Model portfolio expanded in 2016
The best-selling Audi A4 model series, which was launched in 2015, gained a new member of the family at the start of last year. At the Detroit Motor Show in January 2016, Audi showed the Audi A4 allroad, without a doubt the most expressive variant in the model series. With extroverted body details and increased ground clearance, the second-generation allroad continues to embody the fluid boundary between on- and off-road.
quattro reinvented: The allroad comes equipped with the latest generation of quattro all-wheel drive with ultra technology, marking its first use in a production vehicle. This new system combines driving dynamics and safety with high efficiency, making the all-wheel drive system fit for the future. Since mid-2016, quattro with ultra technology paired with four-cylinder engines has successively found its way into other variants of the Audi A4, A5 and Q5 model series.
Second generation Audi A5: The second-generation Audi A5 launched in summer 2016, beginning with the Coupé. The five-door Sportback followed a short time later. The new edition sports a fresh, modern and honed look. The Audi A5 is nevertheless true to its DNA with the sporty and elegant character being passed down to the new version. The Audi A5 is available in Germany with a choice of five engines: two TFSI and three TDI units. Their power output has increased considerably and now lies between 140 kW (190 hp) and 210 kW (286 hp). This is an increase of as much as 17 percent compared with the previous model, while fuel consumption has been reduced by as much as 22 percent.
New additions to the family: 2016 also saw plenty of new items on the agenda for the Audi SUV family, the Q model series. Two pioneering models, the Audi Q7 e-tron and the Audi SQ7 TDI, round out the upper end of the lineup. As a plug-in hybrid and a mild hybrid, respectively, with sporty performance, both models demonstrate that performance and efficiency can be combined in perfect symbiosis. The new Audi Q2 expands the SUV family at the lower end of the lineup. A compact representative of its genre, the Audi Q2 is an urban-type vehicle for everyday driving and recreation, bundling a progressive design with a high level of functionality. Connectivity, infotainment and assistance systems are on the level of the full-size category.Three‑ and four-cylinder engines provide for sporty performance. Audi offers a selection of six engines for the Audi Q2: three TFSI and three TDI engines whose power outputs range from 85 kW (116 hp) to 140 kW (190 hp).
The first true Mexican in the Audi portfolio: The new Audi Q5 was launched in fall 2016. The second generation of the best-selling premium SUV is built at the new Audi plant in San José Chiapa, Mexico. 4.66 meters (15.3 ft) long, 1.89 meters (6.2 ft) wide and 1.66 meters (5.4 ft) tall with a 2.82 meter (9.3 ft) wheelbase – compared to the previous model, the new Audi Q5 has grown in nearly all of its dimensions. At the same time, the unladen weight was reduced – depending on the engine – by up to 90 kg (198.4 lb). The SUV with the four rings combines the sportiness of an Audi sedan with a multifaceted character and a highly flexible interior. Whether in its connectivity, efficiency or driver assistance systems – the new Audi Q5 once again sets standards in its segment.
Unlimited driving pleasure: In 3.6 seconds from 0 to 100 km/h (62.1 mph) and a top speed of 318 km/h (197.6 mph): Just one year after the world premiere of the brand’s sporty top model, the new Audi R8, comes in what many consider to be the most beautiful and dramatic version – the Audi R8 Spyder V10.540-hp mid-mounted engine, quattro drive with variable torque distribution, lightweight body of carbon fiber and aluminum, new performance mode – the Audi R8 Spyder offers the finest in high-tech, and its cloth top provides for first-class open-top driving fun.
Change coming to racing
The 2016 season marks the end of AUDI AG’s successful involvement in prototype racing, where the company claimed countless significant victories and titles since 1999. Lucas di Grassi, Loïc Duval and Oliver Jarvis took third place at the 24 Hours of Le Mans in the Audi R18 hybrid sports car. By so doing they continued the unprecedented streak of podium finishes for Audi at the world’s most important endurance race. In each of the 18 races entered, at least one Audi team was represented on the podium – with Audi winning 13 times. The 2016 Audi R18 was the most efficient racing car that Audi Sport ever developed. It won the Spa Six Hours. Audi Sport Team Joest finished 1-2 in Bahrain to close out Audi’s participation in the FIA World Endurance World.
AUDI AG will fill the gap left by the WEC in its racing lineup with the FIA Formula E,
a purely electric racing series. The brand has been represented here from the very beginning by Team ABT Schaeffler Audi Sport. Audi will enter a factory team in the Formula E beginning with the 2017/2018 season.
With a total of ten victories in the DTM, the Audi RS 5 DTM was the most successful car for the second year in a row. Audi won both the manufacturers and team championships. Despite five victories this past season, Edoardo Mortara narrowly missed the drivers championship by just four points. His DTM teammate Mattias Ekström claimed two world championships. The Swede won the drivers and team titles in the FIA World Rallycross Championship (World RX) with his own, private EKS team and the Audi S1 EKS RX quattro. Starting in 2017, Audi will be providing factory support to Ekström’s rallycross team.
Pilots and teams claimed a total of 24 titles and won countless races for Audi Sport customer racing with the Audi R8 LMS GT3 racing car. Among the standout successes was the victory at the FIA GT World Cup in Macau – a first for Audi. Another milestone was the production of the 200th Audi R8 LMS. Audi continues to systematically develop talented young drivers in the Audi Sport TT Cup and with the new Audi Sport racing academy. Deliveries of the Audi RS 3 LMS to customer teams began in December. With this TCR touring car, customer racing is on an even broader footing than ever at Audi.
From soccer to alpine and Nordic winter sports to the Kiel Week regatta and the world’s most popular tournament series for amateur golfers, the Audi quattro Cup: With its diverse involvement, Audi is a reliable partner and a sponsor of regional, national and international sports with wide-ranging involvement.
- For more than 30 years, AUDI AG has been the main sponsor of the German Skiing Association, including all of the German national teams, and of another 15 national alpine skiing teams from other countries. Audi is also the title sponsor of the Audi FIS Skiing World Cup and of the Audi FIS Ski Cross World Cup, the presenting partner of the Alpine Skiing World Championship in St. Moritz in 2017, a partner of the World Cup in the Nordic Combination, the Ski Jumping and Cross Country Skiing World Cup, and of the Four Hills Tournament.
- Since 2002, Audi and Germany’s record champion soccer team FC Bayern Munich have been on the ball together.
- Internationally, Audi is involved with top teams such as Real Madrid, FC Barcelona, AC Milan, Red Bull Leipzig and RSC Anderlecht.
- The Kiel Week regatta – the world’s biggest sailing event – was part of the calendar last year, as was the Audi Summer Tour of FC Bayern in the USA and the Audi quattro Cup World Final in Barcelona.
- Audi’s sporting involvement in 2015 was rounded off by support for the 2014 German ice hockey champion, ERC Ingolstadt, and for the Bundesliga soccer team, FC Ingolstadt 04, as well as support for regional sports events in Ingolstadt and Neckarsulm.