Skip to content


Like a start-up company, Audi is moving quickly and unconventionally into new business areas, introducing new methods of production and changing mobility in the urban landscape. As a pledge, Vorsprung is always associated with the desire to never be content with the status quo, but instead to question it in order to find better solutions. Because for Audi, Vorsprung means much more than being a pioneer – Vorsprung embodies the aspiration to give customers of the brand more freedom.

With this strategy in mind, three clear focal points are being presented in Barcelona.
Audi. Vorsprung. – always digital, sustainable and urban.

Further information on official fuel consumption figures and the official specific CO2 emissions of new passenger cars can be found in the “Guide on the fuel economy, CO2 emissions and power consumption of all new passenger car models,” which is available free of charge at all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen, Germany (

Download Basic information
Album Audi.Vorsprung - Production
Director Corporate Communications
Tel. +49 841 89 34084
Head of Model Line, Innovation and Technology Communications
Tel. +49 841 89 92441
Back to top