Audi Report 2021
This is where experts from Audi and its partner companies develop promising ideas for the future in close proximity to the main Audi plant, Technical Development and important suppliers. Further buildings will be added to the IN-Campus in 2022.” “ Clear commitment to our environment” Andrea Robien, Environmental Geologist, Environmental Protection 9 Audi Report 2021 P h o to : A U D I A G P h o to : A U D I A G P h o to : p ri va te Audi Report 2021 10 S trateg y P ro d u cts & S ervices O p eratio n s & In teg rity V alu e C reatio n & P ro d u ctio n E m p lo yees & S o ciety A p p en d ix In tro d u ctio n “China is the largest sales market for Audi and a central pillar in the Audi strategy. For Audi as a premium brand, the potential in China is huge: The overall market in 2021 totaled more than 20 million passenger cars, of which around 2.4 million were all-electric. In total, Audi has delivered more than seven million vehicles to China since its early market entry in 1988. A key success factor here is our “In China, for China” strategy, which is focused on offering cars that are tailored specifically to the needs of Chinese customers. Audi will work together even more closely in the future - internally within Audi, with Audi China and with our partners FAW and SAIC. Our success is founded on teamwork; we work hand in hand with our strong partners in China. And I’m pleased that we’ve got really good vehicles in our portfolio and that we’ll continue to drive electrification forward in 2022: The new Audi e-tron GT quattro,¹ Audi Q4 e-tron² and Audi Q5 Roadjet e-tron³ models will delight our customers! All three models reflect our strategy of electrification and digitalization.
Audi Report 2020
In 2020, Audi surpassed the CO₂ fleet targets for Europe within the Volkswagen emissions pool, improving by around 20 percent in the process. Fleet emissions and consumption Il lu st ra ti o n : M a tt h ia s S e if a rt h 6 Subject to the official data of the European Commission in the annual CO₂ fleet monitoring report of the Volkswagen emissions pool. 7 Subject to official publication by the Minstry for Industry and Information Technology (MIIT) in the annual CO₂ fleet monitoring report. Audi Report 2020 167 & Products & Services P h o to : A U D I A G / G ra p h ic : C o lo rp o n g AUDIBLE BRIGHT Audi Report 2020 Querverweis 3-3_Hell-Hoerbar 168 Products & Services For more comfort Seeing and being seen is not everything. Making the right sound is also important in today’s cars. With its latest lighting and sound technologies, Audi is making its mark when it comes to design and safety. In particular, the latest innovations mean Audi has taken a huge leap towards achieving its goal of making mobility in general and cars in specific a whole lot more comfortable. Text: Manfred Dittenhofer Audi Report 2020 169 Products & Services Cesar Muntada, Stephan Berlitz and Dr. Werner Thomas have one thing in common: They all work in the field of lighting at Audi. Their key place of work is 120 meters long and completely dark – the drivable underground light testing tunnel in the Audi Lighting Assistance Center at Technical Development. This is where the latest headlight and rear light technologies are developed and tested.