In many parts of the world the population is increasing rapidly. Cities are rising to the sky, there is less space for their residents and in many places the transport infrastructure cannot keep pace. The challenges vary from one city to another, as every metropolis has its own individual history: In Tokyo, for example, there are no street names and the houses are numbered according to the year of construction. On the streets of Mumbai, all kinds of vehicles coexist alongside each other.
What is required are strategies that are tailored to the local potential. Solutions that draw together present conditions and future opportunities with great sensitivity. In Istanbul, for example: The geography of the city on the Bosphorus means that no well-functioning system of public transport exists. Individual road traffic is therefore constantly increasing – at times, moving forward is getting difficult. At the same time Istanbul has a much higher rate of Facebook use than most metropolises, a fact that holds great potential if traffic can be coordinated through social networks.
For the second Audi Urban Future Award, Audi has invited six respected architecture offices, from Mumbai (CRIT), Boston/Washington (Höweler + Yoon Architecture), Tokyo (Junya Ishigami + Associates), the Pearl River Delta (NODE Architecture & Urbanism), Istanbul (Superpool) and São Paulo (Urban-Think Tank), to create a vision of the future of mobility in their region.
With the second Award, Audi emphasizes its commitment to sustainable individual mobility. The competition focuses on a constructive exchange of ideas: Audi would like to learn from the cities of the world. All the approaches will serve as sources of information and inspiration in thinking about future mobility concepts and developing innovative business units.
This process starts off with the conference “Metropolis & Mobility Dialogue” in Ingolstadt on Wednesday, 16 May 2012 from 9am to 12 noon. The discussion with the architects and the chairman of the executive board of AUDI AG, Rupert Stadler, will be transmitted worldwide via live streaming. Please follow the conference live in English at www.audi-urban-future-award.com/livestream. The live stream will also be available within our media database at http://www.audi-mediaservices.com/aufa2012/en. It is also possible to integrate the conference on your website via live streaming .
For more information about the Audi Urban Future Initiative, please refer to
www.audi-urban-future-initiative.com or to Audi MediaServices at
The following internet live streams can be embedded on a website:
For mobile devices (smartphone iOS):
Video size: 320 x 180 pixels
Data volume: 446 kb/s
For devices with high band width:
Video size: 720 x 404 pixels
Data volume: 1.096kbps
The Metropolis & Mobility Dialogue is available to you as a VoD at www.audi-urban-future-award.com/livestream.
TV footage is available at www.audi-mediaservices.com. Here you will also find further information, photos and the web video on the Audi Urban Future Award Workshop.
In case of interest, please contact Florian Otto, TV Communication (email@example.com, tel.: +49 841 89-47562).
Information for TV stations
Audi Urban Future Award Metropolis & Mobility Dialogue 2012 from Ingolstadt, Germany:
16.05.2012, 09:00 – 12:00 MESZ 07:00 – 10:00 GMT
Live feed to start at appx 08.45 CET (= 06.45 UTC/GMT)
to be followed by footage at the end of the live transmission
MPEG2/ 4:2:2 / DVB-S2 / 8PSK modulation / 25% roll off
SR 14.400 msym/sec
FEC 3/4 clear key
Ch 1: original show mix in English,
Ch 2: German commentary guide
Europe / Middle East HD
W2A – at 10 ° East
Txp. F5 Slot 7-12 18MHz ku slot
Downlink Frequency: 12.699,330 MHz
Downlink Polarisation: horizontal (X)
Video Standard: 1080i / 50Hz HD feed