Progressive and emotional design language with clean lines and surfaces: automotive design by Audi has always been guided by a clear aesthetic vision – so much so that design has become a core element of Audi’s identity. But what later appears effortless and cohesive doesn’t simply flow from the designer’s pen. Instead, it is the result of a complex creative process. Over the decades, Audi Design has created a multitude of iconic production vehicles and – with apparent ease – developed numerous concepts and studies that have achieved legendary status among brand enthusiasts. The Audi museum mobile’s new special exhibition, “Design Legends,” showcases a selection of spectacular concept vehicles and design studies from the past five decades. Visitors can explore the exhibition from March 28 to July 12. All the exhibits are also integrated into the Audi Tradition app, offering additional content and insights.
Yvonne Bettkober took over the “Transformation, Consulting, and Organization” department at a pivotal moment, when it was necessary to realign the company’s structure, reduce costs, increase productivity and innovation, and ultimately boost Audi’s competitiveness. Following these key strategic milestones, she is now stepping down from her role at Audi and the Volkswagen Group with immediate effect.
Audi has made an adjustment to the management structure of its Formula 1 project. In addition to his existing duties as Head of Audi F1 Project, Mattia Binotto will also assume the responsibilities of Team Principal. Jonathan Wheatley is leaving the Audi Revolut F1 Team with immediate effect for personal reasons.
Audi will unveil the new A2 e-tron in fall 2026, complementing its portfolio with an all-electric entry-level model family in the compact class. The A2 e-tron, manufactured in Ingolstadt, will further rejuvenate Audi’s model range and open up access to premium electric mobility. A preview of the vehicle’s silhouette can already be seen in the first design sketch.
The Audi Group delivered a robust financial performance in fiscal year 2025. Revenue rose to 65.5 billion euros, operating profit amounted to 3.4 billion euros, and the operating margin was 5.1 percent. Net cash flow reached 3.4 billion euros. The company proceeded at pace with the rejuvenation of its portfolio and its structural renewal. Audi’s fully electric models set a delivery record, and the first model from sister brand AUDI, the AUDI E5 Sportback, was released in China. Audi also has big plans for 2026. As well as unveiling more key models – including the Audi A2 e-tron as a new entry-level electric model family and the Audi Q9 as the new flagship SUV – the company continues to tailor its portfolio to the needs of its international customers. And Audi’s Formula 1 debut will be a highlight for all motorsport fans.
Audi museum mobile displays “Design Legends”
Progressive and emotional design language with clean lines and surfaces: automotive design by Audi has always been guided by a clear aesthetic vision – so much so that design has become a core element of Audi’s identity. But what later appears effortless and cohesive doesn’t simply flow from the designer’s pen. Instead, it is the result of a complex creative process. Over the decades, Audi Design has created a multitude of iconic production vehicles and – with apparent ease – developed numerous concepts and studies that have achieved legendary status among brand enthusiasts. The Audi museum mobile’s new special exhibition, “Design Legends,” showcases a selection of spectacular concept vehicles and design studies from the past five decades. Visitors can explore the exhibition from March 28 to July 12. All the exhibits are also integrated into the Audi Tradition app, offering additional content and insights.
Yvonne Bettkober took over the “Transformation, Consulting, and Organization” department at a pivotal moment, when it was necessary to realign the company’s structure, reduce costs, increase productivity and innovation, and ultimately boost Audi’s competitiveness. Following these key strategic milestones, she is now stepping down from her role at Audi and the Volkswagen Group with immediate effect.
New management structure for the Audi F1 Project
Audi has made an adjustment to the management structure of its Formula 1 project. In addition to his existing duties as Head of Audi F1 Project, Mattia Binotto will also assume the responsibilities of Team Principal. Jonathan Wheatley is leaving the Audi Revolut F1 Team with immediate effect for personal reasons.
Audi announces a new entry-level electric model family: the A2 e-tron
Audi will unveil the new A2 e-tron in fall 2026, complementing its portfolio with an all-electric entry-level model family in the compact class. The A2 e-tron, manufactured in Ingolstadt, will further rejuvenate Audi’s model range and open up access to premium electric mobility. A preview of the vehicle’s silhouette can already be seen in the first design sketch.
Strong end to the year: Audi Group closes 2025 with solid performance
The Audi Group delivered a robust financial performance in fiscal year 2025. Revenue rose to 65.5 billion euros, operating profit amounted to 3.4 billion euros, and the operating margin was 5.1 percent. Net cash flow reached 3.4 billion euros. The company proceeded at pace with the rejuvenation of its portfolio and its structural renewal. Audi’s fully electric models set a delivery record, and the first model from sister brand AUDI, the AUDI E5 Sportback, was released in China. Audi also has big plans for 2026. As well as unveiling more key models – including the Audi A2 e-tron as a new entry-level electric model family and the Audi Q9 as the new flagship SUV – the company continues to tailor its portfolio to the needs of its international customers. And Audi’s Formula 1 debut will be a highlight for all motorsport fans.