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06/21/22
Ingolstadt
Company

How the four rings became the Audi trademark: Auto Union AG founded 90 years ago

Four brands – four rings
  • Audi, DKW, Horch, and Wanderer merge to form Auto Union AG in 1932
  • The Audi Tradition app: Information on Audi history as well as the Audi museum mobile and the vehicles on display there available online 24/7

As Audi’s trademark, the four interlocking rings symbolize the June 29, 1932 merger of four previously independent automobile manufacturers: Audi, DKW, Horch, and Wanderer. They are the roots of today’s AUDI AG.

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