Audi’s customer sports program began in 2009 with the GT3 model Audi R8 LMS. In 2015, the sports car appeared in its second generation. Audi presented a first evolution at the end of 2018 and the second evolution in July 2021. An entry-level touring car, the Audi RS 3 LMS, was available to order from the end of 2016, followed by an optional upgrade kit in 2020. In 2021, Audi presented the second generation of the touring car. The entry-level Audi R8 LMS GT4 sports car appeared in 2017 and received an evolution package at the end of 2019. Since 2019, the Audi R8 LMS GT2 has completed the broad-based model range of Audi Sport customer racing, whose products are among the youngest and therefore most modern on the market.

The models’ market successes prove how close Audi Sport customer racing’s offering is to the teams’ needs. The Audi RS 3 LMS with up to 257 kW (350 hp) was produced in its first generation in a run of 180 units and has won more than 50 titles worldwide. Audi presented its successor for the 2021 season. The Audi R8 LMS GT4 is the ideal entry-level model for getting to know GT racing in sprints or endurance races with an attractive, production-based coupe. For the 2020 season, Audi Sport presented a revised version of the sports car with up to 364 kW (495 hp) that can be tailored even better to individual wishes. The GT3 version of the Audi R8 LMS ranks among the top cars in this category worldwide. The race car with up to 430 kW (585 hp) has a well-balanced overall technical package and is even more drivable in the second evolution stage than before. The Audi R8 LMS GT2, also presented in 2019, is the most powerful model with 470 kW (640 hp). It proves its fascination at club races and track days.

The brand’s model range is attractive and established in the market around the globe. Beyond the competitive products, Audi Sport customer racing's service has long been crucial for many teams. Five contractual partners – two in Asia, one in Australia, one in the USA and one in Canada – cover the regional supply of teams around the world, while Audi Sport customer racing, based in Neuburg an der Donau, looks after the European markets. There is also on-site customer sport support at all major competitions.