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04/08/22
Ingolstadt/Neckarsulm
Company

New working world: Audi, Volkswagen and SEAT delight with internal digital conference

New working world: Audi, Volkswagen and SEAT delight with internal digital conference
  • At DigiKon22, employees of the three car manufacturers are bringing each other closer to new tools, ways of thinking and collaboration
  • Audi employees developed the format by themselves, convincing brand sisters from the Volkswagen Group in the process
  • Audi Board Member for HR Sabine Maassen: "The hybrid working world requires a new method of collaboration."

Five days, 174 online sessions and plenty of initiative: Employees from Audi, Volkswagen and SEAT organized an internal digital conference for this week. At DigiKon22, they are acting as volunteer guides, showing their colleagues how to implement new tools, ways of thinking and forms of collaboration in order to simplify and improve their everyday work. The aim of the event, which runs from April 4 to 8, is to drive the digital transformation and cultural change at the four rings and its brand sisters. After all, the three car manufacturers are on course to become Digital Car Companies − with digital products, services and processes.

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