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Sustainable and digital: Audi opens a new flagship store in Munich
- The first outlet with the all-round Audi Progressive Retail concept
- Digital networking enables advice for customers wherever they are
- Horst Hanschur, head of Retail Business Development and Customer Services: “Consistent implementation of a customer-centered and sustainable approach”
AUDI AG is expanding its sustainable and digital retail services with dealerships. In the Trudering district of Munich, the Four Rings brand has opened a new pilot outlet that makes the brand experience even more attractive for visitors and customers. The Audi Progressive Retail concept can be extended to other Audi partner outlets.