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Encounter - The Audi Technology Magazine 1/2016
Communication by light
Light carpet – This is where Audi makes use of movement and intuition: One part of the light field is wider than the rest. Depending on the position of the pedestrian, it moves in the desired direction, thus eliminating the risk of misunderstanding. The pedestrian knows immediately that it’s okay to walk and in which direction. “We don’t want to project writing, but send intuitive signals,” says Berlitz. “To that end, we have to think globally – independent of language and without symbols.”