Voll autonomes Fahren in Städte zu bringen und zwar bis zum Jahr 2021: Das ist das ausgemachte Ziel des Audi Start-Ups Autonomous Intelligent Driving (AID). Deshalb gründete die Marke mit den Vier Ringen 2017 die hundertprozentige Tochter mit Hauptsitz in München. Im Kern geht es dem kleinen Unternehmen darum, ein serienreifes Software-Modul für autonomes Fahren auf den Markt zu bringen. Dieses Modul findet in sogenannten Robotertaxis genauso Anwendung wie in vollautonom fahrenden privaten Autos, ohne Lenkrad und Pedale. Bei der AID arbeiten aktuell Top-Experten aus 15 Nationen zusammen und es werden täglich mehr. Mittelfristig wird die Audi-Tochter bis zu 600 Mitarbeiter an Bord holen.
Weitere Informationen zum offiziellen Kraftstoffverbrauch und den offiziellen spezifischen CO2-Emissionen neuer Personenkraftwagen können dem "Leitfaden über den Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch neuer Personenkraftwagen" entnommen werden, der an allen Verkaufsstellen und bei der DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Straße 1, D-73760 Ostfildern oder unter http://www.dat.de unentgeltlich erhältlich ist.
Beim internationalen Filmwettbewerb #RevealTheA6 stellte Audi Filmemachern aus der ganzen Welt die Aufgabe, einen Messefilm über den neuen Audi A6 zu entwickeln. Die Herausforderung dabei: Die Limousine darf nicht gezeigt werden. Die sechs Finalisten wurden Mitte Januar nach Ingolstadt eingeladen und durften schon vor der Premiere des Audi A6 das Tuch der Oberklasse-Limousine lüften. Die Filmemacher hatten dabei Gelegenheit, das Auto erstmals zu sehen und seine Features zu testen. Die Finalisten Yvette Lemke und Bob Heinemann wurden anschließend bei ihrem Film Dreh begleitet.
Mehr Informationen zum Filmwettbewerb: https://blog.audi.de/der-gewinner-des-revealthea6-filmwettbewerbs/
Audi setzt immer mehr Projekte um, um die Audi Produktionsstandorte nachhaltiger zu gestalten. Dabei ist das deklarierte Ziel, den ökologischen Fußabdruck immer weiter zu reduzieren und neue Herausforderungen im Umweltschutz zu meistern. Durch Abwasseraufbereitung, Strom aus regenerativen Energien oder Recycling unterstützt Audi an unterschiedlichen Stellen die Umwelt. Die Vision dahinter: Alle Autos, die an den Audi-Standorten weltweit produziert werden, entstehen CO2-neutral und abwasserfrei. Am Standort Brüssel ist dies bereits gelungen. Das Werk hat das Zertifikat „CO2-neutraler Standort" erhalten.
Mehr Informationen zur Zertifizierung: https://www.audi-mediacenter.com/de/pressemitteilungen/audi-brussels-erhaelt-zertifikat-fuer-co2-neutrale-automobilproduktion-9914
Sports cars of the year 2014: first place awards for Audi S1* and Audi RS 4 Avant* Top performance: In the “Sports Cars of the Year” readers poll sponsored by “Auto Bild” magazine, Audi scored a dual victory. The brand with the four rings impressed with the power of the Audi S1 and the Audi RS 4 Avant. The two automobiles with quattro drive took first place in their respective market segments. The Audi S1 won in the “Compact Production Models” category with 51 percent of reader votes. The Audi RS 4 Avant took first place in the “Station Wagons Production Models” category with 49 percent of the votes. (November 28, 2014)
Two victories for Audi in “Middle East Car of the Year Awards” Audi wins two Car of the Year Awards in the Middle East. The Audi RS 7 Sportback* drove to first place in the “Best Premium Performance Sedan” and “Consumer Car of the Year” categories. (November 27, 2014)
Audi e‑gas project wins innovation prize Audi received the “Innovation prize: Auto Environmental List” from the Swiss automobile club (VCS) for its e‑gas technology. In explaining its choice, the award selection panel noted how the Audi e‑gas project transcends the automobile industry. It demonstrates how large amounts of green electricity can be stored efficiently and independently of location by transforming it into methane gas and storing it in the natural gas distribution network. (November 21, 2014)
International “Auto Trophy”: six victories for Audi Six trophies for Audi: At this year’s “Auto Trophy” awards, the four rings were more successful than any other brand. Audi won the title of “Best Brand Worldwide” and “Best Design Worldwide” as well as the “Quality Trophy” for the quality and reliability of the Audi A1. Cars taking first place in their categories were the Audi A1*, A3* and A6*. A total of 75,810 readers of Autozeitung and its sister publications took part in the survey, which was conducted internationally for the first time in ten countries. (November 18, 2014)
Handelsblatt “Brand of the Year 2014”: Audi is most popular premium brand Audi is the favorite premium car brand on the German car market. That was the finding of the German publication Handelsblatt online and the YouGov opinion research institute in a joint survey conducted for “Brand of the Year 2014”. In the field of all automobile manufacturers, Audi took second place behind Volkswagen. Those surveyed could choose from 630 brands in 23 different areas. (November 11, 2014)
Great Austrian automotive prize: award for Audi virtual cockpit The Audi virtual cockpit was a winner in the “Safety and innovations” category of the “Great Austrian Automobile Prize”. The new display and control system is the connectivity highlight in the new Audi TT*. It combines the instrument cluster and the MMI screen into one central digital unit, and it is setting new standards with dynamic animations and precise graphics. The Austrian automobile club (ARBÖ) presented the “Great Austrian Automobile Prize” for the 31st time this year. A 61‑person award selection committee chose the winners. (November 7, 2014)
Audi excels in TÜV Report 2015 Top placings for Audi in the TÜV Report 2015: The Audi A3* was voted best in the class of compact cars. The Audi A6 finished second overall in the reliability rankings. The analysis takes into account the results of 8.5 million technical inspections conducted by the German TÜV association on 226 models. Since its inception in 1971, the TÜV Report has served as a popular consumer guide for people buying used cars. (November 6, 2014)
Audi Brussels wins “HR Ambassador Award” Audi Brussels has received the “HR Ambassador of the Year” award for extraordinary development efforts in the area of Human Resources. The prize was awarded by a committee of HR representatives from trade associations, colleges and trade publications. (October 31, 2014)
Consumer Reports: Audi is best European car manufacturer The brand with the four rings performed impressively in this year’s Consumer Reports reliability study, earning the status of best European car manufacturer. Audi took fifth place overall. The survey involved analyzing data from around 1.1 million automobiles. The study was carried out in the U.S. (October 28, 2014)
Audi Korea recognized for its marketing strategy At the “Chosun Ilbo Advertising Awards” Audi Korea won in the “Best Marketing” category. The award was initiated by the Korean daily newspaper “Chosun Ilbo”. (October 23, 2014)
Top rating for Audi A4 allroad quattro* in US crash testing The Audi A4 allroad quattro was awarded five stars in US crash testing by the “National Highway Traffic Safety Administration” (NHTSA). The best ratings went to automobiles which offered a maximum of safety and crash protection. (October 16, 2014)
Award for Audi A7* in the USA The Audi A7 was overall winner in the “Total Value Index” study conducted in the USA by the consulting firm “Strategic Vision”. The car also took first place in the “Luxury Car” category. The Audi Q5* and Audi Q7* also won in their categories. (October 14, 2014)
The four rings strengthen their brand value The “Best Global Brands” rankings show that the four rings have further strengthened their image. With the second highest growth rate of all brands (+27 percent), Audi increased its brand value to 9.8 billion US dollars and confirmed its position as one of the most valuable brands in the world. Once every year, the “Best Global Brands” study by the consulting firm Interbrand releases a ranking list of the one hundred most valuable brands. (October 9, 2014)
Audi A6 is “Family car of the year” In the “Family car of the year” readers poll of the German magazines “AutoStraßenverkehr” and “Eltern”, Audi won first place with its A6 Avant. The full‑size model tool first place in the price category up to 40,000 euros. The A6 Avant achieved the third best results of all 155 candidate models with 23.9 percent of the vote. (October 8, 2014)
Audi recognized for its corporate responsibility Audi has received the FASPE Ethical Leadership Award for corporate responsibility and ethical behavior. Above all, the award selection panel highlighted the company’s sustainable environmental policies and its efforts to reappraise the role of the Auto Union under National Socialism. FASPE is an international program initiated under the auspices of the Museum of Jewish Heritage in New York, which is intensively involved in dialog on ethical issues today. This FASPE Ethical Leadership Award was presented for the first time this year. (October 6, 2014)
Fuel consumption of the models named above:
Audi S1 Combined fuel consumption in l/100 km: 7.2 – 7.0** (32.7 – 33.6 US mpg); Combined CO2 emissions in g/km: 166 – 162** (267.2 – 260.7 g/mi)
Audi RS 4 Avant Combined fuel consumption in l/100 km: 10.7** (22.0 US mpg); Combined CO2 emissions in g/km: 249** (400.7 g/mi)
Audi RS 7 Sportback Combined fuel consumption in l/100 km: 9.5** (24.8 US mpg); Combined CO2 emissions in g/km: 221** (355.7 g/mi)
Audi A1 Combined fuel consumption in l/100 km: 7.3 – 3.4** (32.2 – 69.2 US mpg); Combined CO2 emissions in g/km: 168 – 89** (270.4 – 143.2 g/mi)
Audi A3 Combined fuel consumption in l/100 km: 7.1 – 3.2** (33.1 – 73.5 US mpg); Combined CO2 emissions in g/km: 165 – 85** (265.5 – 136.8 g/mi)
Audi A6 Combined fuel consumption in l/100 km: 9.6 – 4.2** (24.5 – 56.0 US mpg); Combined CO2 emissions in g/km: 224 – 109** (360.5 – 175.4 g/mi)
Audi TT Combined fuel consumption in l/100 km: 7.5 – 4.2** (31.4 – 56.0 US mpg); Combined CO2 emissions in g/km: 174 – 110** (280.0 – 177.0 g/mi)
Audi A4 allroad quattro Combined fuel consumption in l/100 km: 7.1 – 5.4** (33.1 – 43.6 US mpg); Combined CO2 emissions in g/km: 164 – 139** (263.9 – 223.7 g/mi)
Audi A7 Sportback Combined fuel consumption in l/100 km: 9.5 – 4.7** (24.8 – 50.0 US mpg); Combined CO2 emissions in g/km: 221 – 122** (355.7 – 196.3 g/mi)
Audi Q5 Combined fuel consumption in l/100 km: 8.5 – 4.9** (27.7 – 48.0 US mpg); Combined CO2 emissions in g/km: 199 – 129** (320.3 – 207.6 g/mi)
Audi Q7 Combined fuel consumption in l/100 km: 10.7 – 7.2** (22.0 – 32.7 US mpg); Combined CO2 emissions in g/km: 249 – 189** (400.7 – 304.2 g/mi)
**The fuel consumption and the CO2 emissions of a vehicle vary due to the choice of wheels and tires. They not only depend on the efficient utilization of the fuel by the vehicle, but are also influenced by driving behavior and other non-technical factors.
Further information about the official fuel consumption figures and official, specific CO2 emissions of new passenger cars can be found in the “Guide to fuel consumption, CO2 emissions and electricity consumption of new cars,” which is available free of charge from all sales outlets and from DAT (Deutsche Automobil Treuhand GmbH), Hellmuth-Hirth-Strasse 1, 73760 Ostfildern-Scharnhausen, Germany (www.dat.de).