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Audi in China The Chinese market has particular strategic importance for Audi. That’s why Audi cooperates with two partners to produce locally in addition to developing market-specific technologies and managing sales of its vehicles directly in the market. Current model series in China: Audi A3 Sportback, Audi A3 Sedan, Audi A5L, Audi A5L Sportback , Audi RS 5 Sportback, Audi RS 5 Coupé, Audi A6L, Audi A6 Avant, Audi A6 allroad, Audi RS 6 Avant, Audi A7L, Audi A7 Sportback, Audi RS 7 Sportback, Audi A8L, Audi A8L Horch, Audi Q7, Audi Q2L, Audi Q3, Audi Q3 Sportback, Audi Q5L, Audi Q5L Sportback, Audi Q5 e-tron, Audi Q6 Roadjet, Audi Q6L e-tron, Audi Q6L Sportback e-tron, Audi Q8, Audi RS Q8, Audi e-tron GT, Audi RS e-tron GT, AUDI E5 Sportback S-models: Audi S4 Limousine, Audi S4 Avant, Audi S5 Sportback, Audi S5 Coupé, Audi S5 Cabrio, Audi SQ5, Audi SQ5 Sportback, Audi S6 Limousine, Audi S7 Sportback, Audi S8L, Audi SQ7 Johannes Roscheck, President of Audi China - Biography Fermín Soneira, CEO of Audi and SAIC Cooperation Project - Biography Helmut Stettner, Chief Executive Officer (CEO) Audi FAW NEV Company Ltd. - Biography Production Sites Audi Group Lisa Niermann Miao Zhu Andrea Seltmann Sebastian Schalk

AUDI, the China-exclusive sister brand, unveils the exterior of its second production model Fermín Soneira, CEO of the cooperation project between Audi and SAIC: “The AUDI E7X is an SUV without compromises. Its confident stance, sporty proportions and progressive design come together to create a perfect balance of emotion and everyday usability.” The model will debut in April 2026 at Auto China in Beijing The unveiling of the AUDI E SUV concept car at Auto Guangzhou 2025 is now followed by a first look at the exterior design of the production model: the AUDI E7X is a progressive, fully electric premium SUV and the second production model from the China-exclusive sister brand AUDI. Tailored to the needs of Chinese customers, it combines Audi's technological expertise with the innovations of its partner SAIC in China's digital ecosystem. The AUDI E7X will debut at the Auto China 2026 motor show, set to take place in Beijing from April 24 to May 3, 2026. Futuristic SUV design with perfect proportions: the AUDI E7X carries the expressive design language of the AUDI E SUV concept through to series production. With a length of 5,049 mm, a width of 2,002 mm, and a height of 1,708 mm, along with a wheelbase of 3,060 mm, the fully electric premium SUV combines the comforts of a spacious interior with a dynamic, prestigious appearance. Clean surfaces and the characteristic light graphics at the front and rear give the AUDI E7X a monolithic, calm, and striking design. Its upright front with digital Matrix LED headlights vertically arranged in the black wraparound loop makes a bold statement. Powerfully sculpted wheel arches and short overhangs underscore the dynamic character of the E7X. Two powertrain variants with system outputs of 300 kW and 500 kW respectively ensure superior driving performance. “The AUDI E7X is an SUV without compromises,” says Fermín Soneira, CEO of the Audi and SAIC Cooperation Project.

Pre-sale for the AUDI E5 Sportback, developed in the strategic partnership between Audi and its Chinese partner SAIC, started on the same day: Customers in China can now preorder the model. The first vehicles will be delivered in September. Fermín Soneira, CEO of the Audi-SAIC cooperation project, says: “Every vehicle from the AUDI brand embodies the best of both worlds: iconic design, premium quality, technical precision, emotional driving dynamics, combined with China’s cutting-edge technology, innovation and digital ecosystem. With pre-sales now launched alongside production, the E5 Sportback enters the market fully equipped to deliver an uncompromising experience for Chinese customers. This milestone marks the beginning of a new era of ICVs.” Dedicated production facility for AUDI models To manufacture AUDI models, the two partners have established a dedicated production facility on the existing SAIC Volkswagen site in Anting, Shanghai. Initially, around 700 employees will produce the AUDI E5 Sportback there. Two additional AUDI models are scheduled to follow within the next two years. The manufacturing operations in Anting are defined by a high degree of automation, state-of-the-art technologies – including machine learning for quality monitoring – and a fully digitalized production management system. AUDI E5 Sportback: first series model of the new AUDI brand The four-door AUDI E5 Sportback, is a fully electric fastback, combining dynamic proportions, power outputs of up to 579 kW and a maximum range of 770km. Four distinct powertrains offer rear-wheel or quattro drive for a dynamic driving experience, accelerating from 0-100km/h in up to 3.4 seconds. Built on the new Advanced Digitized Platform (ADP), the E5 Sportback offers next-generation connected vehicle functionality and full-car over the air updates.

F1 show car with Audi Launch Livery at Auto Shanghai Development of power unit at Neuburg facility in full swing Innovation and efficiency topics in the focus of the development team Audi is presenting its Formula 1 project in China for the first time from April 18 to 27: The F1 show car with the striking Audi Launch Livery is a central element of the brand’s presence at Auto Shanghai. Audi CEO Markus Duesmann has provided insight into the current progress of the project during the press conference. Under the motto “F1 Power made in Germany” the company is preparing to enter the top class of motorsport. From 2026, Audi will compete in the FIA Formula 1 World Championship with its own factory team and a power unit developed in Germany. “Motorsport is an integral part of our DNA,” said Markus Duesmann, Chairman of the Board of Management of AUDI AG, at Auto Shanghai. “We are convinced that our Formula 1 commitment will strengthen Audi’s sporting focus. The racing series is continuously increasing its global reach, especially among young target groups and in our most important sales market: China.” The Chinese Grand Prix at the Shanghai International Circuit could not take place for a fourth consecutive time due to the pandemic, and this makes him even happier to give Chinese Formula 1 fans a preview of Audi’s future involvement in the top class of motorsport. “The Audi Formula 1 project has really taken off in recent months,” says Oliver Hoffmann, Member of the Board of Management for Technical Development at AUDI AG. “In the ongoing concept phase of the power unit, the foundation of our drivetrain for 2026 is being laid today. We attach great importance to detail work, for example on materials or manufacturing technologies, and we also focus on topics such as the energy management of the hybrid drivetrain. After all, efficiency is a key success factor for Formula 1 and the mobility of the future, these approaches will advance both worlds,” says Hoffmann.

Johannes Roscheck takes on the central management of business in China He succeeds Jürgen Unser, the current President of Audi China Audi CEO Gernot Döllner: “A key role in realigning our strategy for the Chinese market” Audi is pleased to announce a change in its central management for the Chinese market: Johannes Roscheck will take over management of AUDI AG’s China operations in the role of President of Audi China from April 1, 2024. In this function he succeeds Jürgen Unser, who has managed the activities of Audi in China from Beijing. “In the last two years Audi has further expanded its presence in China and implemented important milestones in our electrification strategy. Now we plan to further extend cooperation with our two Chinese partners in order to open up new customer and market segments quickly and thus consistently exploit the potential for smart, fully connected electric vehicles in this dynamically growing market. Johannes Roscheck is exactly the right expert with international experience to take this further step in our transformation in China. The president of Audi China will have a key role in realigning strategy in our largest market,” says Gernot Döllner, CEO of AUDI AG and responsible for business in China. Ralf Brandstätter, Board Member of Volkswagen AG for the China region: “The Volkswagen Group is pressing ahead consistently with the technological change towards smart electromobility in the region with its “in China for China“ strategy. Audi, as one of the globally leading premium brands and technological pioneer in the group, plays a key role here. I am delighted that Johannes Roscheck, a top manager with great international experience and expertise, will reinforce our team in the region. He will bring decisive impulses to Audi in this transformation. At the same time I would like to thank Jürgen Unser for his enormous personal commitment.”

Audi CEO Gernot Döllner: “Setup in China realigned for the future: the largest model initiative in company history with two partners and two brands in China is gaining momentum.” The Audi A6L e-tron: the first fully electric member of the A6L model family The AUDI E SUV concept: preview of the second production model from the China-exclusive sister brand AUDI Audi is consistently continuing its largest product initiative in China to date, demonstrating the brand’s latest progress through its two-brand and two-partner strategy, and reaffirming a long-term commitment to its most important global market. The carmaker has already launched five new market-specific models from local production in the second half of 2025 alone. The company is relying on a differentiated product portfolio of attractive electric cars and highly efficient combustion-engine vehicles. At the auto show in Guangzhou in southern China, Audi and its two partners, FAW and SAIC, are showcasing numerous models that are specifically designed to meet the needs of Chinese customers. With the concept vehicle AUDI E SUV concept, a progressive large SUV, the China-exclusive sister brand AUDI is giving a preview of its second production model shortly after its successful debut. Together with its partner FAW, Audi is bringing fully electric models based on the PPE (Premium Platform Electric) to China. The Audi A6L e-tron, the third PPE model developed for the Chinese market, is taking the stage in Guangzhou. It is the first all-electric sedan from the brand with the four rings in China, bringing one of the local premium market’s most successful model series into the electric age.

Auto Guangzhou in southern China is set to delight visitors with some impressive premieres: Audi and its local partners are showcasing three product highlights exclusively for the Chinese market at this year’s fair. The Audi Q6L e-tron will be presented at the FAW stand shortly before its market launch as the first locally produced vehicle based on the Premium Platform Electric (PPE). The A5L, successor to the A4L, will also be on display. At the SAIC stand, visitors can expect to see the recently presented AUDI E concept and the sister brand AUDI, written in capital letters. This model embodies intelligent and connected electric vehicles that are being jointly developed by Audi and SAIC specifically for China. Audi is positioning itself in China with its two-partner strategy. Collaborating with the local car manufacturers FAW and SAIC, Audi is developing customized vehicles for the Chinese market. FAW Audi will be showcasing two new cars at its stand, both representing the latest platform technologies from Audi. Shortly before its market launch, the Audi Q6L e-tron will be presented as the first locally produced vehicle based on the Premium Platform Electric (PPE). Starting at the end of December it will be produced exclusively for the Chinese market by the Audi FAW NEV Company founded by Audi and FAW. For that purpose, the joint venture has built a new production site in Changchun to manufacture fully electric Audi models. The Audi Q6L e-tron differs from the international model made in Ingolstadt not only with its traditionally longer wheelbase, but also with numerous design features and market-specific innovations geared towards the Chinese market. And the interior of the Q6L e-tron, which can be seen for the first time at the fair, impresses with a digital experience also developed especially for China. Overall, the inside of the Audi Q6L e-tron is more comprehensively tailored to the needs of Chinese customers than ever before.

The Audi Q6L e-tron and Audi Q6L Sportback e-tron are the first fully electric, China-specific models based on the PPE platform to reach customers The Audi A5L and Audi A5L Sportback mark the debut of two efficient new combustion-engine models on the market Product initiative kicks off in China: Audi is introducing a new generation of electric vehicles and efficient combustion-engine models to the Chinese market, specifically designed to meet the needs of Chinese customers. Leading the way are the Audi Q6L e-tron and Audi Q6L Sportback e-tron – the first localized models based on the PPE – alongside the Audi A5L and Audi A5L Sportback, which are built on the PPC platform. The fully electric Q models and the Audi A5L were officially launched on August 7 during a launch event in Hangzhou. The Audi A5L Sportback has been commercially available since August 1. PPE models made at Audi FAW NEV Company in Changchun Based on the Premium Platform Electric (PPE), the Audi Q6L e-tron and Audi Q6L Sportback e-tron stand out for their impressive driving and charging performance, as well as for excellent range and efficiency. In addition to the characteristic extended wheelbase, both models feature a China-specific infotainment system. The Audi A6L e-tron, a further PPE model tailored for China, was unveiled for the first time at Auto Shanghai 2025. The production of these models is handled by Audi FAW NEV Company, a cooperation company between Audi and long-standing partner FAW. The company built a new site in Changchun for this purpose. Audi A5L and A5L Sportback: next-generation efficiency in combustion models Together with its partners FAW and SAIC, Audi is launching the next generation of its successful mid-size class with two variants: the Audi A5L with FAW and the Audi A5L Sportback with SAIC.