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07/21/17
Ingolstadt
Company
Innovation fireworks during the Audi IT Hackathon

Innovation fireworks during the Audi IT Hackathon
  • Audi employees develop ideas for tomorrow’s business models
  • More than 100 participants in the third Audi IT Hackathon 

Creative Audi employees developed practical software prototypes for tomorrow’s business models during the third Audi IT Hackathon from July 19–21. Untethered from their daily routines, more than 100 employees from every AUDI AG division worked to fine-tune their ideas in innovation fields like big data, deep learning, virtual reality and wearable computing. The programming competition supports Audi on its way to becoming the premium digital car company.

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