Search

New 2.0 TFSI with 170 kW (231 hp) and 370 Nm (272.90 lb-ft) of torque, but just 7.0 liters per 100 kilometers (33.60 US mpg) From 0 to 100 km/h (62.14 mph) in 5.8 seconds First quattro drive in the small compact segment A great name makes a comeback: Audi is presenting the S1 and the S1 Sportback, the new flagship models in the compact A1 model line. Their 2.0 TFSI develops 170 kW (231 hp) and produces 370 Nm (272.90 lb-ft) of torque; the quattro permanent all-wheel drive and the extensively revamped suspension put the power effortlessly down onto the road. The Audi S1 and the S1 Sportback set the benchmark in their class for dynamic performance. Back in the 1980s an Audi S1 garnered a legendary reputation – it was the car that would see the brand dominate the World Rally Championship in its day. Now the abbreviation is coming back – but this time as a road-going version: the Audi S1 and the S1 Sportback constitute the new flagship models in the compact A1 model line, adding an entry-level version to the Audi S model portfolio. “The Audi S1 offers all the virtues of a sports car, great performance, direct handling and permanent quattro drive that puts the power to the road in a superior way,” says Prof. Dr. Hackenberg, Audi Board Member for Technical Development, adding: “The quattro drive has a large following of fans, which is sure to become even larger thanks to the offering in this segment.” A high-performance four-cylinder unit provides the drive. The 2.0 TFSI fitted with a turbocharger develops 170 kW (231 hp) and produces up to 370 Nm (272.90 lb-ft) of torque. The two-liter engine accelerates the Audi S1 and the S1 Sportback from 0 to 100 km/h (62.14 mph) in 5.8 and 5.9 seconds respectively. The top speed is 250 km/h (155.34 mph). On average the sporty, sonorous TFSI consumes just 7.0 (33.60 US mpg) or 7.1 (33.13 US mpg) liters of fuel per 100 kilometers (162 and 166 grams CO₂ per kilometer [260.71 g/mile / 267.15 g/mile]) respectively.

Tribute to the drifting legend who passed away in January Video shot in Mexico City shortly before the death of the US-American Electric Audi S1 Hoonitron with a special gimmick The death of drifting legend Ken Block shook the entire motorsport world at the beginning of January. The previously unreleased last episode of his famous drift videos is a tribute to the American. ‘Electrikhana 2’ was filmed with the Audi S1 Hoonitron in November 2022 – just a few weeks before the snowmobile accident in which Ken Block died at the age of 55. It was a matter close to the heart of the American’s family to complete and release the film in his memory. Ken Block’s fans can experience their idol one last time in breathtaking driving scenes and stunts with the Audi S1 Hoonitron. The all-electric prototype was developed by Audi Sport as a one-off exclusively for Ken Block. It has two electric motors, all-wheel drive, a total output of 500 kW, a carbon fiber chassis and the full safety standard of the highest motorsport authority, the FIA. Following the filming of the first Electrikhana episode in August 2022, the S1 Hoonitron was further developed in close collaboration with Ken Block. This included reducing weight, improving drivability and simulating gear changes. In the first episode, Ken Block drifted through Las Vegas with the Audi S1 Hoonitron. The spectacular video reached more than 100 million people worldwide via various channels. Electrikhana 2 was filmed in Mexico City. With 22 million inhabitants in the metropolitan area, the capital of Mexico is one of the largest cities in the world and offered the crew of the Hoonigan company, founded by Ken Block, fascinating locations – from the modern airport to a spiral-shaped parking garage.

Audi develops all-electric one-of-a-kind car for “Elektrikhana” video Legendary Audi Sport quattro S1 serves as the base for Audi designers Ken Block: “This project makes a dream come true for me” It instantly brings back memories of the legendary Audi Sport quattro S1 with which the four rings used to charge to the summit in the famous Pikes Peak Hill Climb event, aka the “Race To The Clouds:” Audi is presenting the Audi S1 e-tron quattro Hoonitron that has been exclusively and uniquely developed for American drift artist Ken Block. The all-electric one-of-a-kind car will be the protagonist in a new video that Block is producing together with his team for release in the next few months. “The S1 Hoonitron combines a lot of what Audi was already famous for in the nineteen-eighties,” says Ken Block, whose enthusiasm for Audi’s rally cars was sparked at an early age. “For instance, the car’s spectacular aerodynamics have now been translated into a totally modern form. I think it’s cool that the Audi designers have been inspired by their own past and uniquely transferred the car’s technologies and appearance into the present.” Two electric motors, all-wheel drive, power galore, a carbon fiber chassis, and the full safety standards as prescribed by motorsport’s top governing body, the FIA – these are merely the S1 Hoonitron’s statistics. In November, the driver got to know the car for the first time. “Audi gave me the opportunity to test it for a few days in Germany,” says Ken Block. “I’m familiar with a wide variety of cars using internal combustion engines and transmissions, but there were a lot of new things for me to learn here. Spinning into a donut at 150 km/h directly from standstill – just using my right foot – is an all-new experience for me. Our work was focused on getting the car and I used to each other. My thanks go to the whole Audi Sport squad for their outstanding teamwork.”

Experience history through vehicles from Audi’s historical collection, lectures at the Audi museum mobile, and events around the world From Aspen to Zwickau: Audi Tradition presents automotive treasures Audi Tradition is poised to participate in over a dozen international events in 2024 as the classic car season begins. Mainstays of the event calendar include the Goodwood Festival of Speed in England (July 11–14), two classic car rallies at Audi’s home sites – the Donau Classic (June 27–29) in and around Ingolstadt and the Heidelberg Historic (July 11–13) in Neckarsulm – as well as the Sachsen Classic in Dresden and Zwickau (August 15–17). For 2024, the Audi museum mobile, as always, has a varied program in store. In addition to special exhibitions on the history of aerodynamics, the museum of the brand with the four rings will continue its series of lectures and again take part in International Museum Day (May 19) and the Night of the Museums (September 7). For Audi Tradition, the 2024 event season kicks off early this winter: The Ice Race in late January in Zell am See, Austria, will be followed by the Bremen Classic Motorshow (February 2–4), where Audi Tradition will showcase a first-generation Audi RS 4 Avant at a joint booth with the Volkswagen Group brands. Visitors can head there for advice on spare parts for their classic cars. One weekend after the trade fair, Audi Tradition will be on the road in the Rockies and the Alps: An Audi 90 quattro IMSA-GTO and Michèle Mouton’s 1985 Audi Sport quattro S1 Pikes Peak will represent Audi Tradition at the Aspen Ice Race (February 8–10). The historic Histo-Monte winter rally will take place simultaneously, taking participants on the trail of the legendary Monte Carlo Rally. At the event, Walter Röhrl will pilot the Audi Sport quattro S1 E2, the original rally car he drove in the 1986 Monte Carlo Rally.

Three events on the same weekend kick off the new season Audi Tradition App shows events and exhibitions at a glance Audi Tradition kicks off the 2026 event season with three highlights on a single weekend: at the end of January, the Bremen Classic Motorshow, the F.A.T. Ice Race in Zell am See, and the Concours event “The I.C.E.” in St. Moritz are on the schedule. The Audi museum mobile in Ingolstadt, Germany, welcomes visitors to International Museum Day on May 17 and Night of the Museums on September 12. Regular updates and additional information on all events at which Audi Tradition showcases the history of the four rings and their historic brands are available in the Audi Tradition app. The Bremen Classic Motorshow (January 30–February 1) in Bremen, Germany, marks the start of this year's program: Audi Tradition will commemorate the premiere of the Audi A3 30 years ago and will offer guidance to visitors interested in spare parts for classics and modern classics from Audi. Nine-time Le Mans winner Tom Kristensen is set to turn laps in an Audi Sport quattro S1 E2 at “The I.C.E.” on January 30 and 31 in St. Moritz on the frozen Lake Moritz in Switzerland, and on Saturday, January 31, two-time German rally champion Harald Demuth will be driving an Audi quattro Rallye A2 at the F.A.T. Ice Race in Zell am See, Austria. Every year, motorsport fans from all over the world make the pilgrimage to the Festival of Speed in Goodwood, England – this year's event will take place from July 9 to 12, and Audi Tradition will once again be there to meet the fans. Things will also be sporting at the Eifel Rallye Festival (July 23-25) in Daun in the Vulkaneifel mountains of Germany. Furthermore, Audi Tradition will be bringing vehicles out of storage for the Heidelberg Historic (July 9-11) and the Donau Classic (July 17-18).

Swedish team EKS to receive factory backing Mattias Ekström in 2017 concurrently active again in DTM and FIA World RX AUDI AG will be providing factory support to Mattias Ekström’s rallycross project EKS starting in the 2017 season. As a result, Audi Sport, in addition to its commitments in Formula E and the DTM, will be competing in the FIA World Rallycross Championship (World RX) in the future as well. Long-standing Audi factory driver Mattias Ekström had formed EKS at the beginning of 2014, subsequently leading the squad to the top spot in the world rankings with great personal commitment within the space of only three years. In the 2016 season, EKS, with the Audi S1 EKS RX quattro, won both the drivers’ and the teams’ world championships against strong competition from Ford, Peugeot, Volkswagen and numerous privateer teams. “We realize that it’s going to be increasingly difficult for EKS to hold its own against the factory teams, so we chose to intensify our World RX commitment,” says Head of Audi Motorsport Dieter Gass. Mattias Ekström feels that his dedication has proved him right: “We laid a lot of groundwork as a team in the first three years, gathered important experiences and set new standards with EKS. But it was also clear to us that we’d need support for the future in order to be able to continue on this level. That EKS is now receiving factory backing by Audi makes me very happy. I’m convinced that rallycross has a great future, also with respect to potential electrification.” While EKS already had access to Audi Sport suppliers and partners before, the further technical development of the all-wheel driven Audi S1 EKS RX quattro will now take place with support from the motorsport department of Audi. Alongside his factory-backed involvement in the FIA World Rallycross Championship, Mattias Ekström will be retained by Audi as a DTM driver as well. The Swede has extended his driver agreement, tackling his 17th DTM season in 2017.

Swede secures runner-up title with second place in season finale in Cape Town Team mate Andreas Bakkerud take third in World Championship standings Mattias Ekström: “We concluded this fantastic chapter with style today” In a captivating finale in South Africa, Audi driver Mattias Ekström secured once again the runner-up title in the World Rallycross Championship (World RX) at the wheel of the Audi S1 EKS RX quattro. The Swede also finished the final race of the season in Cape Town in second place behind World Champion Johan Kristoffersson (Volkswagen). 2016 World Champion, 2017 and 2018 World Championship runner-up: Mattias Ekström underlined his driving skills around the Killarney International Raceway. Despite starting the finale for the best six from the back row in his Audi S1 EKS RX quattro, he still fought his way up second place. During his stirring drive he overtook nine-time Rally World Champion Sébastien Loeb in a Peugeot on the opening lap. Shortly after, he also caught and passed two-time Rallycross World Champion in a Volkswagen. “We actually came to Cape Town to win the race,” said Ekström. “We were fast throughout the entire weekend, but somehow didn’t get into the right rhythm. In the finale things finally fell into place. Second is a fantastic result and a good end to a long season, in which Johan (Kristoffersson) was always a small step ahead. Even so, I’m extremely proud of the entire team: We extracted the maximum from our resources. It was also a fabulous year with Andreas (Bakkerud). We had a lot of fun together and have something to celebrate this evening.” After the four qualification races, Bakkerud was one place in front of Ekström and reduced the deficit to his team boss from four to three points. In the semi-final, the Norwegian was forced to park his Audi S1 EKS RX quattro early following a collision.

GT Challenge (Audi R8 LMS) Winner North Island Endurance Series Three Hour (Audi R8 LMS) Winner Saudi GT (Audi R8 LMS) Winner Three Hour Endurance Championship (Audi R8 LMS) Winner Victorian State Circuit Racing Championships Sports Cars (Audi R8 LMS) Winner Pirelli World Challenge TC (Audi RS 3 LMS) Winner TCR China (Audi RS 3 LMS) Winner TCR Russia (Audi RS 3 LMS) 2016 3rd in Le Mans 24 Hours (Audi R18 e-tron quattro) Winner Manufacturers and Teams classification DTM (Audi RS 5 DTM) Winner Drivers and Manufacturers Classification FIA GT World Cup Macau (Audi R8 LMS) Winner Dubai 24 Hours (Audi R8 LMS) Winner GTD class Daytona 24 Hours (Audi R8 LMS) Winner Drivers, Teams and Junior classification ADAC GT Masters (Audi R8 LMS) Winner Drivers and Teams classification Blancpain GT Series Sprint Cup (Audi R8 LMS) Winner Drivers and Manufacturers classification Intercontinental GT Challenge (Audi R8 LMS) Winner Manufacturers Classification GTD class IMSA WeatherTech SportsCar Championship (Audi R8 LMS) Winner Manufacturers and Teams classification GTD class North American Endurance Cup (Audi R8 LMS) Winner DMV GTC and DMV GTC Dunlop 60 (Audi R8 LMS) Winner Dunlop Endurance Championship (Audi R8 LMS ultra) Winner Australian GT Trophy Series (Audi R8 LMS ultra) Winner North Island Endurance Series Three Hour (Audi R8 LMS ultra) Winner Victorian State Circuit Racing Championship Sports Cars (Audi R8 LMS ultra) Winner British GT3 Silver Drivers (Audi R8 LMS) Winner GT Asia Series Pro-Am-Cup (Audi R8 LMS) Winner International Endurance Series Rookies (Audi R8 LMS) Winner Pan Delta Circuit Hero One GT (Audi R8 LMS ultra) Winner Pirelli World Challenge SprintX Pro Drivers (Audi R8 LMS) Winner VLN Speed Trophäe (Audi R8 LMS) 2015 3rd in Le Mans 24 Hours (Audi R18 e-tron quattro) Winner Nürburgring 24 Hours (Audi R8 LMS) Winner Blancpain GT Series (Audi R8 LMS ultra) Winner Teams classification Blancpain GT Series (Audi R8 LMS ultra) Winner Teams classification Blancpain Sprint