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Audi e-tron
The Audi e-tron is the first full-electrical model from the brand with the four rings. The sporty SUV combines the space and comfort of a typical luxury class automobile with a range suitable for everyday use, catapulting the driver into a new era with the electrical all-wheel drive. Forward-looking, innovative, and electric – the next step into the future.
Press folders
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E-mobility during winter season
Electrically powered cars not only need to heat the interior in winter, but also to keep the battery system at the right temperature. This is because low outside temperatures have a negative effect on the performance of high-voltage batteries. Audi experts Pierre Woltmann and Thomas Anzenberger explain in an interview why concerns about excessive range loss in electrically powered Audi models are unfounded. Also: Eight tips on what Audi customers can do to keep the high-voltage battery of their e-tron model efficient in winter. -
Audi TechTalk Charging
In the Audi TechTalk, we’re presenting complex and innovative technology topics – at regular intervals and in multimedia form – addressed directly by our experts. Relevant background information and video compilations of all Audi TechTalk issues can be found here.
Basic Information
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Dynamic, fast, and electric: The Audi e-tron S and the Audi e-tron S Sportback
Audi is launching its first two fully electric S models – the Audi e-tron S and the Audi e-tron S Sportback. Their three electric motors, two of which are located on the rear axle, together provide 370 kW of boost power and 973 Nm (717.6 lb-ft) of torque, Vehicle safety and vehicle dynamics in particular have reached a new level: In addition to the electric all-wheel drive, the cars are equipped with electric torque vectoring, which provides active and fully variable torque distribution on the rear axle.
Press Releases
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Audi continues to roll out charging hub after success of initial pilot phase
Feedback following the pilot phase of the Audi charging hub in Nuremberg turned out to be overwhelmingly positive. The fact that repeat customers accounted for some 60 percent of charging sessions confirms the Four Ring’s globally unique, urban charging concept. The Audi charging hub mostly serves urban drivers who aren’t able to charge at home. Starting in the second half of the year, a second compact Audi charging hub pilot site will open in downtown Zurich, followed by sites in Salzburg and Berlin. Additional sites are slated to open in Germany in 2023 and mid-2024. -
Beginning in the summer of 2022, Audi will become the first manufacturer to transform the automobile into an experience platform for virtual reality
Audi is the first automobile manufacturer in the world to bring virtual-reality entertainment from holoride into series production. Beginning this summer, back seat passengers can put on virtual reality glasses (VR glasses)* and immerse themselves in various media formats such as games, films and interactive content. The main attraction: The virtual content adapts to the driving movements of the car in real time. From June 2022, Audi models with the latest upgrade of the modular infotainment toolkit (MIB 3) will be holoride-capable. The new technology will be introduced at the South by Southwest® (SXSW) festival in the United States. Visitors there will be able to experience holoride in a moving vehicle. -
Why an Audi drives like an Audi: the Audi DNA in the driving characteristics
It’s a feeling most people recognize immediately: This is an Audi! The driving experience is unmistakable, a harmonious balance of driving dynamics and ride comfort. Decisive, in this respect, is a finely integrated interplay between the various components, whether that be suspension, steering, powertrain as well as brake and control systems. The driving DNA, that can be felt and experienced in every Audi, is defined in the concept phase of every model and then realized through both basic and final fine tuning. To achieve their aim Audi developers are guided by fundamental qualities that are used to characterize and assess driving behavior. These are: balanced, solid, controlled, networked, precise and effortless. The outcome is the driving experience that is typical of an Audi.