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Audi show car for Los Angeles – beginning of a new era of design
- Prof. Dr. Ulrich Hackenberg and Head of Design Marc Lichte present revolutionary concept car
- New design idiom embodies the progressive values of Audi
- Concept car opens new perspectives in automotive design
Audi, the leading brand in automotive design, is launching into a new era of design. At the Los Angeles Auto Show, which begins on November 19, the brand with the four rings is presenting the first show car that bears the signature of the new Head of Design Marc Lichte.