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Tradition
Tradition Events

Year after year, Audi Tradition presents a wide range of classic cars from its historic collection at many national and international historical events. This allows history to be seen, touched and heard. Spectators adore the classic cars from more than 100 years of the company’s history. A perennial hit with audiences: appearances by Audi’s iconic rally cars from the 1980s.

Recent Press Releases

  • 04/04/19
    Tradition

    Audi Tradition presents "Space Miracles" at the Techno Classica classic vehicle show in Essen

    Station wagons from the company's history will be in the spotlight of Audi Tradition's presence at this year's Techno Classica in Essen. From Wednesday, April 10 to Sunday, April 14, the world's biggest classic vehicle show will provide a perfect stage for seven automobile treasures from Audi history. The manufacturer from Ingolstadt will be appearing at the car show under the slogan: "Space Miracle – from the Schnellaster to the Avant" and at the same time will also be celebrating 70 years since the Ingolstadt plant was founded.
  • 02/27/19
    Tradition

    With Audi Tradition on the 2019 Classic Car Tour

    This year too Audi Tradition will be taking part in more than a dozen events within and outside Germany, to celebrate many an anniversary. Exactly 70 years ago, the predecessor of Audi, Auto Union GmbH, was established in Ingolstadt. Classics in the event calendar are the Goodwood Festival of Speed, Classic Days at Castle Dyck and the Donau Classic, this year featuring the DKW Schnellaster, the first automobile to be produced in Ingolstadt.
  • 07/06/18
    Tradition

    Audi Tradition in an Auto Union Silver Arrow at the silver jubilee

    Silver cars on their way to the silver jubilee: the Goodwood Festival of Speed, the world's largest historic motor racing event, celebrates its 25th edition from 12 to 15 July. Audi Tradition is participating in a fitting way with two silver-colored cars from its more than 100 years of history. An Auto Union Type C racing car from 1936 and a 1939 Wanderer Streamline Special will be competing in the event.
  • 02/20/18
    Tradition

    Audi Tradition starts the 2018 festival season

    More than 20 events in the 2018 event season will allow car lovers not only to experience the historical cars of Audi but also to join the brand in celebrating a number of anniversary dates. Among the highlights in the calendar is the 25th Festival of Speed in Britain's Goodwood. There, Audi Tradition will be presenting the Auto Union Type C Silver Arrows (1936). Meanwhile, this year's presence at Classic Days at Schloss Dyck will be all about the 150th birthday of Audi's founding father August Horch. True to tradition, this year's program of events will kick off with the Techno Classica show in Essen (21 to 25 March).
  • 08/18/17
    Tradition

    Audi Sport at the Monterey Car Week

    The Audi R8 Spyder V10 plus (combined fuel consumption in l/100 km: 12.3; combined CO2 emissions in g/km: 287) will be making its debut appearance in the United States this weekend at the Monterey Car Week. Audi Sport is using the occasion to celebrate the long and successful motorsport involvement of the brand with the four rings. Current road and racing models will also be presented.
  • 07/31/17
    Tradition

    Audi Tradition with motor sports classics from three epochs at Schloss Dyck Classic Days

    At this year's Schloss Dyck Classic Days from August 4th to 6th, Audi Tradition is presenting the whole bandwidth of Audi motor sports history. Historic racing cars from a total of three epochs await the approximately 40,000 visitors. On the race track, you can experience the first AUDI AG racing car, the Audi Type C, the legendary Auto Union Type C racing car with its 16 cylinders, and the Audi Sport quattro Rallye. Also, Audi will be exhibiting another icon at the Classic vehicle festival in the Rhineland: the Audi Sport quattro S1 victory car driven by Walter Röhrl to win the Pikes Peak race in the USA in 1987.
  • 06/20/17
    Tradition

    Audi at the Festival of Speed in Goodwood: racing legends meet modern motorsports

    At this year's Festival of Speed in Goodwood, which runs from 29 June to 2 July, Audi Tradition is sending three winning Le Mans cars to southern England. Tom Kristensen will be driving the Audi R8 LMP from the year 2000, with which he brought home Audi's first Le Mans victory. Audi will also be presenting a further two Le Mans cars as part of a special exhibition in honour of the Danish driver. For the first time ever, visitors to the festival will also get the chance to see the Audi Group S mid-engined rally prototype in action, with rally world champion Hannu Mikkola behind the wheel. Completing the vehicle line-up from the brand with the Four Rings will be an Audi RS 5 DTM 2017 as well as an Audi R8 LMS – the current winner of the 24-hour race on the Nürburgring will be driven by Connor De Phillippi.
  • 01/31/17
    Tradition

    Audi Tradition's debut at the AvD-Histo-Monte

    Double premiere for the start of the 2017 season: from 7 to 11 February, Audi Tradition will participate for the first time in the AvD-Histo-Monte, Germany's biggest classic car winter rally. The double world rally champion Walter Röhrl will be piloting an Audi quattro specially adapted for regularity rallies.
  • 02/26/15
    Tradition

    Classic Car Season 2015 with Audi Tradition

    Audi Tradition will be present at more than 20 national and international events and will be celebrating numerous anniversaries this year. 50 years have passed since the Audi was reborn. In 1965, the company with the four rings, then still under the name of Auto Union GmbH, ended its era of two-stroke engines by bringing out a new model with a four-cylinder, four-stroke engine, which it called the Audi. Several of these first Audis after the Second World War will be making their way to the Danube Classic, being held around Ingolstadt.

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