our aspiration. We are working continuously to maintain innovation leadership: in classical and alternative drive systems, in lightweight construction and production processes, in lighting technology, connectivity and driver assistance systems up to and including piloted driving. This is how we shape the key difference that defines Audi.

Recent Press Releases

  • 09/11/17
    Audi MediaCenter

    Audi Aicon concept car – autonomous on course for the future

    With the four-door design vision Audi Aicon, the brand with the four rings is presenting a autonomous Audi of the future – with no steering wheel or pedals. As a design concept, the four-door 2+2 boldly leaps ahead to show the exterior and interior design of the next decades. The technology demonstrator combines innovations relating to the drivetrain, suspension, digitalization and sustainability in a visionary manner. The Aicon, too, is designed for purely electric operation and should be able to cover distances between 700 and 800 kilometers (435.0 - 497.1 mi) on a single charge.
  • 09/08/17
    Company

    “Audi MQ!”: Impulse for the mobility of tomorrow

    Creative discussion about the future of mobility: Pioneers, visionaries and experts at Audi’s first Mobility Quotient!-Summit consider dimensions of movement. Apple cofounder Steve Wozniak described his journey from startup to IT giant. Wikipedia head Jimmy Wales offered insight into his online encyclopedia’s secret to success. In interactive workspaces, participants from all over the world worked in dialogue with Audi employees to develop new approaches to the most important mobility issues
  • 09/08/17
    Models

    Audi at the IAA 2017: Autonomous driving in three steps

    Progress in three levels: Audi is showcasing its autonomous driving strategy at the IAA 2017. The new Audi A8 incorporates conditional automated driving at level 3 as standard. Two concept cars will also be demonstrating the Audi vision for level 4 and level 5. They also provide insights into the brand’s future Audi AI technologies. Other production models – from sporty to ultra-efficient – round off the motor show presence of the brand with the four rings.
  • 09/07/17
    Technology

    Navigation technology at the highest level: Audi and HERE developing hand in hand

    Audi and HERE Technologies continue to integrate their services for even greater customer benefit. In the new Audi A8 luxury sedan, the automobile manufacturer offers an array of technologies and services created by the map developer. Audi participates in HERE together with other companies. Both sides plan to intensify their collaboration in future.
  • 09/07/17
    Technology

    Automated driving at a new level: the Audi AI traffic jam pilot

    The Audi AI traffic jam pilot is the world’s first system that enables SAE level 3 conditional automation. Audi presents the innovation in the new A8, which handles the task of driving in traffic jam or slow-moving highway traffic up to 60 km/h (37.3 mph). With traffic jam pilot engaged, drivers no longer need to continuously monitor the vehicle and the road. They must merely remain alert and capable of taking over the task of driving when the system prompts them to do so. National and international journalists are currently experiencing the Audi Audi AI traffic jam pilot in real conditions in and around Düsseldorf – one of Germany’s highly congested regions.

Press Folders

  • 10/20/17
    Technology

    Tech Day Insight Design

    2017 heralds in a new design era for Audi: The new Audi A7 Sportback is the brand’s sporty face in the full-size class and fulfills the design pledge of the prologue studies. The four-door coupé is the classic example of Audi’s new full-size class design language. At the same time, the brand with the four rings is establishing an innovative design process in the new Audi Design Center in Ingolstadt: digital design manufactory. It combines state-of-the-art CAD and 3-D visualization with traditional handcrafted modeling. The open concept of the new Design Center forms the basis for integrated, cross-disciplinary collaboration. Consumption figures for the Audi A7 Sportback 55 TFSI quattro S tronic: Combined fuel consumption in l/100 km: 7.2 – 6.8* (32.7 – 34.6 US mpg) Combined CO2 emissions in g/km: 163 – 154* (262.3 – 247.8 g/mi) *Figures depend on the wheel/tire sets used
  • 09/08/17
    Technology

    TechDay piloted driving

    With the Audi AI traffic jam pilot, the brand with the four rings presents the world’s first system that enables SAE level 3 conditional automation. The car can take over the task of driving in a traffic jam or slow moving highway traffic up to 60 km/h (37.3 mph). With traffic jam pilot engaged, drivers no longer need to continuously monitor the vehicle and the road. They must merely remain alert and capable of taking over the task of driving when the system prompts them to do so.
  • 07/11/17
    Technology

    Audi AI

    Extensively networked, automated and electrified – these characteristics define the Audi of the future. Audi AI will soon be the cipher for a variety of innovative systems which will relieve strain on the driver and simultaneously also offer him or her new possibilities to use the time spent in the car. To this end, Audi AI also uses strategies and technologies from the field of artificial intelligence and machine learning. This thus puts the brand ahead of its competitors.

Basic Information

  • 09/11/17
    Technology

    On autopilot into the future: the Audi vision of autonomous driving

    Audi to debut three at IAA 2017: The new Audi A8 is making its show premiere in Frankfurt. It is the first production automobile to permit conditional automated driving on public roads. For the first time, drivers will be able to completely turn over the task of driving in certain situations. This step is a technological revolution. And with the double world premiere of two concept cars, Audi is also showing how the brand intends to further develop autonomous driving in the future.
  • 09/07/17
    Models

    TechDay piloted driving – The traffic jam pilot in the new Audi A8

    With the Audi AI traffic jam pilot, the brand with the four rings presents the world’s first system that enables SAE level 3 conditional automation. The car can take over the task of driving in a traffic jam or slow moving highway traffic up to 60 km/h (37.3 mph). With traffic jam pilot engaged, drivers no longer need to continuously monitor the vehicle and the road. They must merely remain alert and capable of taking over the task of driving when the system prompts them to do so.
  • 07/11/17
    Technology

    Audi AI

    Extensively networked, automated and electrified – these characteristics define the Audi of the future. Audi AI will soon be the cipher for a variety of innovative systems which will relieve strain on the driver and simultaneously also offer him or her new possibilities to use the time spent in the car. To this end, Audi AI also uses strategies and technologies from the field of artificial intelligence and machine learning. This thus puts the brand ahead of its competitors.

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