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Recent Press Releases

  • 04/06/16
    Models

    Technology Update for the Compact Bestseller – the new Audi A3

    The successful model from Audi is now even more attractive: The Audi A3* approaches the starting line with new driver assistance systems and engines as well as newly designed headlights and taillights. Also new on board is the innovative operating and display concept, Audi virtual cockpit. The new A3 is available in a three-door version and as a Sportback, a sedan and a Cabriolet. The sporty Audi S3* version comes with numerous innovations and has even further enhanced its dynamic potential. The A3 series offers the most versatile line of drive systems in the compact segment with the Audi A3 Sportback e-tron* and the Audi A3 Sportback g-tron*.
  • 03/22/16
    Sports

    The new Audi R18

    For the FIA World Endurance Championship (WEC) and the Le Mans 24 Hours, Audi is emphasizing focal areas in the 2016 season: The Audi R18 that has been redesigned from scratch has almost nothing in common anymore with its predecessor. It features a more radical aerodynamics concept, including a new safety cell, its hybrid drive system is battery-operated for the first time, the V6 TDI engine has been revised, and new system solutions have been added. As a result, Audi’s LMP1 sports car is a vehicle that is more powerful and – once more – clearly more efficient than its predecessor. While the new R18 is Audi’s strongest race car to date, it consumes less fuel than any of the generations before it.
  • 02/29/16
    Models

    Audi Q7 and Q7 e-tron 3.0 TDI quattro

    Audi is setting new standards with the second generation of the Audi Q7. The large SUV is teeming with innovative solutions in all aspects of its technology – from its lightweight design, drive system and chassis to its infotainment and assistance systems. Its spacious interior is highly configurable and offers luxury-class levels of comfort.
  • 02/25/16
    Models

    Audi Q7 e-tron 3.0 TDI quattro available from beginning of March for order

    Customers in Europe can order the Audi Q7 e-tron 3.0 TDI quattro* from the beginning of March. Deliveries of the new model will commence in summer 2016. In purely electric mode, the plug-in hybrid SUV achieves a range of up to 56 kilometers (34.8 mi) in the New European Driving Cycle (NEDC), making local journeys emission-free.
  • 11/28/15
    Sports

    ​More powerful and efficient than ever before: Audi R18 celebrates world premiere in Munich

    The brand with the four rings will be entering the 2016 motorsport season with the most powerful and efficient race car Audi has ever built. The new Audi R18 celebrated its world premiere on the occasion of the Audi Sport Finale at the Audi Training Center Munich on Saturday. In the DTM, Audi has opted for continuity with an unchanged driver line-up. In GT racing, the new Audi R8 LMS is facing its first full racing season. For the 2016 Audi Sport TT Cup, 125 candidates have applied for the 20 available entries.
  • 03/02/15
    Models

    Great class, minimal emissions – the new Audi Q7 e-tron 3.0 TDI quattro

    It accelerates from a standstill to 100 km/h (62.1 mph) in six seconds, and yet consumes not even two liters of diesel per 100 kilometers (117.6 US mpg). The Audi Q7 e-tron quattro is sporty, comfortable and at the same time highly efficient. The world’s first TDI plug in hybrid with quattro drive, it is also the first plug-in hybrid with a diesel engine from Audi.
  • 12/12/14
    Models

    The new Audi Q7 – Sportiness, efficiency, premium comfort

    With the new Q7*, Audi is setting standards in the premium SUV segment. Up to 325 kilograms less weight and the low center of mass make it extremely agile. At the same time, it is the most spacious car in its segment. Although the exterior dimensions have gotten smaller, it offers substantially more interior room for passengers and luggage. Its innovative assistance and infotainment systems take the SUV to the front of the pack. The efficient engines consume 26 percent less fuel on average.
  • 05/27/13
    Models

    The Audi A3 Sportback g-tron

    Audi is taking a large step towards sustainable future mobility with the A3 Sportback g-tron. The five-door premium compact model, which will appear on the market at the end of the year, runs on both the fossil fuel natural gas and on climate-friendly Audi e-gas, which Audi itself produces at a recently completed power-to-gas plant. It innovatively combines ecological balance, economy and high-tech solutions.
  • 05/27/13
    Models

    The Audi R18 e-tron quattro

    The Audi R18 e-tron quattro, the winner of the 2012 24 Hours of Le Mans, follows a concept all of its own. The hybrid drive of the LMP1 prototype is designed for motor sport conditions – the most intensive test environment for production development.
  • 04/23/12
    Models

    Audi A6 L e-tron concept (2012)

    Audi is presenting its first luxury-class e-tron concept car – a technology study known as the Audi A6 L e-tron concept at Auto China 2012 in Beijing. The plug-in hybrid has a powerful drive system that enables a driving range of 80 km (49.71 miles) on pure electric power, and it was specifically designed to fulfill Chinese needs.
  • 09/07/11
    Models

    The Audi A2 concept – premium-class space concept with by-wire technology

    With the electric-only powertrain of the A2 concept, Audi is offering another peek into the future of electric mobility at the 64th International Motor Show (IAA) in Frankfurt. The technical study features a classic, premium-standard space concept that offers plenty of room for four people.
  • 09/02/11
    Models

    The Audi A2 concept – premium-class space concept with by-wire technology

    With the electric-only powertrain of the A2 concept, Audi is offering another peek into the future of electric mobility at the 64th International Motor Show (IAA) in Frankfurt. The technical study features a classic, premium-standard space concept that offers plenty of room for four people.
  • 08/17/11
    Models

    The Audi urban concept – a completely new kind of concept car

    Audi is once again opening up new horizons: the Audi urban concept is a 1+1-seat, ultra-light car for congested urban spaces. The technical study being presented at the International Motor Show (IAA) in Frankfurt does not fit under any of the conventional categories – the Audi urban concept combines elements of a racing car, a fun car and an urban car into one radical new concept. In addition to a Sportback model, Audi is also presenting a Spyder variant.
  • 08/10/11
    Models

    The Audi urban concept – a completely new kind of concept car

    Audi is once again opening up new horizons: the Audi urban concept is a 1+1-seat, ultra-light car for congested urban spaces. The technical study, which will be shown at the Frankfurt Auto Show (IAA) 2011, does not fit under any of the conventional categories – the Audi urban concept combines elements of a racing car, a fun car and an urban car into one radical new concept.
  • 04/19/11
    Models

    Concentrated technical expertise – in the Audi A3 e-tron concept

    Audi is set to unveil an attractive technical study – the A3 e-tron concept – in Shanghai. The four-seat notchback sedan integrates the full breadth of the brand’s technological expertise – from the enhanced MMI operating system, to the high-end infotainment system, to the drivetrain. And with its two powerplants and lithium-ion batteries that store enough energy to propel the car on electric power alone for up to 54 km (34 miles), the plug-in hybrid also delivers high fuel efficiency.
  • 06/14/10
    Models

    Audi e-tron at 24 Hours of Le Mans

    Audi presents an Audi e-tron technology platform based on the R8 at the most important sports car race of the year. Racing legend Frank Biela drove the purely electric powered high-performance sports car during the Le Mans vers le futur, a demonstration run for electric vehicles, giving Audi fans at the 24 Hours of Le Mans a peek at the fascinating future sporty electric cars.
  • 06/01/10
    Models

    Audi successful at Michelin Challenge Bibendum

    Audi has made a successful start to the Michelin Challenge Bibendum 2010. Right at the start of this forum for sustainable mobility in Rio de Janeiro, the brand with the four rings recorded two victories. Audi is very proud of these two main prizes – overall victory in the rally with the lightweight A5, and the design award for the Audi e-tron electric sports car. The standard version of the A3 1.6 TDI, the brand’s third model in the Challenge Bibendum, also put in an outstanding performance. Audi interprets these successes as confirmation of its strategy for the future shape of mobility.
  • 01/11/10
    Models

    The Detroit showcar Audi e-tron shows another variant of an electric vehicle developed by Audi

    Audi is showing an uncompromising purist compact sports car with all-electric drive at the first major auto show of 2010. The Detroit showcar Audi e-tron is the name of this 3.93 meter (154.72 in) long and 1.78 meter (70.08 in) wide but just 1.22 meter (48.03 in) tall two-seater; just a few months after the debut of the Audi e-tron at the 2009 Frankfurt Motor Show, this is now the second electric concept vehicle from the brand with the four rings.
  • 09/15/09
    Models

    The Audi e-tron

    Audi presents the highlight of the IAA 2009: the e-tron, a high-performance sports car with a purely electric drive system. Four motors – two each at the front and rear axles – drive the wheels, making the concept car a true quattro. Producing 230 kW (313 hp) and 4,500 Nm (3,319.03 lb-ft) of torque, the two-seater accelerates from 0 to 100 km/h (0 – 62.14 mph) in 4.8 seconds, and from 60 to 120 km/h (37.28 – 74.56 mph) in 4.1 seconds. The lithium-ion battery provides a truly useable energy content of 42.4 kilowatt hours to enable a range of approximately 248 kilometers.

Press folders

  • 05/13/16
    Models

    Audi A3

    The success model from Audi has become even more attractive: The Audi A3 approaches the starting line with new driver assistance systems and engines as well as newly designed headlights and taillights. Also new on board is the innovative operating and display concept, the Audi virtual cockpit. The new A3 is available as a three-door version*, a Sportback*, a Sedan* and as a Cabriolet*. The sport version of the Audi S3* comes with numerous innovations and has enhanced its dynamic potential even further. With the Audi A3 Sportback e-tron* and the Audi A3 Sportback g-tron* the A3 series offers the most versatile line of drive systems in the premium compact segment.
  • 11/25/15
    Audi MediaCenter

    Audi Q7 e-tron 3.0 TDI quattro

    It accelerates from zero to 100 km/h (62.1 mph) in 6.2 seconds, yet consumes just 1.8 liters of diesel per 100 kilometers (130.7 US mpg). The Audi Q7 e-tron quattro is as sporty as it is comfortable and at the same time particularly efficient. In all-electric mode, it has a range of up to 56 kilometers (34.8 mi) while producing zero local emissions. It is the world’s first plug-in hybrid with a V6 TDI engine and quattro drive.
  • 06/12/15
    Audi MediaCenter

    Innovative technologies in the new Audi R8 model family

    At Audi, race cars and production cars have a lot in common in many technology areas – including their controls and displays. The best example is the similarity between the sport prototype Audi R18 e-tron quattro and the new production sports car, the Audi R8*. Their steering wheels and digital displays share a lot of common features. The high-performance sports car, which will go on sale in late summer, is part of a sporty model family together with the GT race car, the Audi R8 LMS, and the battery-electric powered Audi R8 e-tron. In its latest evolutionary stage, the Audi R8 offers more power, speed and endurance.
  • 06/20/14
    Models

    Audi A3 Sportback e-tron

    Audi is starting out toward future mobility with the A3 Sportback e-tron, the brand’s first plug-in hybrid model. It can cover up to 50 kilometers (31.1 mi) in pure electric mode. The five-door compact, whose 1.4 TFSI engine and electric motor produce a system output of 150 kW (204 hp), is a sporty all-arounder and perfect for everyday driving.

Basic information

  • 05/13/16
    Models

    The new Audi A3 – even more attractive and dynamic

    The success model from Audi has become even more attractive: The Audi A3 approaches the starting line with new driver assistance systems and engines as well as newly designed headlights and taillights. Also new on board is the innovative operating and display concept, the Audi virtual cockpit. The new A3 is available as a three-door version*, a Sportback*, a Sedan* and as a Cabriolet*. The sport version of the Audi S3* comes with numerous innovations and has enhanced its dynamic potential even further. With the Audi A3 Sportback e-tron* and the Audi A3 Sportback g-tron* the A3 series offers the most versatile line of drive systems in the premium compact segment. *The fuel consumption and emissions values of all models available on the German market and named in this text are listed in the last chapter of this document.
  • 11/25/15
    Models

    The Audi Q7 e-tron 3.0 TDI quattro – new SUV expands portfolio of plug-in hybrid models

    Electric range of up to 56 kilometers (34.8 mi), in 6.2 seconds from 0 to 100 km/h (62.1 mph) and just 1.8 liters of diesel per 100 kilometers (130.7 US mpg) on average – the Audi Q7 e-tron quattro is groundbreaking with respect to dynamics and efficiency. The spacious SUV is the world’s first plug-in hybrid with a TDI engine and quattro drive. In every field of technology it showcases Audi’s high-tech competence. The Audi Q7 e-tron will be rolling into European dealerships with a generous list of standard equipment in spring 2016. The base price in Germany is 80,500 euros.

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