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05/15/23
Ingolstadt/Neckarsulm
Company

40 years Audi Sport GmbH

40 years Audi Sport GmbH

Almost 40 years ago – on October 10, 1983 – Audi Sport GmbH, as it is known now, was founded as quattro GmbH. Today, it shapes the sporty and exclusive image of the brand with the four rings. At Audi, the vehicles with the red rhombus stand for performance and sportiness. The birthday celebrations begin at the Nürburgring 24 Hours next weekend (May 18–21).

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40 years of Audi Sport GmbH – Teaser

Red rhombus meets “Green Hell”: 40 years of Audi Sport GmbH with a special kick-off at the Nürburgring

Almost 40 years ago – on October 10, 1983 – Audi Sport GmbH, as it is known now, was founded as quattro GmbH. Today, it shapes the sporty and exclusive image of the brand with the four rings. At Audi, the vehicles with the red rhombus stand for performance and sportiness. The birthday celebrations begin at the Nürburgring 24 Hours next weekend (May 18–21).

The business areas of Audi Sport GmbH

Audi Sport GmbH is currently involved in four business areas: In addition to the development and production of high-performance models, it is responsible for both factory and customer motorsport for the brand with the four rings. In addition, vehicle customization via the Audi exclusive program and the sale of high-quality lifestyle collections from the Audi collection are among its core areas.

Audi Sport GmbH in pictures

Modern race cars in historic dress: 24h Nürburgring with design icons from Audi

Audi Sport customer racing will contest the 51st edition of the Nürburgring 24 Hours from May 18 to 21 with four Audi R8 LMS cars in epoch-making designs. Audi’s expressive liveries reflect its motorsport history. They remind the public of unforgettable times for the brand in racing and rallying. In sporting terms, Audi, as the most successful brand of the past decade, is already aiming for its seventh overall victory after 2012, 2014, 2015, 2017, 2019 and 2022.

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