Audi is positioning itself as the sportiest manufacturer in the premium segment and has a perfect basis for this: motorsport. Sportiness, advanced technology and emotional design are the foundations for the success of the Audi brand. Valuable genes for this come from motor racing.
Entering the premier class of motorsport
Audi is facing what is arguably its biggest challenge in motorsport. From the 2026 season, the brand will be competing in the FIA Formula 1 World Championship with its own works team. Development of the drive unit (“Power Unit”) is in full swing at the Neuburg an der Donau site. Thanks to open competition, Formula 1 serves as a technology driver for both electromobility and sustainable e-fuels. Photo: Showcar with Audi F1 launch livery
Milestones
Success with electric drive concepts
Sustainability does not only play an important role in the premier class of motorsport. The company began electrifying its motorsport program in endurance racing in 2012. With the first victory of a hybrid racing car at the Le Mans 24 Hours, Audi achieved a pioneering feat at the world’s most important endurance race in 2012. The Audi R18 e-tronquattro remained unbeaten three times in a row at Le Mans in 2012, 2013 and 2014. Many other innovations such as the Audi laser light complement the pioneering technical achievements. Drivers and manufacturers titles with the hybrid sports car in the 2012 and 2013 FIA World Endurance Championship (WEC) complete the Audi sports car era, which ended in 2016. Following the LMP program with the R18 hybrid sports car, Audi was the first German car manufacturer to compete in the all-electric Formula E racing series in the 2017/2018 season. With four victories and a total of eleven podium finishes, Audi Sport ABT Schaeffler clinched the team championship after twelve races. Things continued to go electric after that: the brand with the four rings competed in the famous Dakar Rally from 2022 with an innovative prototype.
The success story of AUDI AG in motorsport Victories and titles since the beginning of the last century
Audi is positioning itself as the sportiest manufacturer in the premium segment and has a perfect basis for this: motorsport. Sportiness, advanced technology and emotional design are the foundations for the success of the Audi brand. Valuable genes for this come from motor racing.
Entering the premier class of motorsport Audi is facing what is arguably its biggest challenge in motorsport. From the 2026 season, the brand will be competing in the FIA Formula 1 World Championship with its own works team. Development of the drive unit (“Power Unit”) is in full swing at the Neuburg an der Donau site. Thanks to open competition, Formula 1 serves as a technology driver for both electromobility and sustainable e-fuels. Success with electric drive concepts Sustainability does not only play an important role in the premier class of motorsport. The company began electrifying its motorsport program in endurance racing in 2012. With the first victory of a hybrid racing car at the Le Mans 24 Hours, Audi achieved a pioneering feat at the world’s most important endurance race in 2012. The Audi R18 e-tronquattro remained unbeaten three times in a row at Le Mans in 2012, 2013 and 2014. Many other innovations such as the Audi laser light complement the pioneering technical achievements. Drivers and manufacturers titles with the hybrid sports car in the 2012 and 2013 FIA World Endurance Championship (WEC) complete the Audi sports car era, which ended in 2016. Following the LMP program with the R18 hybrid sports car, Audi was the first German car manufacturer to compete in the all-electric Formula E racing series in the 2017/2018 season. With four victories and a total of eleven podium finishes, Audi Sport ABT Schaeffler clinched the team championship after twelve races.
Audi Standort Neckarsulm Aktualisierte Umwelterklärung 2024 2 Inhalt 3 4 Wassernutzung Verantwortungsvoller Umgang mit der Ressource Wasser 6 Umweltauswirkungen des Standortes Impact-Points Audi Neckarsulm 2023 Wasserkreislauf Nachhaltige Wassernutzung in der Fertigung 8 16 Umweltauswirkungen des Standortes Gefährliche Abfälle/Entwicklung der Kernindikatoren (R) 10 Vorstellung des Standortes Entwicklung der Kernindikatoren (A/B) 14 Modernisierung Innovative Technologien für geringeren Wasserverbrauch 18 Upcycling Ausgedienter Kältemitteltank wird zum Regenwasserspeicher 21 Umweltprogramm Umweltziele 2023–2025 22 Gültigkeitserklärung/Zertifikat Ansprechpartner Audi A5 Avant TFSI quattro 150 kW: Kraftstoffverbrauch kombiniert in l/100 km: 7,9–7,1; CO₂-Emissionen kombiniert in g/km: 179–161; CO₂-Klasse: G–F 4 5 Im Fokus: Verantwortungsvoller Umgang mit der Ressource Wasser tion und Logistik gebündelt werden. Neben Biodiversität, Dekarbonisierung und Ressourceneffizienz steht die Wassernutzung im Werk weit oben auf der Agenda. Um Wasser bewusst und sparsam zu verwenden, setzt Audi am Standort Neckarsulm auf Audi steht für einen vorausschauenden und sparsamen Umgang mit Ressourcen. Ein maßgeblicher Baustein für diese Zielsetzung ist das Umweltprogramm „Mission : Zero“, in dem sämtliche Ansätze zur Reduzierung des ökologischen Fußabdrucks in Produkvielfältige Maßnahmen und Projekte. Wirksame Beispiele sind der im Aufbau befindliche Wasserkreislauf, effiziente Prozesse in der Lackiererei und die verstärkte Nutzung von Regenwasser auf dem Werksgelände. Audi Q6 SUV e-tronquattro: Stromverbrauch (kombiniert): 19,6–17,0 kWh/100 km; CO₂-Emissionen (kombiniert): 0 g/km; CO₂-Klasse: A, 02.07.2024 6 IMPACT-POINTS AUDI NECKARSULM 2023 Umweltauswirkungen des Standortes 7 Die Umweltauswirkungen des Standortes Neckarsulm wurden mit der Impact Points Methode bewertet. Umweltauswirkungen des Standorts in Mrd.
The R8 was Audi’s first super sports car and the result of a cooperation with subsidiary Lamborghini A total of 45,949 units have left the Neckarsulm and Böllinger Höfe plants since 2007 The final particular model is a pinnacle: the R8 V10 GT RWD with rear-wheel drive
A super sports car legend takes its leave: In its 17 years, the Audi R8 has captured hearts and celebrated just as many successes. After 45,949 units produced, the final R8 rolled off the line at Böllinger Höfe in March 2024. A look back at an unparalleled success story.
Breathtaking design, a tantalizing engine sound, and driving dynamics like no other road-legal Audi ever offered: When it was unveiled in 2006, the R8 was a revolution – in Germany and around the world. A mid-engine super sports car; never before had Audi offered such a vehicle. With the R8, Audi moved into more exclusive segments previously dominated by brands such as Ferrari, Porsche, and Lamborghini. The Audi R8 was developed and built by the former quattro GmbH (today: Audi Sport GmbH). It immediately became the sporty icon in the company’s product portfolio and continues to contribute to the exclusive image of the Audi brand to this day. The R8 name refers to a successful race car that brought Audi more wins at Le Mans than any other manufacturer in history: In 1999, Audi launched its legendary Le Mans program with a sports prototype that started in the LMP900 class. The first name of this racing prototype was R8. It won at the 24 Hours of Le Mans in 2000, 2001, 2002, 2004, and 2005, making it the Le Mans sports car with the most victories in modern history. The prototype claimed more victories at the 12 Hours of Sebring, a race in the USA, which it won every year from 2000 to 2005. With these victories, Audi increased its prestige in international racing and laid the foundation for the road-legal R8 super sports car.
Anniversary Dates 2024 Audi Tradition Audi Tradition 2 Anniversary Dates 2024 Contents Anniversaries in Our Corporate History March 1999 25 Years Audi S3 ....................................................5 October 1994 30 Years Audi A4 ...................................................6 June 1994 30 Years Audi A6 ....................................................7 March 1994 30 Years Audi A8. ...................................................8 1994 30 Years Since Market Launch of Avant RS2 .............9 Autumn 1989 35 Years Audi duo ................................................10 Autumn 1989 35 Years of Audi Turbo-Diesel With Direct Fuel Injection (TDI) .....................................11 April 1984 40 Years Audi Sport quattro ..................................12 October 1974 50 Years Audi 50 ..................................................13 September 1969 55 Years Audi 100 Coupé S ....................................14 March 1969 55 Years Audi NSU Auto Union AG .........................15 March 1969 55 Years NSU K 70 ................................................16 December 1964 60 Years Since Takeover of Auto Union GmbH by Volkswagenwerk AG .........................................18 March 1964 60 Years DKW F 102 ............................................19 January 1964 60 Years DKW F 12 Roadster ................................20 Audi Tradition 3 Anniversary Dates 2024 August 1959 65 Years Since Start of Production of DKW Junior ...21 August 1959 65 Years Since Commissioning of New Factory .......23 September 1949 75 Years Since Founding of Auto Union GmbH, Ingolstadt ...........................................................24 September 1949 75 Years DKW Schnelllaster and RT 125 W .............25 1899 125 Years Since August Horch Founded His First Company ................................................27 Audi Tradition 4 Anniversary Dates 2024 Contents Motorsport June 1999 25 Years Le Mans ..................................................28
Audi positions itself as the sportiest manufacturer in the premium segment and has a perfect basis to do so: motorsport. Sportiness, advanced technology and emotive design are the basis for the success of the Audi brand. The genes for this have their origin in racing, since 1980.
The success story began with the Audiquattro Excluding the era before the Second World War that included the legendary Auto Union Grand Prix race cars in the 1930s, the motorsport history of AUDI AG began with the Audiquattro. The dominant victories and two manufacturers’ and two drivers’ titles achieved with the “original quattro” in the World Rally Championship between 1982 and 1984 were an important factor in the market success of the quattro drivetrain. quattro also victorious in circuit racing After Audi had turned rallying upside down and stormed up Pikes Peak (USA) with the Sport quattro in record time on three successive occasions, Audi also made the quattro drivetrain fit for circuit racing: initially with the Audi 200 quattro and the Audi 90 quattro IMSA GTO in the United States, in 1990 and 1991 with two championship titles for the Audi V8 quattro in the German Touring Car Championship (DTM), and ultimately also with the A4 in the production-based super touring cars. In 1996, the Audi A4 quattro won the championship titles in seven countries. Between 2012 and 2016, the all-wheel drive system returned to the race track as the e-tronquattro. Audi R8 most successful Le Mans sports car in present-day racing After the dominant quattro drivetrain was banned from touring car racing, Audi switched to sports prototypes and also underpinned its slogan “Vorsprung durch Technik” in this motorsport category for 18 years. Audi, on making its debut at Le Mans in 1999, the toughest endurance race in the world, immediately managed the leap onto the podium, finishing third overall. In the following years, the Audi R8 was in a class of its own.
May 21 Ingolstadt: International Museum Day at the Audi museum mobile with Le Mans prototypes and talk with “Dindo” Capello June in Le Mans: Audi Tradition brings winning cars to special exhibition of the “Musée des 24 Heures du Mans” and to the Legends’ Parade July in Goodwood: Driving legends and winning cars at the “Festival of Speed”
A series of victories: No brand has won at Le Mans as often as Audi in such a short period of time. The four rings were at the top of the podium a total of 13 times between 1999 and 2016. In 2023, the “24 Hours of Le Mans” will celebrate its 100th anniversary and Audi Tradition will join in the festivities: in Ingolstadt, Le Mans and Goodwood. “Audi in Le Mans” was recently launched for all motorsport fans; the latest book of the Edition Audi Tradition presents the success story of the four rings at the endurance classic on the Sarthe in great detail for the first time.
The Audi museum mobile is presenting a whole range of Le Mans racing cars for International Museum Day on Sunday, May 21, from 10:00 a.m. to 4:00 p.m. Among them are several winning cars such as the Audi R10 TDI from 2006, the first diesel-powered racing car to claim a victory at Le Mans. At 11:00 a.m. and 2:00 p.m. in the Customer Center of the Audi Forum Ingolstadt, talk sessions will be held with exciting guests from the world of motorsport, including Rinaldo “Dindo” Capello. Following the talks, the three-time Le Mans winner will be available to sign autographs. In addition, there will be a highlight tour in the museum on the motorsport history of the four rings. And there’s also something for the younger guests: In addition to a handicrafts corner, they can look forward to a special driving course with a pit stop where they can demonstrate their tire-changing skills.