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The new Audi A7 Sportback Exterior and lighting design Particularly sporty interpretation of the new Audi design language: taut, muscular body; wide, low Singleframe grille Side view with sporty-sinewy proportions; powerful contours above the wheels to emphasize the quattro drive, taut roof line, strongly tapered rear end with continuous light strip Digital daytime running lights signature (option) Optional HD Matrix LED headlights with Audi laser light, dynamic lighting effects in the headlights and rear lights when unlocking and locking Length 4,969 millimeters (16.3 ft), wheelbase 2,926 millimeters (9.6 ft), width 1,908 millimeters (6.3 ft), height 1,422 millimeters (4.7 ft) Wheel sizes 18" to 21" Interior design, colors and materials Interior design with clean design language, fusion of architecture and operation Visually seamlessly integrated 10.1-inch display (option), only a few buttons and controls Optional ambient and contour ambient lighting package Wide selection of sophisticated materials such as Valcona leather; new colors; design selection and S line sport package as top equipment User operation New operating and display concept MMI touch response: two touchscreens with haptic and acoustic feedback, intelligent text input Optional natural-language voice control with onboard and cloud search Key functions can be operated from the steering wheel; optional head-up display available Optional Audi virtual cockpit with full HD resolution (1,920 x 720 pixels) Around 400 functions can be personalized via seven profiles, if desired Infotainment and Audi connect New generation of the Modular Infotainment Platform; top version MMI navigation plus with data transmission via LTE Advanced and Wi-Fi hotspot Optional navigation with self-learning function based on driver preferences; online route planning with HERE, detailed 3D city models, four free updates per year New Audi connect and Car-to-X services, including traffic sign and hazard information New myAudi

A complete list of the package contents of the new competition packages can be found in the table: RS Competition Technology Maximum speed increased to 290 km/h (180 mph) RS sport exhaust system plus Exterior Black Plus optical package Optional RS exterior components in glossy carbon or matte carbon RS 4: matrix LED headlights with dynamic lighting and dynamic flashing light RS 5: matrix LED headlights with Audi laser light, dynamic lighting effects, and dynamic blinker Wheels, 5-Y spokes, black, 9J × 20, 275/30 R20 tires Optional sports tires P-Zero Corsa by Pirelli, 275/30 R20 Interior Microfiber Dinamica/leather combination with honeycomb stitching and RS embroidery Black Alcantara controls with crescendo red contrast stitching Black seat belts with red brim Entrance LED with projection RS competition RS competition plus (incl. package contents of the competition package) Technology quattro sport differential RS sport suspension pro, height, tension, and pressure level adjustable Dynamic steering The equipment, data and prices specified in this document refer to the model range offered in Germany. Subject to change without notice; errors and omissions excepted.

The Gran Turismo’s headlights are available in three versions: in LED technology, as HD Matrix LED and as HD Matrix LED with Audi laser light. In continuation of the top slat of the Singleframe, the two Matrix variants are divided horizontally to make the headlights appear slim and sporty. The dominant upper area houses the daytime running lights and creates a look with plenty of character. The low beam module is in the “pupil.” With the two HD Matrix variants, the daytime running lights signature is digital in character: Twelve light segments are positioned vertically next to each other here, separated by narrow spaces – conjuring up an association with the 0 and 1 of the digital world. In the lower zone are the turning light and the two-line Matrix high beam, which is made up of 32 individually controllable LEDs. They illuminate the road dynamically and precisely while hiding other road users from the cone of light. The LEDs also act as cornering lights. With the top-of-the-line headlights, the lower segment also includes the laser spot with is X-shaped metal aperture and the blue light guide. The laser spot is activated at a speed of 70 km/h (43.5 mph) and doubles the range of the high beam. The tail light of the big coupé also seems to be digital. Each unit comprises 13 vertical segments that alternate with the brake light, which is also segmented. The LED light strip – a typical feature of an Audi top-of-the-line model and at the same time an homage to the Ur-quattro – interconnects them. As on a racing car, the rear fog light is positioned in the center. The Audi A7 Sportback stands for a new era in Audi lighting design – for aesthetics through movement. The HD Matrix LED headlights and above feature the coming home/leaving home function is used. When the car is locked and unlocked, the headlights and rear lights present dynamic lighting displays.

Topping the line are the HD Matrix LED headlights with Audi laser light, which can be recognized by the blue marker in the reflector. Viewed from the side, pronounced contours emphasize the large wheels –a reference to Audi’s quattro genes. The sharply dropping roof line dominates the silhouette. The large coupé is 4.97 meters (16.3 ft) long and 1.91 meters (6.3 ft) wide, but just 1.42 meters (4.7 ft) high. Its rear is tapered like a yacht. A spoiler integrated into the long luggage compartment lid extends electrically at 120 km/h (74.6 mph). A light strip connects the rear lights, whose outer rear lights comprise 13 segments each. When the doors are unlocked or closed, dynamic lighting animations in the rear lights and headlights showcase the Audi A7. Reduction as a stylistic device: the interior design The design language in the interior of the new Audi A7 Sportback is reduced and clean. The horizontal lines and sleek instrument panel convey a feeling of airy spaciousness. The center console is inclined toward the driver and underscores the Gran Turismo’s sporty character. In the interior, the cockpit architecture and the MMI monitor merge to form a homogeneous surface. Most vehicle functions can be controlled via two displays in a black-panel look. The upper display is integrated almost invisibly into the dashboard. The choice of colors, upholstery materials, inlays and interior lighting fit perfectly into the futuristic lounge atmosphere. Systematically digitalized: MMI touch response and online voice control The new Audi A7 Sportback continues the digitalization strategy begun with the new A8 and adopts the MMI touch response concept with acoustic-haptic feedback: A tangible and audible click confirms activation of a function via the finger on the display. The upper display is used to control the infotainment, while the lower display provides access to the climate control, comfort and convenience functions and text input.

Many other innovations such as the Audi laser light complement the pioneering technical achievements. Drivers and manufacturers titles with the hybrid sports car in the 2012 and 2013 FIA World Endurance Championship (WEC) complete the Audi sports car era, which ended in 2016. Following the LMP program with the R18 hybrid sports car, Audi was the first German car manufacturer to compete in the all-electric Formula E racing series in the 2017/2018 season. With four victories and a total of eleven podium finishes, Audi Sport ABT Schaeffler clinched the team championship after twelve races. Things continued to go electric after that: the brand with the four rings competed in the famous Dakar Rally from 2022 with an innovative prototype. Audi made history in January 2024: the Audi RS Q e-tron was the first low-emission prototype with an electric drive, high-voltage battery and energy converter to win the world’s toughest desert rally. Photo: 24h Le Mans 2012, Audi R18 e-tron quattro #1 (Audi Sport Team Joest), Marcel Fässler, André Lotterer, Benoît Tréluyer MediaInfos: 2024: Historic victory for Audi at the Dakar Rally 2021: “It’s been electrifying!” – 14 victories for Audi Sport ABT Schaeffler in Formula E 2016: Emotional farewell for Audi from the FIA WEC Audi Sport customer racing for the brand’s customers Since 2009, Audi has used its most competitive products to hunt for trophies worldwide in customer racing with production-based technology. In its second generation, the Audi R8 LMS was available in variants for the GT2, GT3 and GT4 categories. The Audi RS 3 LMS TCR touring car also existed in two generations for racing and competed on five continents. Since the start of the program, customers have won several hundred racing titles worldwide.

Many other innovations such as the Audi laser light complement the pioneering technical achievements. Drivers and manufacturers titles with the hybrid sports car in the 2012 and 2013 FIA World Endurance Championship (WEC) complete the Audi sports car era, which ended in 2016. Following the LMP program with the R18 hybrid sports car, Audi was the first German car manufacturer to compete in the all-electric Formula E racing series in the 2017/2018 season. With four victories and a total of eleven podium finishes, Audi Sport ABT Schaeffler clinched the team championship after twelve races. Things continued to go electric after that: the brand with the four rings competed in the famous Dakar Rally from 2022 with an innovative prototype. Audi made history in January 2024: the Audi RS Q e-tron was the first low-emission prototype with an electric drive, high-voltage battery and energy converter to win the world’s toughest desert rally. Audi Sport customer racing for the brand’s customers Since 2009, Audi has used its most competitive products to hunt for trophies worldwide in customer racing with production-based technology. In its second generation, the Audi R8 LMS was available in variants for the GT2, GT3 and GT4 categories. The Audi RS 3 LMS TCR touring car also existed in two generations for racing and competed on five continents. Since the start of the program, customers have won several hundred racing titles worldwide. Outstanding individual successes include two class victories for the GT3 sports car at the Daytona 24 Hours, three overall victories at the Bathurst 12 Hour, four triumphs in the road race in Macau and in the Spa 24 Hours and seven times at the Nürburgring 24 Hours. Pioneering performance with TDI technology Audi demonstrated a pioneering achievement with TDI technology: the newly designed Audi R10 TDI was the first racing sports car with a diesel engine to triumph in the legendary Le Mans 24 Hours in 2006.

This is where Audi’s pioneering lighting technology is created, with innovations such as Matrix LED headlights and laser light. Wind-resistance at the wind tunnel center with the aeroacoustics, thermal, and climate wind tunnels: Experts work on optimal aerodynamics at speeds of up to 300 kilometers per hour. In the newly emerging high-frequency center, Audi will, in future, carry out all relevant tests relating to wireless technology and electromagnetic compatibility at the complete-vehicle level, centrally and at an optimized location. The groundbreaking ceremony took place in October 2024. Mobility of the future To successfully manage the transformation to electric mobility and digitalization, Audi needs new key skills, which it is promoting in particular among its workforce. A primary focus is promoting the next generation of skilled workers. As a future-oriented company, AUDI AG continuously adapts its vocational training and dual study programs to reflect the transformation and prepare for strategic future jobs. More than 1,260 vocational trainees and over 240 dual students work at Audi in Ingolstadt on the future of mobility. In the fall of 2024, 409 young people began their vocational training, and 115 students started a dual bachelor’s or master’s degree program at the Ingolstadt site. Audi is focusing on targeted qualification and advanced training programs for its employees to promote lifelong learning as part of its training-to-retirement approach to the transformation. Over the past three years, the company has invested around 400 million euros in the training and development of its employees.

HD Matrix LED headlights with Audi laser light as an additional high beam are optionally available. A darkened bezel distinguishes the top model visually from the base model. The Audi laser light acts as an extra high beam with a significantly greater range. Any of the five digital daytime running light signatures add a striking look. Customers can select the signatures via the MMI, one of which is a checkered flag design exclusively available to the RS Q8. For the first time, the RS Q8 uses largely digitalized OLED rear lights featuring five digital light signatures. In conjunction with the assistance systems, they have a proximity indication feature for greater road safety. Sporty from the wheels to the seams: Equipment options An extensive range of new paint finishes is available for the exterior, including three metallic options: Sakhir Gold, Ascari Blue, and Chili Red. In addition to the standard range, Audi exclusive fulfills customer requests for individual finishes. The RS Q8 and RS Q8 performance are distinguished primarily by the different standard colors and materials of many exterior components.