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Culture meets technology: Audi at the Berlinale
- Audi discusses virtual reality and artificial intelligence with researchers and creative types in the Audi Berlinale Lounge
- Jason Lusty, Head of Marketing Germany at AUDI AG: “Culture is an important innovation driver for our society”
- Audi Short Film Award honors outstanding artistic style
The 67th Berlin International Film Festival will showcase the wide diversity of cinema from February 9 to 19. New technologies like virtual reality are important innovation drivers here. As the principal partner to the Berlinale, Audi supports dialogue between the arts and industry with the Berlinale Open House event series and the European Film Market’s EFM Horizon innovation platform. In addition, fans of the cinema can enjoy discussions about current films, exceptional concerts and the best view of the curb where the stars arrive.