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Audi tests “virtual reality holodeck” for faster product development

“Virtual reality holodeck” for faster product development
Martin Rademacher (left) and his colleagues from Audi’s planning are testing the Virtual Reality Holodeck to assess the design of a new automobile model.
  • Joint work in realistic, virtual environment
  • Virtual-reality room creates three-dimensional impression of new models 

Audi is now testing a so-called virtual-reality holodeck for assessing the design of new car models. This technology creates a walkable, virtual environment with a three-dimensional image of a car. That allows development engineers and production experts to gain a realist overall impression of a new model and its proportions at an early stage. In this way, Audi can reduce the number of complex physical test models, thus saving development time and costs.

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