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Culture and Trends

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Spark Nights by Audi “Technology-Edition”

Audi is a committed partner for innovative lifestyle formats at many social events. In this work, Audi promotes dialog with diverse representatives of the fields of culture, sport and music. In addition to the Berlin International Film Festival, the company also supports, among other causes, the German AIDS Foundation as a partner at the Grand Opera Gala in Berlin.

Press Releases

  • 04/04/17
    Culture and Trends

    Innovative on-board products for airlines: Audi Industrial Design cooperates with SPIRIANT

    Audi Industrial Design creates products for airlines. Together with aviation experts of SPIRIANT, the concept design studio of the brand with the four rings has drafted three collections for the premium categories of airlines. The collections are presented for the first time at the trade show “World Travel Catering and Onboard Services Expo”.
  • 12/08/16
    Culture and Trends

    Audi extends partnership with the Berlin International Film Festival to 2019

    AUDI AG will remain the principal partner to the Berlin International Film Festival. The brand with the four rings will expand its involvement starting in 2017 to include the new innovation platform of the European Film Market (EFM) known as “EFM Horizon.” This platform fosters use of new technologies in the cinema like virtual reality and encourages the exchange of knowledge across industries. Together with the International Film Festival, Audi is also continuing the high-caliber Berlinale Open House program in the Audi Berlinale Lounge.
  • 01/20/16
    Culture and Trends

    “Audi Night” in Kitzbühel with Gwyneth Paltrow and Jason Statham

    The ski races on the Hahnenkamm in Kitzbühel are the highlight of the alpine winter sports season. The most challenging event in the Audi FIS Ski World Cup, the downhill race on the “Streif,” is a special attraction each year for the top sports stars and celebrities from all over the world who come to Kitzbühel. The “Audi Night” on 22 January, with some 350 invited guests, opens the spectacular weekend of racing.

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