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06/30/16
Ingolstadt
Company

Audi City

Audi City Berlin
Audi City Berlin

Audi City points the way in the future of premium car sales: This physical cyberstore presents Audi’s entire model range using virtual technology throughout, and offers top caliber personal advice and service. The showroom concept therefore blends digital innovation with the strengths of the physical dealership, and acts as the main innovation lab for digitally connected sales activities at Audi. At the forefront of developments in this pioneering field, the Company opened the first Audi City in 2012 and has since been gradually refining the successful formula.

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