International customer racing support: Comprehensive approachBack to overview
Since 2009, Audi has delivered more than 200 GT3 race cars worldwide. Audi Sport customer racing has developed an elaborate service concept so that customers can use their Audi R8 LMS at any time.
The Audi R8 LMS is at home in Australia, Asia and America as well as in Europe. A multi-tiered approach to customer support guarantees high operational standards for both generations of the race car.
While customers in Europe can contact Audi Sport customer racing in Neuburg an der Donau directly, Audi is associated with service partners on the other continents. Audi Sport customer racing Japan looks after the customers in Japan, and teams using the R8 LMS in other Asian countries are supported by Audi Sport customer racing Asia. The Melbourne Performance Center is the contact partner for racers in Australia and New Zealand. Audi Sport customer racing North America is responsible for the teams in the big North American professional series as well as in the colorful club sport scene around the different US states.
On a second tier on top of these satellites, customer racing consultants from Germany support the teams. Audi Sport’s engineers advise customers on maintenance, set-up and repairs at selected events worldwide. A third tier completes Audi’s range. In the case of large racing series or important individual events, Audi Sport customer racing’s own trailers are the points of contact in the paddock. Overseas, specially prepared freight containers serve as logistics centers.
Since the 2015 season, Audi Sport customer racing has been headquartered at Audi Neuburg’s Competence Center Motorsport. The modern logistics center is also located in Neuburg an der Donau. The warehouse has 9,900 items and nearly one million parts, which are reserved for customers and internally for the construction of the race car in Biberach. Taking the year 2013 as a reference, the delivery volume has multiplied sixfold in three years. In the second half of 2016 alone, 160,000 parts in 2,800 shipments went to 90 customers on four continents.