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AUDI AG: new record year with over 1.74 million deliveries in 2014

Audi RS Q3
Audi RS Q3
  • Worldwide sales increase by 10.5 percent
  • Audi CEO Rupert Stadler: “Successful year 2014 is evidence of our brand strength”
  • Sales chief Luca de Meo: “In the United States, Audi is growing at almost three times the rate of the market”
  • New all-time high in Europe and extended leadership in Chinese premium market

In 2014, AUDI AG clearly exceeded its goal of 1.7 million deliveries: By year-end, the company handed over around 1,741,100 cars to customers, 10.5 percent more than in 2013. The company was thus once again able to accelerate its growth pace and achieved with around 165,600 additional customers the second-highest volume increase in its history. The coveted SUV models* (+15.8%) and the A3 family* available worldwide for the first time in 2014 (+53.2%) contributed primarily to the strong sales total. In December, Audi continued to post double-digit growth and concluded the year with sales up 14.7 percent to around 150,000 units for the month.

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