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Audi’s sound philosophy is bringing acoustic harmony into the car

Audi Q4 e-tron
  • Vehicle as acoustic space with special challenges
  • Sonos will be a new partner for the compact segment
  • Outlook: immersive 3-D sound for a holistic sound experience 

Natural, holistic, and perfectly attuned to each model: At Audi, the sound of the audio system is among the central attributes of quality. To that end, the premium brand regards sound and acoustics as far more than just the quality of infotainment. Customers want an environment in their car that excites and inspires them at the same time. An acoustic space without disruptive background noise, with signal, alert, and informational sounds that are harmonically attuned to each other, and unobtrusive activation noises.

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