Audi at Auto Shanghai 2023 - Audi at Auto Shanghai 2023

Audi and its two joint-venture partners – First Automotive Works (FAW) and SAIC Motor - showcase their product portfolio for China on a joint booth. Sustainable premium mobility is taking center stage with a lineup of all-electric Audi vehicles. The Formula 1 show car featuring the four rings’ signature livery as well as the Audi A6 Avant e-tron concept and the Audi urbansphere concept are displayed publicly in China for the first time. At the motor show, Audi underlines its approach to the Chinese market: With products designed and made “in China for China” as well as a dedicated ecosystem, Audi intends to reshape its business in the country.

Audi at Auto Shanghai 2023 - Audi at Auto Shanghai 2023

All-electric booth and tailored offerings for China: Audi at Auto Shanghai 2023

At Auto Shanghai 2023, Audi and its two joint-venture partners - First Automotive Works (FAW) and SAIC Motor - showcase their product portfolio for China on a joint booth. Sustainable premium mobility is taking center stage with a lineup of all-electric Audi vehicles. The Formula 1 show car featuring the four rings’ signature livery as well as the Audi A6 Avant e-tron concept and the Audi urbansphere concept are displayed publicly in China for the first time. At the motor show, Audi underlines its approach to the Chinese market: With products designed and made “in China for China” as well as a dedicated ecosystem, Audi intends to reshape its business in the country.

Audi Ecosystem for China - Audi Ecosystem for China
Infographic - Charging in China - Charging in China
Infographic - Innovative showrooms for China - Innovative showrooms for China
Audi at Auto Shanghai 2023 - Audi at Auto Shanghai 2023

Audi presents Formula 1 project in China

Audi is presenting its Formula 1 project in China for the first time from April 18 to 27: The F1 show car with the striking Audi Launch Livery is a central element of the brand’s presence at Auto Shanghai. Audi CEO Markus Duesmann has provided insight into the current progress of the project during the press conference.

Andrea Seltmann Andrea Seltmann
Spokesperson China: Corporate Communications
Oscar da Silva Martins Oscar da Silva Martins
Head of Product and Technology Communications