Intelligent networking is a key for the future of the automobile. Already a leader in this area, Audi continues to expand its lead – with the first car-to-x services from Audi connect, with new infotainment modules and the high-precision digital map from HERE for piloted driving. Audi customers will enjoy even more comfortable, safe and efficient mobility in the connected cars of tomorrow.
The term Audi connect covers all applications and developments that connect an Audi with its driver, the internet, the infrastructure and other automobiles. Audi is putting the pedal to the metal in this field of technology, completely integrating the car of tomorrow into the digital world of the customer. Audi launched its first digital information services, such as point-of-interest search or news, back in 2009. Numerous additional services have followed since then, including traffic information online and navigation with Google Earth and Google Street View. Remote functions used in combination with a smartphone or smartwatch have also been seamlessly integrated into the car for some time now. Audi developers are now working on the seamless connectivity between car and infrastructure as well as between the cars themselves.
Audi connect and swarm intelligence
The new Audi connect SIM makes online access child’s play. It includes a flat-rate data plan for the Audi connect services and saves roaming charges when traveling in other European countries. The connect services emergency call and online roadside assistance cover key emergency and assistance functions. The Audi MMI connect app brings the customer’s smartphone and the car even closer together with services such as online media streaming, calendar linking and the remote control of certain functions.
Now the company is launching the next stage of Audi connect. The first
car-to-x services will be rolled out before the end of the year: traffic sign information and hazard information (for Europe) and traffic light information online (for the USA). The intelligent analysis of the data generated by the cars themselves gives rise step-by-step to a new form of swarm intelligence. With its help, Audi customers in the future will spend less time waiting at red lights, be warned in advance of hazards and experience safe piloted driving.
To be able to process this quickly expanding volume of data, Audi is investing in new hardware technologies, in particular with the Modular Infotainment Platform (MIB). The next version, MIB2+, supports the LTE Advanced wireless communication standard, and Audi is also exploring the LTE-V automotive standard. Cars can use this to interconnect directly and spontaneously.
Another important foundation for piloted driving besides a perfect online connection is the HERE HD Live Map. This map is generated by HERE, an independent company that has been acquired in equal parts by Audi, BMW and Daimler. The HERE HD Live Map is a high-precision digital map conceived as an independent, continuously extensible and updatable platform. Whether carmaker or supplier, municipal traffic manager or service provider: HERE is accessible to all.
Controls and displays
Audi is also setting new standards for controls and displays with solutions such as the Audi virtual cockpit, MMI touch/MMI all-in-touch and the natural speech voice control system. In the future, the latter will tap into the boundless knowledge of the cloud. The cockpit is also getting a complete overhaul with the Audi virtual dashboard. In addition to the Audi virtual cockpit, it includes two touch displays with haptic feedback that can assume a variety of functions.
The fully digital implementation of the Audi control concept creates the foundation for a system that adapts ideally to the use patterns of individual customers. With intelligent messages and personalized content, it becomes a personal assistant in the car.
Audi is increasingly turning to high-tech simulation tools. With the Audi VR experience, customers can now virtually experience the car of their choice at the dealership. In three dimensions and from a 360-degree perspective. The new high-tech tool uses the original design data from Technical Development, where VR tools are also becoming increasingly important.
The equipment, data and prices specified in this document refer to the model range offered in Germany. Subject to change without notice; errors and omissions excepted.