-
Leading light: 25 years Audi A2
It was launched 25 years ago – and polarized opinions: the Audi A2. With its innovative aluminum body, the compact car was light, aerodynamic, and economical in terms of consumption. There were five engine variants to choose from; the A2 1.2 TDI caused a sensation as the world’s first four-door three-liter car. And since 2003, the special “colour.storm” edition has attracted attention with its special paint colors. However, since sales fell short of expectations, Audi ended production in 2005 after about five years and 176,377 units built. The innovative Audi A2 can showcase its qualities in a “second career”: as a modern classic with a stable value, the A2 has a loyal fan base and can still be seen on the road today as a daily companion.
-
Warning: scam in the used-car trade
Audi issues warning of a scam happening in the used-car trade. Fraudulent websites and fake catalogs are currently offering used Audi models at particularly low prices in Germany, Austria, and Switzerland. They aim to lure potential customers and encourage them to purchase or make payments for nonexistent used Audi cars.
-
A new beginning in Milan: Audi unveils new design
As it unveils the Audi Concept C study in Milan, Audi is offering a definitive preview of the design of future models. The four rings are taking a progressive step: in an increasingly complex world, Audi is uncompromising in its commitment to clarity. The new design philosophy is part of Audi's fundamental realignment and represents a new beginning for the company as a whole. Products, processes, and structures are focused on what is essential, creating space for innovation and technological leadership.
-
AUDI E5 Sportback: Production and pre-sales started in China
The first series-production model of the newly established AUDI brand, created specifically for the Chinese market – the AUDI E5 Sportback – rolled off the assembly line on August 18 in Anting. Pre-sale for the AUDI E5 Sportback, developed in the strategic partnership between Audi and its Chinese partner SAIC, started on the same day: Customers in China can now preorder the model. The first vehicles will be delivered in September.
-
Challenging half year – Audi realignment gains momentum
The first half of 2025 was primarily impacted by US tariffs and restructuring expenses in connection with the company’s transformation. Revenue in the first six months of 2025 was approximately 32.6 billion euros, up 5.3 percent on the figure for the same period last year. Operating profit reached roughly 1.1 billion euros. Net cash flow was 0.9 billion euros. The Audi Group* delivered a total of around 794,000 vehicles in the first half of the year, representing a decline of just under six percent. By contrast, deliveries of fully electric vehicles from the Audi brand recorded a strong increase of 32 percent. At the same time, Audi’s model initiative is moving full speed ahead and is now gradually having an impact on volume.