Skip to content

Shooting of Audi video clip with new infrared camera

Au140003 full

Audi is using a highly innovative, revolutionary camera technology in the production of a video clip for the new A3 Cabriolet. It has yielded some spectacular shots. Trees in gleaming white, a jet black sky and breathtaking contrasts – the use of a modified camera means light that is normally beyond the visible spectrum for humans can now be registered. The result is an utterly unique video clip. In photography, this method has long been known as “false-color photography” but until now the technique has hardly ever been used in professional film technology. Audi A3 Cabriolet video clip applies infrared technology

Image No: AU140003
Copyright: AUDI AG
Rights: Use for editorial purposes free of charge
Consumption data:
Audi A3 Cabriolet

Fuel consumption figures Audi A3 Cabriolet:
Combined fuel consumption in l/100 km: 7,2 - 3,9;
Combined CO2-emissions in g/km: 165 - 104

Fuel consumption and CO2 emissions data as well as the efficiency classes are dependent on the choice of wheels and tyres.

Back to top