Audi Report 2022
The latest feature is holoride.² If desired, it transforms every ride in a wide range of Audi models into an action-packed experience for passengers. The beginnings of in-car entertainment go back such a long way that some of the audio carriers and players have almost disappeared by now. Ralf Friese, Audi historian, Audi Tradition Audi Urquattro:¹ It left its mark on the 1980s with its spectacular design. ¹ Vehicle is no longer offered for sale. ² To enjoy the holoride experience, passengers need the “Pioneers’ Pack” starter package and a holoride-capable Audi vehicle from the A4, A5, A6, A7, A8, Q5, Q7, Q8, Q8 e-tron model lines (electric power consumption (combined) in kWh/100 km: 24.4–20.1 (WLTP); CO₂ emissions (combined) in g/km: 0*), Audi e-tron, Audi e-tron Sportback and Audi e-tron GT quattro (fuel consumption (combined) in kWh/100 km: 21.6–19.6 (WLTP); CO₂ emissions (combined) in g/ km: 0*). The prerequisite is the 2023 model year and the third-generation modular infotainment matrix (MIB 3). * Information on fuel/electric power consumption and CO₂ emissions in ranges depends on the vehicle’s selected equipment.
Audi Report 2021
The entire company thanks him for his exceptional achievements and great personal commitment to the Four Rings and will remember him with respect and gratitude. 5 Il lu st ra ti o n s: C 3 V is u al L ab S trateg y P ro d u cts & S ervices O p eratio n s & In teg rity V alu e C reatio n & P ro d u ctio n E m p lo yees & S o ciety A p p en d ix In tro d u ctio n Outlook for 2022 From inventions such as Holoride, which offer customers a whole new experience in their Audi, to the launch of new platforms and the expansion of the model range in China: 11 Audi employees describe their major projects for the coming weeks and months. “ This car reinterprets the Audi DNA” Anke Even, Project Manager in Technical Development “The first time I opened the driver’s door and took a seat in a development vehicle for the future Audi Q6 e-tron – that was a very special moment for me. I’ve been working on this project for five years. I saw the electric car for the first time in digital form in a CAD program in 2017. Since then, my anticipation of the finished model has been rising with every day that we get closer to the start of production. The Audi Q6 e-tron is impressive: It’s the first Audi to be built on the Premium Platform Electric (PPE). And for me, it reinterprets the Audi DNA. Its feel for drivers and passengers, its innovative technology and its design make it truly unique in its segment. What’s also important: The Audi Q6 e-tron marks the arrival of electric mobility at Audi’s home base in Ingolstadt and shows what advantages PPE has with its Group-wide synergies in procurement, development and production.” Interviews: Sven Schulte-Rummel “I’m taking part in the ‘Digital Shift in Production and Logistics’ training program in Neckarsulm and hope to complete the program successfully by the end of 2022.