Since its foundation, the plant has created over 20,000 direct and indirect jobs in the region. Audi México has more than 5,000 employees. At the Audi Group's Mexican plant, values and human rights are at the fore. In December 2021, the Board and employee representatives signed the Social Charter of the Volkswagen Group. Diversity is also recognized as a strength that enables the evolution, growth, and innovation of any company and also promotes the development of all employees. Through the Dual Program, the company offers training for five specializations: Mechatronics, Automotive Mechatronics, Body and Paint Mechanics, Tool Mechanics, and Production Mechanics. In 2023, the sixth generation of apprentices graduated, reinforcing Audi’s dedication to developing local talent and contributing to the education and professionalization of the community in Puebla. Upon successful completion of the training program, each trainee is offered an employment contract. To date, more than 169 apprentices have graduated. Of last year’s graduates, 83% are from the state of Puebla, where the plant is located, and 28% are women, contributing to the inclusion of women in the automotive industry. Audi México’s attractiveness as an employer is also evident from the fact that the company has been certified as a Top Employer by the Top Employers Institute for six years (2018–2024). Additionally, Audi México was recognized in the Forbes’ 2022 ranking as one of the Best Employers in Mexico and in the Universum 2023 ranking as one of the 100 most attractive companies to work for in engineering and IT. Audi México has also been awarded the Socially Responsible Company Distinction from the Mexican Center for Philanthropy A.C. (Cemefi) and the Alliance for Corporate Social Responsibility (AliaRSE). These distinctions highlight Audi México’s strong commitment to sustainability, corporate responsibility, and creating shared value for the communities where it operates. Benefits for employees such a
In January 2024, Bentley was named one of the best employers by the Top Employers Institute for the thirteenth consecutive year – the only representative from the automotive industry in England. Among other things, the award honors the company’s commitment to young employees, the personal development of its employees, and diversity. Bentley employs around 4,000 people in Crewe. With a population of almost 70,000, the town in the county of Cheshire in northwest England has been the company’s headquarters since 1938. To further strengthen this close relationship and promote talented young employees, Bentley has long collaborated with schools and colleges in the region, such as Crewe Engineering & Design UTC, which Bentley co-founded. The company hired 164 new recruits in Crewe in 2024, more than ever in a year. They are a welcome addition to many departments, from mechanical engineering, production, marketing, and communication to project management, human resources, and security. A key strategy is adherence to the overarching values that apply to the entire company. Bentley pursues a zero-tolerance policy toward racism and any other form of discrimination. The company, which employs people from 52 countries, welcomes and promotes diversity regardless of age, origin, gender, faith, sexual orientation, or physical or mental disability. Various initiatives at Bentley promote diversity, including the Be-Proud program for topics related to LGBTQ+, Be-United, which brings together all BAME (Black, Asian, and minority ethnic) colleagues as well as other nationally diverse colleagues, and Be-Inspired, which focuses on women in the automotive industry. Bentley has also launched the Be-Inclusive – Diversity Wins training program for HR managers. The aim is to deepen the understanding of each individual’s responsibility to question their personal views and to actively participate in a working environment in which all employees feel accepted.
Bentley Motors can look back on a rich history but also has a clear road map for the future: Bentley aims to become a fully electric luxury car brand by 2035. The British company, based in Crewe, United Kingdom, has been part of Volkswagen AG since 1998 and part of the Audi Group since January 2022. Bentley stands for customized luxury, perfect craftsmanship, and powerful performance. Since 1919, the brand has been manufacturing unmistakable icons in England. In addition to Ducati and Lamborghini, Bentley Motors is part of the Brand Group Progressive. Audi took over the steering function for Bentley on March 1, 2021. Since Bentley Motors has operated under the umbrella of AUDI AG, joint teams of Audi and Bentley employees have identified and launched numerous synergy projects and collaborated on research and development. Traditional craftsmanship forms the basis of the finest Bentleys In addition to the Bentayga, the current model series includes the Continental and the Flying Spur. The Bacalar, Batur and Blower models are also produced in exclusive small-scale series. There were also special models from Mulliner; the coachbuilder has cooperated with Bentley since 1923. Mulliner builds vehicles for Bentley to this day – partially on a small-unit basis – and sometimes with interior cladding made of 5,000-year-old wood. A single leather seat in a Mulliner Bacalar has exactly 148,199 stitches. By hand, of course. These flagships shape the brand’s DNA – and attract prominent buyers. Britain’s Most Admired Automotive Manufacturer In March 2024, Bentley Motors was named Britain’s Most Admired Automotive Manufacturer for the second successive year the UK’s longest-running corporate reputational survey. The annual Most Admired Companies Study dates back over 30 years and honors the best businesses throughout the country. The award reflects Bentley’s extraordinary lineup of cars, its business success, and its future-looking strategy, enabling Bentley to revolutionize itself
Please find further information on investor realtions on our corprate website Audi.com: https://www.audi.com/en/sustainability/sustainability-concept/sustainability-reports/report-2024/
Combined Annual and Sustainability Report 2024 FinanceStrategy & Company ESG Appendix 2 Audi Report 2024 Co ve r: A U D I A G | Ph ot o: A U D I A G Our 2024 annual and sustainability report is being published at a time when Germany and Europe are viewing their international competitiveness with a degree of apprehension. As an economic driver and one of the largest employers, the automotive industry is particularly in the spotlight – in terms of responsibility, too. The Audi Group’s business performance in the past year also reflects the difficult overall situation. Although I share this critical assessment, there is also good news. The entry of new competitors into the automotive market shows how attractive it remains to build cars. The value customers place on premium quality and design is undiminshed. At the same time, the innovation potential of the relatively new technology of electric mobility is far from exhausted – especially when it comes to efficiency. The development of in-car digital features and innovative software also offers us completely new opportunities. With its brand core “Vorsprung durch Technik,” Audi is ready to embrace these opportunities for itself and its customers. We already started on this journey in 2024, when we successfully launched our model initiative with the backing of an impressive team performance. The total number of new models will exceed 20 by the end of 2025 – half of which will be electric. The Audi Q6 e-tron and Audi A6 e-tron mark milestones in the efficiency of electric powertrains. In addition, the new future-proof software architecture will bring digital features and connectivity in our models to the next level. With the Audi A5, A6 and Q5 models, we launched a completely new generation of combustion engine vehicles and plug-in hybrids
Audi Sport has heightened the senses of the RS 3. With the upgrade, the compact top model, which represents maximum performance, will become even sportier. This is visible at first glance: The strong lines at the front, the wheels in motorsport design, and the RS bucket seats visually enhance the dynamics, acoustically underscored by the deep-throated roar of the five-cylinder engine with its signature firing sequence. The 2.5 TFSI, combined with the optimized chassis setup and new tires, propels the RS 3 around corners even more spirited. The new lap record on the Nürburgring-Nordschleife confirms this. Drivers can feel the increased driving dynamics and the high-quality materials, which exude the highest quality and make the Audi RS 3 an experience for the senses.
He stands for reduced shapes, courageous thinking, and untiring passion, traits with which he designed more than 150 vehicles over the past 28 years. For an entire decade as Head of Design at the premium manufacturer Audi, Marc Lichte (54) was responsible for exterior and interior design and designing the brand’s racecars as well as for UI/UX design, which is becoming increasingly relevant for connected vehicles. During his tenure, Audi Design was honored with numerous international awards. On June 1, Massimo Frascella is slated to succeed Lichte, who will leave the VW Group to seek new creative impulses elsewhere. His design language will continue to shape the model range of the manufacturer from Ingolstadt for a long time to come.
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06/01/2024
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Health at Audi
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03/14/2024
Seven locations, seven best apprentices: Audi’s top trainees in 2022
At Audi, the health of its employees is a top priority – as demonstrated by the company’s recent receipt of the prestigious German Gold Seal of Corporate Health award. In this interview, Dr. Andreas Haller, Head of Audi Occupational Health, explains how exactly the brand with the four rings invests in its employees’ health and discusses the challenges faced by health management in times of transformation.
R 2023 Combined Annual and Sustainability Report 2 Audi Report 2023 FinanceStrategy & Company ESG Appendix Co ve r: A U D I A G | Ph ot o: A U D I A G I became the Chairman of the Board of Management of the Audi Group and its four brands Audi, Bentley, Lamborghini and Ducati in September 2023. In the months since then, we the Board of Management team have set a number of major priorities and initiated the Audi Agenda, a leading program that clearly defines the areas that we as a company concentrate on. Our focus is on the four fields of “product,” “technology,” “brand” and “regions.” With an operating profit of EUR 6.3 billion and an operating return on sales of 9.0 percent, we posted robust figures for the Audi Group in 2023 and have a solid financial foundation. At the same time, it’s clear that the next few years will challenge the entire automotive industry. Tough global economic conditions, the technological transformation of the automotive industry and highly intensive competition will place great demands on us. We will apply a clear strategy for each of our brands to ensure that we remain successful in this environment. We made landmark decisions for the Audi brand in 2023 and addressed important fields of action as part of the new Audi Agenda. As evidenced by our many new e-models, such as the Audi Q6 e-tron model line followed by the Audi A6 e-tron family,¹ as well as an entirely new generation of combustion models and plug-in hybrids, Audi is well-positioned for the future on its way to an all-electric product portfolio. As we move forward, the focus will be on premium quality and our customers. We will also concentrate on strengthening the Audi brand in our three core regions – Europe, China and North America – and further balancing our global positioning. In particular, we want to seize new opportunities in the USA. In China, production of fully electric Audi models will also commence this year at our new joint venture with FAW in Changchun. Dear Readers