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Audi Sport GmbH Audi Sport GmbH – formerly quattro GmbH – is headed by Rolf Michl and shapes the sporty, exclusive image of the brand with the four rings. Only the sportiest models are permitted to use the abbreviations R and RS. In addition to the dynamic models, the company handles customizations through the Audi exclusive program, and Audi Sport Performance Projects provides services for customer racing and the Racing Legends project. Audi AG entered Formula 1 for the first time in 2026. Operational responsibility for the project lies with Audi Motorsport AG in Hinwil, Switzerland. Find a portrait of location here Audi exclusive Audi exclusive specializes in meeting customers' unique and individual requirements. From paintwork in any color of their choice, to luxurious interior options in high-quality leather with embroidered stitching and select woods, to limited special editions – the wide range of options leaves hardly any wish unfulfilled. Rolf Michl Managing Director of Audi Sport GmbH Virginia Brusch Read more

Audi SQ8 SUV TFSI Superior performance: As part of the product upgrade, the SQ8 TFSI now runs on the established 4.0 TFSI with 507 PS and 770 Nm of torque with fast-shifting eight-speed tiptronic and quattro permanent all-wheel drive. For an ideal driving experience, a vehicle requires not only first-class engines, but also outstanding suspension components. Adaptive air suspension sport and all-wheel-steering are standard equipment on the SQ8. In the optional advanced suspension package, customers also benefit from the sport differential and an electromechanical active roll stabilization (eAWS). Images Videos Engine type V8 engine Displacement in cc / bore x stroke in mm / compression 3996 / 86.0 x 86.0 / 10.1 Max. power output in kW (PS) / at rpm 373 (507) / 5500 Max. torque in Nm (lb-ft) / at rpm 770 (567.9) / 2000 - 4000 Top speed in km/h (mph) 250 (155.3) (governed) Acceleration, 0-100 km/h (0-62.1 mph) 4.1 Fuel consumption, combined in l/100 km (US mpg) 12.8 - 11.9 (18.4 - 19.8) CO₂ emissions, combined in g/km (g/mi) 291 - 271 (468.3 - 436.1) CO₂ class G Unladen weight without driver / with driver / gross weight limit in kg (lb) 2240 (4938.4) / 2315 (5103.7) / 2960 (6525.7)

Audi Sport GmbH – formerly quattro GmbH – is headed by Rolf Michl and shapes the sporty, exclusive image of the brand with the four rings. Only the sportiest models are permitted to use the abbreviations R and RS. In addition to the dynamic models, the company handles customizations through the Audi exclusive program, and Audi Sport Performance Projects provides services for customer racing and the Racing Legends project. Audi AG entered Formula 1 for the first time in 2026. Operational responsibility for the project lies with Audi Motorsport AG in Hinwil, Switzerland. The model portfolio – Exceptional performance on four wheels The portfolio currently includes eight models. Customers interested in buying a car from the sporty Audi subsidiary can also have Audi exclusive customize their purchase. The models offered range from the compact Audi RS 3 with its legendary five-cylinder engine to the RS 5 and the RS Q8 with a twin-turbocharged eight-cylinder engine and the fully electric sporty RS e-tron GT performance. Furthermore, Audi Sport is entering a new era with the first high-performance plug-in hybrid, the Audi RS 5. It comes with a world-first quattro with dynamic torque control that makes the car more agile and stable. In addition, it offers a fully electric range of over 80 km and thus takes everyday usability to a new level. Audi Sport delivered more than 36,000 high-performance vehicles worldwide in 2025, a decline of around 13 percent. The decline is attributable to limited product availability as a result of the model change. Production – Craftsmanship meets smart factory Around 1,000 employees are part of the Audi Sport GmbH family, which has been registered as a high-performance vehicle manufacturer since 1996. Audi Sport GmbH’s headquarters are in Neckarsulm.

For ten years, Audi has built an allroad variant of the Audi A4 Avant – in its latest version it remains the top all-rounder for on-road and off-road driving. Thanks to its standard quattro all-wheel drive and increased ground clearance, the A4 allroad quattro combines high ride comfort with good off-road qualities. The Audi A4 allroad sets itself apart from the A4 Avant with characteristic details. The bumpers at the front and rear, the wide wheel arch trims and the side sill come in the color structured gray as standard. As an option, Audi can supply them in Manhattan gray or in body color; there are silver inlays for the sills. The underbody protection gleams in silver; while the diffuser insert comes in matt black. An “allroad” logo decorates the tailgate – the raised roof rails completes the robust look. At market launch, the A4 allroad quattro will be available with a 45 TFSI, 2.0 TFSI with 180 kW (245 metric hp) and an S tronic transmission. (Combined fuel consumption in l/100 km: 6.8–6.6* (34.6–35.6 US mpg); combined CO₂ emissions in g/km: 155–150* (249.4–241.4)). Two further diesel engine variants will follow later. With all of the allroad variants, the engine torque is transferred to all four wheels – but in different ways. While the 45 TFSI uses the seven-speed S tronic and the quattro drive with ultra technology, the two engine variants deploying later will feature the quattro permanent all-wheel drive. Audi A4 allroad quattro 45 TFSI Displacement in cc 1,984 Max. power output in kW (metric hp) at rpm 180 (245) at 5,000–6,500 Max. torque in Nm (lb-ft) at rpm 370 (272.9) at 1,600–4,300 Top speed in km/h (mph) 247 (153.5) Acceleration 0–100 km/h (0–62.1 mph) in s 6.1 Fuel consumption (combined) in l/100 km (US mpg) 6.8–6.6* (34.6–35.6) Combined CO₂ emissions in g/km (g/mi): 155–150* (249.4–241.4) Drive quattro drive The suspension of the Audi A4 allroad quattro displays some special characteristics.

Managing Director of Audi Sport GmbH Rolf Michl has been Managing Director of Audi Sport GmbH since September 2022. Born in Oberstdorf, Germany, in 1978, Michl graduated with a degree in business administration from Otto Friedrich University in Bamberg, Germany, in 2006. In 2007, the Allgäu native joined AUDI AG and, after holding positions in the German and Italian markets, took on a new role in product management at quattro GmbH in 2011. In his role of project manager for the Audi Sport TT Cup, he established the brand’s first racing series in Germany starting in 2014. In the process, he and his team implemented a targeted development program for international young talent. As Head of Global Product Marketing at Audi Sport, Michl then determined the global marketing profile of the R and RS models as the sporty spearhead of the model range. After a two-year stint at ABT Sportsline GmbH, the businessman returned to Audi Sport GmbH in 2019 as Director of Sales and Marketing. This phase saw the biggest product initiative, including a doubling of sales and record earnings, and the unveiling of the first all-electric Gran Turismo Audi RS e-tron GT. Michl’s work as part of a global team intensified again in 2022. After holding the position of Chief Operating Officer of Audi Sport, he became part of the management team at Audi Sport GmbH. In 2023 and 2024, Michl also served as Head of Audi Motorsport. During this time, he led the Audi Sport Team QMS to its first overall victory with a prototype featuring an alternative drive concept consisting of an electric motor and energy converter at the legendary Dakar Rally. As part of Audi AG’s transformation, Audi Sport GmbH is also being restructured. Michl has been sole Managing Director of the wholly owned subsidiary since September 1, 2025.

The successful Audi motorsport history on 208 pages Three decades marked by technical innovations Available from mid-April in German and English Motorsport has always been a means for Audi to develop forward-thinking and efficient technologies which are relevant to customers as well. For 30 years, Audi Sport has been making history in the world of motorsport. Now a fascinating book presents this history to readers: “30 Years of Audi Sport – 30 Years of quattro” will be available from mid-April in German and English. It is no coincidence that Audi Sport and the quattro celebrate a common anniversary in 2010: in 1980, the first Audi quattro marked the beginning of the successful motorsport history of the brand with the four rings which author Alexander von Wegner describes in detail in the 208-page volume. His research took him into the depths of the Audi archive. In addition, he interviewed all of the former top managers of Audi Sport and many well-known driver personalities from all of the different eras. The current Head of Audi Motorsport, Dr. Wolfgang Ullrich, has contributed extensive information as well. The work represents the first comprehensive appraisal of Audi Sport’s history. Each era is analyzed and illustrated by a total of 400 mostly colored pictures some of which have not been published before – including a unique historic document that shows the first twelve employees of Audi Sport in front of the former supermarket on the (then) Ringlerstrasse in Ingolstadt which is still home to the Audi Sport department today. All of the race vehicles were developed there – from the original quattro that was later renamed into “R1” all the way to the current Audi R8 LMS that bears the internal project name “R16.” All vehicles are depicted in detailed, large-sized graphical representations and schematic drawings that bring back memories of Audi Sport’s most spectacular inventions.

Fledgling project is being showcased at four European classic car events New racing series boosts demand for Audi’s DTM models Further deliveries of Le Mans sports prototypes are planned Since 2025, Audi Sport racing legends has been attracting considerable attention in the most discerning segment of the classic car market. A year ago, the brand began selling exclusive factory motorsport models from its former DTM and sports prototype programs. A high-profile international community of enthusiasts has responded enthusiastically to the range on offer. This season, Audi Sport racing legends is expanding its presence on the classic car scene to four international events across three countries and is preparing further prototypes for sale. “Demand for our racing cars is exceeding our expectations and is currently even leading to delivery delays,” says Rolf Michl, Managing Director of Audi Sport GmbH. “This proves that we have struck a chord with the spirit of the times and that our brand has a strong appeal. In our very first year, we have already succeeded in selling three rare DTM Class 1 racing cars and an LMP prototype to selected car enthusiasts.” An Audi R18 e-tron quattro from the LMP1 era, built in 2013, and three Audi RS 5 DTMs from Class 1 have found new owners in less than twelve months. Mechanics and engineers are currently working on further racing cars. “The new CLASS ONE Revival racing series has given the classic racing scene a real boost this year,” emphasizes Florian Mair, project manager at Audi Sport racing legends. “This category for Class 1 touring cars from 1993 to 2020 is generating strong demand for former DTM racing cars. Customer interest is directed straight at us. That is why we have included three CLASS ONE Revival events in our calendar. At the same time, our Le Mans prototypes are also attracting great admiration from collectors.”

World premiere in Munich: the new Audi R18 e-tron quattro Four-wheel driven diesel hybrid for the 24 Hours of Le Mans Audi ultra lightweight as base for the application of hybrid technology Motor sport is used yet again by AUDI AG to pioneer new technology: the brand with the four ring’s new Le Mans race car is the world’s first LMP1 car to combine a highly-efficient TDI with a hybrid system. quattro drive also celebrates its comeback to the race track with the prototype – in a entirely new form. Audi R18 e-tron quattro is the name of the new Le Mans prototype that makes its race debut on May 5 in the 6-hour race at Spa-Francorchamps (Belgium) and fights for overall victory at the famous 24 Hours of Le Mans (France) on June 16/17. Audi unites two technologies in a fascinating way to create a new type of drive, which is also already being tested for future use in production cars: e-tron quattro. Hiding behind this description is the next generation four-wheel drive with which Audi combines the advantages of the proven quattro drive with the potential of electromobility. To this end one vehicle axle is powered conventionally, the second by electric motors. “Audi has always consciously selected championships and categories in racing that have a close relationship to production and therefore have technical relevance for the Audi customers,” explains Head of Audi Motorsport Dr. Wolfgang Ullrich, who personally drove the new Audi R18 e-tron quattro onto the stage on Wednesday evening during its world premiere in the Audi Training Center at Munich airport – electrically and almost silent. “quattro, TFSI and TDI are three excellent examples of how motorsport has stimulated production development. A similar tendency is apparent with the e-tron quattro: we test a completely new technology on the race track before it’s introduced to the Audi production line.” On the Audi R18 e-tron quattro kinetic energy is recovered on the front axle during the braking phase.