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Marking the beginning of a new chapter for Audi’s premium New Energy Vehicle brand AUDI: the first production model – the AUDI E5 Sportback – made its debut at the Volkswagen Group Media Night ahead of Auto Shanghai 2025. It is set to enter a market that is powering the transformation of the global automotive industry. “With our new China-only brand AUDI, we are continuing to push boundaries,” says Gernot Döllner, Chairman of the Board of Management of AUDI AG. “The E5 Sportback offers the very best qualities of Audi, reimagined for and tailored to customers in China.” “The AUDI E5 Sportback is our first model based on the Advanced Digitized Platform, and it delivers on our brand promise: the best of both worlds. Audi’s DNA and engineering excellence is blended with China’s digital ecosystem and innovations, specifically tailored for our tech-savvy customers,” says Fermín Soneira, CEO of the Audi and SAIC Cooperation Project. The four-door AUDI E5 Sportback is a bold, fully electric fastback with dynamic proportions (length: 4,881 millimeters, width 1,959 millimeters, height 1,478 millimeters). It offers a power output of up to 579 kilowatts and a maximum range of 770 kilometers. Four distinct powertrains offer rear-wheel or quattro drive for a dynamic driving experience, accelerating from 0 to 100 kilometers an hour in 3.4 seconds. Built on the new jointly developed Advanced Digitized Platform, the E5 offers next-generation connected vehicle functionality and over-the-air updates for all vehicle systems. Market introduction will begin in summer 2025. A new era of Audi in China The new brand AUDI – spelled in capital letters, without the four rings – stands for a shared DNA but clear differentiation. It marks the beginning of a new era for the company in China, ensuring rapid response to the evolving demands of the Chinese market.

In addition to the wide range of personalization options made possible by Audi exclusive, exhibitions on aerodynamics and lighting technology provide interesting insights. Your car is an unmistakable expression of your personality – that is the philosophy of Audi exclusive. With countless options for personalization, customers can design their vehicle as a one-of-a-kind model. The highest quality materials and a passion for detail are the foundation of individual luxury. The new A6 Avant impresses with perfect proportions that feature a long wheelbase, large wheels, and sculpted body. At Milan Design Week, Audi exclusive will unveil an upgraded version of the luxury model. The sports seats are finished in a luxurious combination of Baikal Blue and Neodymium Gold with contrasting stitching in Baikal Blue. In combination with the Vanadium applications, the A6 Avant takes elegance and exclusivity to perfection. “Neodymium is a metal that occurs naturally in combination with minerals. Our selection of colors was inspired by this luxurious element,” said Color & Trim Designer Nadine Wolfinger. “Combined with the intense hue of Baikal Blue, the interior takes on a particularly elegant appearance. In bright light, the blue appears vibrant and radiant, but in subdued light it takes on a soothing, almost mystical depth.” Visitors to the design fair can visit a “Material Bar”, where specially configured exhibits – such as three seating islands with different colors of leather and contrasting stitching – give them an overview of the wide selection offered by Audi exclusive. Two focused exhibitions explore the themes of aerodynamics and light, while an art installation provides an impressive backdrop. Again, the A6 Avant serves as the inspiration. Its sporty and elegant design contributes to its outstanding aerodynamics, ensuring a drag coefficient of 0.25, which is the best value for an Avant with a combustion engine in the history of Audi.

Entry lighting with Audi Sport projection in the doors welcomes the driver and front passenger. RS Q3/RS logos also adorn the interior on the steering wheel and the illuminated front door sill trims with aluminum inlay. The engine can be started using the optional start-stop button with its red ring. The RS sport leather steering wheel, flattened at the bottom, comes with multifunction buttons that allow the driver to control two optional RS modes in the Audi drive select dynamic handling system. The RS-specific displays open automatically in the Audi virtual cockpit plus. Inlays in Aluminum Race, anthracite, optionally in piano finish, black, or carbon, round out the sporty interior. For the first time, the interior can also be finished entirely in black. Multi-colored: RS design packages and lighting packages RS design packages in red or blue add colored accents with contrasting stitching on the steering wheel rim, seat belt straps, floor mats, and gearshift lever. The steering wheel and selector lever are designed in Alcantara in this case. With the extended RS design packages, the panels and door armrests are trimmed in red or blue Alcantara. The standard ambient lighting package and the multi-color contour/ambient lighting package illuminate the interior of the RS Q3** and RS Q3 Sportback** when it is dark. Due to the indirect ambient lighting emitted across the area, the door trims and center tunnel appear to be floating. The precise contour light traces the striking design lines of the interior. In the optional top-of-the-line version, the light can be adjusted to 30 different colors and also illuminates the quattro logo on the front passenger side of the dashboard. ** The collective fuel consumption values of all models named and available on the German market can be found in the list provided at the end of this press information.

with smoked lens covers Engine and drivetrain Legendary five-cylinder power: 2.5 TFSI engine with 294 kW (400 PS) and 480 Nm (354.0 lb-ft) 1-2-4-5-3 – special firing sequence for a unique engine sound Modern classic: Has been voted “International Engine of the Year” nine times in a row since 2010 Draws 17 percent more power from an unchanged displacement of 2,480 cc Zero to 100 km/h (62.1 mph) in 4.5 seconds Top speed of 280 km/h (174.0 mph) (optional) Seven-speed S tronic with short shift times quattro permanent all-wheel drive Suspension McPherson front axle and rear axle as a four-link structure Driving characteristics can be adjusted via the dynamic handling system Audi drive select New “RS1” and “RS2” drive modes can be customized and saved via the MMI touch display, allowing quick access via “RS MODE” steering wheel button 10 millimeters (0.4 in) lower thanks to RS-specific sport suspension Option: RS sport suspension plus with Dynamic Chassis Control (DCC) Precise and direct: Progressive steering with RS-specific tuning Stable: Newly developed RS ceramic brake system with colored calipers and large ceramic brake disks measuring 380 mm (15.0 in) at the front and steel disks with a diameter of 310 mm (12.2 in) at the rear Body Rigid and safe: High-tech steels in the body form the backbone of the passenger cell Sophisticated soundproofing and aeroacoustics Coefficient of drag: 0.35 (Sportback: 0.37) Unladen weight: 1,715 kilograms (3,780.9 lb) (Sportback: 1,700 kilograms (3,747.9 lb)) Interior, colors and materials Markedly horizontal body line and clear orientation toward the driver RS-specific elements for greater sportiness while satisfying the highest demands in terms of comfort Flattened at the bottom: RS sport leather steering wheel with newly designed shift paddles Sport seats with RS embossing, RS sport seats with an RS-specific honeycomb pattern and integrated head restraints as an option Color accents: RS design package in red or blue Contour/ambient lighting

E is the signifier for fully electric propulsion, the digit 5 marks the mid-size segment. And the Sportback is Audi’s signature coupé design. Brand and car are tailored for a new generation of Chinese customers. Market introduction of the AUDI E5 Sportback is going to start in late summer 2025. Furthermore, Audi is unveiling the Audi A6L e-tron, the Audi A5L, the Audi A5L Sportback, and the Audi Q5L at Auto Shanghai 2025. The A6L e-tron will be made at the new Audi FAW NEV Company production site in Changchun. Construction of the plant was finished in late 2024 with production commencing in December of that year. Two brands – one vision: joint booth from Audi and both local partners At the world's most important annual motor show, Audi is displaying a total of 19 models together with its partners FAW and SAIC. For the first time, the four rings and the new AUDI brand with four capital letters can be seen at the same booth. At the Audi booth, visitors can expect an immersive and personalized experience around electrification and performance, quattro, design and technology – tailored and inviting them to share on social media. The booth invites visitors to experience Audi's development know-how regarding range and charging speed, driver assistance systems, aerodynamics, and the brand's leading lighting design. In addition, Audi is introducing the next-generation intelligent cockpit tailored to the Chinese market. Thanks to a new electronics architecture, Audi is able to fully customize holistic digital user experiences in China, including the user interface and connectivity. Auto Shanghai April 23 to May 2, 2025 Audi Press Conference on April 23, 9:40 a.m. Shanghai time Audi Booth in Hall 5.1 H, Booth 5A03 Further information on Audi at Auto Shanghai 2025 can be found in the press kit.

As an option, the driver can choose the larger Audi virtual cockpit plus with shift light display that prompts the driver to upshift when the maximum engine speed is reached. Special RS displays in the Audi virtual cockpit plus also provide information on tire pressure, torque, power output, lap times, g-forces and acceleration measurements. Quick and convenient: Free-text search and voice control Like the entry of a navigation destination, the MMI search is based on entry of free text – via a virtual keypad when the vehicle is stationary or via handwriting recognition. If the driver is looking for a restaurant, for instance, a list of hits appears after just a few letters. The new natural language voice control, which allows freely structured wording, is even more convenient. The dialog manager asks questions if necessary, allows corrections, offers choices, and also defers to the speaker when interrupted. The dialog goes beyond menu boundaries. For example, the user can call a contact from the telephone book and add the address as a destination. All terms marked in the text are explained in detail in the technology lexicon at www.audi-mediacenter.com/en/technology-lexicon. The equipment, data and prices specified in this document refer to the model range offered in Germany. Subject to change without notice; errors and omissions excepted.

The sweeping contour of the spoiler lip gives the rear end the look of a three-dimensional sculpture – starting with the Audi rings, the rear lights and the connecting light strip. The distinctive exterior design of the new Audi A7 Sportback is largely devoid of chrome. The optional S line exterior package further hones the sporty look, with a more pronounced front bumper and titanium black air inlets; also the side sills are more strongly pronounced. At the rear is a strongly sculpted, titanium black diffuser insert. There is a choice of 15 colors, eight of which are new. Some are mixtures of multiple tones that look different depending on the light. They impart a particularly elegant touch to the outer skin. Customized paint finishes are available for the new Audi A7 Sportback upon request. Lighting design The A7 Sportback is a testament to Audi’s leading role in lighting technology and lighting design. The Gran Turismo’s headlights are available in three versions: in LED technology, as HD Matrix LED and as HD Matrix LED with Audi laser light. In continuation of the top slat of the Singleframe, the two Matrix variants are divided horizontally to make the headlights appear slim and sporty. The dominant upper area houses the daytime running lights and creates a look with plenty of character. The low beam module is in the “pupil.” With the two HD Matrix variants, the daytime running lights signature is digital in character: Twelve light segments are positioned vertically next to each other here, separated by narrow spaces – conjuring up an association with the 0 and 1 of the digital world. In the lower zone are the turning light and the two-line Matrix high beam, which is made up of 32 individually controllable LEDs. They illuminate the road dynamically and precisely while hiding other road users from the cone of light. The LEDs also act as cornering lights.

Progressive sportiness: the exterior design The exterior design of the new A7 Sportback emphatically embodies Audi’s new, progressive design language focused on large surfaces, sharp edges and alternating light and shadows. The wide, low Singleframe grille and prominent air inlets express the dynamic character of the Gran Turismo at first glance. With the two optional headlight variants, twelve separate horizontal lighting strips create the lighting signature. Topping the line are the HD Matrix LED headlights with Audi laser light, which can be recognized by the blue marker in the reflector. Viewed from the side, pronounced contours emphasize the large wheels –a reference to Audi’s quattro genes. The sharply dropping roof line dominates the silhouette. The large coupé is 4.97 meters (16.3 ft) long and 1.91 meters (6.3 ft) wide, but just 1.42 meters (4.7 ft) high. Its rear is tapered like a yacht. A spoiler integrated into the long luggage compartment lid extends electrically at 120 km/h (74.6 mph). A light strip connects the rear lights, whose outer rear lights comprise 13 segments each. When the doors are unlocked or closed, dynamic lighting animations in the rear lights and headlights showcase the Audi A7. Reduction as a stylistic device: the interior design The design language in the interior of the new Audi A7 Sportback is reduced and clean. The horizontal lines and sleek instrument panel convey a feeling of airy spaciousness. The center console is inclined toward the driver and underscores the Gran Turismo’s sporty character. In the interior, the cockpit architecture and the MMI monitor merge to form a homogeneous surface. Most vehicle functions can be controlled via two displays in a black-panel look. The upper display is integrated almost invisibly into the dashboard. The choice of colors, upholstery materials, inlays and interior lighting fit perfectly into the futuristic lounge atmosphere.