Flat hierarchies, clear responsibilities, faster decision-making processes: Audi is systematically restructuring its vehicle development in line with the principles of the matrix organization. With the internal presentation of the new collaboration model, Gernot Döllner and the project team have now laid the groundwork for the transformation of Product Line Management, Technical Development, and the associated interface partners at Audi. At the same time, the CEO announced the reorganization of other divisions.
The renowned European consumer protection organization Euro NCAP (European New Car Assessment Programme) has awarded the Audi Q6 e-tron the top rating of “five stars”. The vehicle was assessed in the categories “protection of adult occupants”, “child safety”, “protection of vulnerable road users”, and “assistance systems available as standard” and achieved excellent results in all test categories.
With the Audi RS e-tron GT performance, Audi is debuting its first fully electric RS performance model. The four-door coupé demonstrates bundled technical expertise – and Audi’s passion for details. Powerful, sporty, and confident, it reflects the brand’s high standards for developing and building cars. The RS e-tron GT performance is the dynamic flagship for electric mobility at Audi.
The car is an unmistakable expression of one´s own personality – that is the philosophy of Audi exclusive. Since 1995, the brand with the four rings has been setting standards in the personalization of premium vehicles in keeping with this motto. An early example of this pioneering spirit was the Office packages for the first-generation Audi A8, which included a refrigerator, bar compartment, VHS player and monitor, folding table, and power curtains.
With an exceptionally low Cd value of 0.21, the Audi A6 Sportback e-tron is the most aerodynamic Audi of all time and leads the entire VW Group in its segment in terms of aerodynamics. The A6 Avant e-tron also achieves an excellent Cd value of 0.24, placing it at the top of its body segment. Aerodynamics developers Andreas Lauterbach and Matteo Ghelfi and wheel designer Andreas Valencia Pollex explain how they achieved the record value with meticulous attention to detail.