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Culture and Trends

Audi and the Salzburg Festival 20 years of strong partnership

Audi and classical music – a long-standing and fruitful combination. Whether in Salzburg or Schleswig-Holstein, world-famous festivals are built upon a strong partnership with Audi. Audi also possesses extensive festival know-how as as an event organizer, as has been demonstrated since 1990 with the Audi Summer Concerts. But music is not limited to just large festival stages – it is also supported among employees. The employee orchestra known as the Audi Philharmonic Wind Orchestra has existed since 1962. And the Audi Youth Choir Academy was founded in 2007 to enable today’s young talent to develop into the stars of tomorrow.

Press Releases

  • 08/17/18
    Culture and Trends

    Audi Extends Involvement in Salzburg Festival

    Audi will remain the main sponsor of Salzburg Festival and has extended the cooperation agreement until 2022. The two partners intend to further expand their joint projects over the coming four years. The premium brand has been involved as the main sponsor of the festival since 1995. The annual guest appearance of the Salzburg Festival in Ingolstadt is a highlight of the partnership. The Audi Summer Concerts present top-class artists. This year, Catalan viol player Jordi Savall will be on the stage.
  • 07/27/18
    Culture and Trends

    Audi Summer Concerts 2018: Lovers of culture take a musical stroll through the city

    This Saturday, July 28, the 2018 Audi Summer Concerts will conclude with an unusual concert experience: String players from PODIUM Esslingen will join the French electronic music band dOP for a fusion concert of their distinctive sounds. Visitors have been enjoying a wide-ranging cultural program since the start of the classical music festival on July 13. Classical music stars including Sol Gabetta, Jordi Savall and Patricia Kopatchinskaja performed at 12 concerts in all, sharing their interpretations of the concert series theme – places of longing.
  • 03/01/18
    Culture and Trends

    Audi Summer Concerts 2018 present musical places of longing

    In keeping with this year’s “Places of longing” theme, the Audi Summer Concerts will present a versatile program July 13–28 with international classical music stars performing on alternating stages. Awaiting the audience is a spectrum ranging from early music with gambist Jordi Savall to a violin duo program with Patricia Kopatchinskaja and Pekka Kuusisto. The Finnish violinist is a focus of this year’s festival and will perform at the open-air concert, amongst other performances.

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