The new Audi A1 Sportback has clearly grown in length—at 4.03 m (13.2 ft), it exceeds the previous model by 56 mm (0.2 ft). At 1.74 m (5.7 ft), its width is virtually identical to its predecessor; 1.41 m (4.6 ft) tall (1.43 m (4.7 ft) with the roof antenna).
Sporty-taut: With the genes of the sporty Ur-quattro
At the very first look, the new A1 Sportback is a genuine Audi, through and through. The wide track and shorter overhangs make for a sporty-taut appearance. The dynamic body line and the wheelbase, which has been enlarged to 2.56 m (8.4 ft), enhance its visual impact.
The wide, low-placed Singleframe grille and the implied side air inlets dominate the distinctive front. Below the edge of the hood are three flat slits—an homage to the Sport quattro, the brand’s rally icon from 1984.
The new A1 Sportback also bears a resemblance to the Audi Ur-quattro and Sport quattro when viewed from the side: The wide, flat sloping C-pillar seems to push the car forward even while standing still. All lines on the flanks, from the window edge to the sill, slope upward toward the rear in a wedge shape. The distinctively highlighted wheels and the low shoulder line in between give the A1 Sportback a solid stance on the road. The low line between the fender edges draws the visual focal point downward even further.
Markedly distinctive: headlights and rear lights
The distinctive daytime running light graphics of the optional full-LED lights echo the dynamic wing shapes from sailing, known as hydrofoils. The design of the trims for the main light functions also draws inspiration from sailing. The hallmark Audi segmentation of the daytime running lights has been interpreted forcefully on the new A1. The wing segments on the flanks create an impression of maximum width. A low-set, concentrated look in conjunction with the small rhombus segments in the top section of the headlights provides a sporty appearance.
The dynamic segmentation motif also features in the rear lights to reinforce the instant recognizability of the A1 light graphics. It is encased in the striking 3D geometry of the lens. The seamless light pattern of the graphics in the dark constitutes a remarkable feature of the two-part rear lights.
Unladen weight: 1,165 kilograms (2,568.4 lb)
The new A1 Sportback weighs 1,165 kilograms (2,568.4 lb) (with driver). Its body is light and particularly solid. Components made of hot-shaped steel form the backbone of the passenger cell. The ultra-high-strength composite comprises 27 percent of the body-in-white, providing for passive safety and high torsional rigidity. The rigid body and exact fits ensure sporty, precise driving and prevent intrusive noise on board.
The A1 Sportback has a front area of 2.07 m2 (22.3 sq ft) and a drag coefficient of 0.31. On the body, details such as the aero triangles on the roof edge spoiler and the sculpted rear lights provide a defined flow separation. The underfloor is largely covered with paneling.
*Fuel consumption and CO2 emission figures given in ranges depend on the tires/wheels used.
All terms marked in the text are explained in detail in the technology lexicon at www.audi-mediacenter.com/en/technology-lexicon.
The equipment, data and prices specified in this document refer to the model range offered in Germany. Subject to change without notice; errors and omissions excepted.