At Audi, the health of its employees is a top priority – as demonstrated by the company’s recent receipt of the prestigious German Gold Seal of Corporate Health award. In this interview, Dr. Andreas Haller, Head of Audi Occupational Health, explains how exactly the brand with the four rings invests in its employees’ health and discusses the challenges faced by health management in times of transformation.
Audi Sport customer racing can look back on a strong season: customer teams on five continents have clinched almost 300 race victories and 87 titles for the brand since January. These successes are spread across the Audi RS 3 LMS touring car and the Audi R8 LMS in the GT4, GT2 and GT3 variants. In the penultimate calendar week of the 2023 season, a worldwide award in a touring car category rounded off Audi Sport customer racing’s record.
Automobili Lamborghini's first nine months of 2023 closed with excellent numbers, breaking records in terms of sales, turnover and profitability and setting historic milestones for the company. For the first time in the history of Lamborghini, turnover exceeded the €2 billion mark after nine months, an +5.2% increase compared to the previous year. At the same time the operating result amounted to €618 million, exceeding the level of the fiscal year 2022.
Audi made global headlines with its first Dakar victory. The analyses of Team Audi Sport, together with background stories from the bivouac, reveal many an insight worth reading.
Together with all its teams, Audi Sport customer racing left its mark on the 75th edition of the Spa 24 Hours: Two driver squads fought a thrilling battle for overall victory. And all six teams together scored so many points for the “Coupe du Roi” that Audi won the prestigious manufacturers trophy at the classic in the Ardennes for the fourth time.
For the windshields in the Audi Q4 e-tron, the company with the four rings will use glass made of up to 30 percent recycled material from car windows damaged beyond repair in the future. In doing so, Audi will successfully shift the “GlassLoop” pilot project into standard production. Audi, in cooperation with its partner companies, is the first premium auto manufacturer to set up a glass cycle of this kind. Until now, car windows damaged beyond repair – mainly windshields and panoramic roofs – have been used for less demanding purposes, such as bottles or insulation, in what is known as downcycling. The pilot project was the first to demonstrate that glass could be reused at comparable quality. Audi will show just how that works from June 14 to 16 at the 2023 GREENTECH FESTIVAL in Berlin. The company has supported the sustainability conference as a founding partner since 2020.
The most innovative minds in Germany’s startup world met on May 11 at the German Startup Awards in Berlin. Audi Denkwerkstatt was also there this year as an exclusive partner to present the Newcomer Award. Tim Miksche, Head of Audi Denkwerkstatt, and tennis player Sabine Lisicki presented the award to the most convincing newcomers on the German startup scene. Just six years after it was created, Audi Denkwerkstatt has become an established part of the startup ecosystem in this country. It is a catalyst for innovation to support startups and their founders and jointly develop new digital business models in the field of mobility.
Even the name is special: Ro 80 – Ro stands for rotary piston, and 80 is the type designation. When first unveiled at the IAA International Motor Show in September 1967, the NSU Ro 80 astonished the automotive world. NSU connoisseur Klaus Arth described it this way: “Many visitors don’t know what to admire first. The futuristic shape, the extravagant drive, or both”. The car inspired the public but did not result in a sales hit, so the last NSU Ro 80 rolled off the production line in April 1977. In this second episode of the series on the history of NSU, Audi Tradition presents this model.